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Hourly - Intermediate ($$) - Est. Time: More than 6 months, 10-30 hrs/week - Posted
Hello there! I'm an attorney with a Contracts and Trademark focused small (1 person) law practice. I'd like to have a marketing manager assist with all of the following skills. * Strong capability to follow my established aesthetic and tone in marketing * Preference for experience working with attorneys * Attention to detail * Responsive * Excellent writing and verbal communication skills * Mac proficient and comfortable communicating via email and Google Hangout or Skype * Very organized * Very capable to work independently and use good judgment for when to follow up with me without extensive handholding * US Eastern time zone preferred Specific Duties • Create and manage online presence ○ Directory Profiles - Google, Avvo, Yelp, Yahoo, Bing, etc. ○ Social Media Profiles - Facebook, Twitter, LinkedIn ○ Promotions & coupons • Newsletter list ○ Draft ○ Maintain subscriber list • Blog ○ Update postings to Avvo, LinkedIn, Medium, Women's organizations, YouTube channel etc ○ Identify appropriate photos for blogs and get the correct size ○ Create catchy titles for blogs • Content creation ○ Infographics ○ Graphics to convey content with good aesthetics ○ Record speaking sessions, if local ○ Review and identify key content from blogs, videos & audio • Website ○ Create Resource Page ○ Draft hidden pages ○ Keep events page and calendar up to date ○ Optimize and tag current website pics for SEO and better site loading ○ Draft updates re events for News page ○ SEO optimization • Social Media ○ Keep general info consistent - practice descriptions, advertising messages & promos, etc ○ Manage postings ○ Info from blogs, videos & audio ○ Facebook, Twitter, LinkedIn through Edgar ○ iTunes podcast, RSS feeds & YouTube accounts ○ Promotes events & draft updates re: appearances ○ Share my video to Facebook • Design Advertising Materials (if comfortable sharing credit card info) ○ Updates to business cards and stationary, banners and collateral materials Thanks very much!
Skills: Audio Editing Banner Ad Design Blog Writing mailchimp