We are a skin care company based in the UK.
We are looking for a driven Social Media Specialist to attract and interact with targeted virtual communities and networks users. You are to increase real likes which will ultimately lead to sales.
The goal is to gradually achieve superior customer engagement and intimacy, website traffic and revenue by strategically exploiting all aspects of the social media marketing roadmap.
Build and execute social media strategy from scratch through competitive research, platform determination, benchmarking, messaging and audience identification.
Knowledge on social media management tool masters
Create timely and engaging content optimized for platform used and intended audience.
Generate, edit, publish and share daily content (original text, images, video or HTML). Copywriting, design, basic photography & videography, positioning, creativity that builds meaningful connections and encourages community members to take action
Set up and optimize company pages within each platform to increase the visibility of company’s social content.
Moderate all user-generated content in line with the moderation policy for each community.
Create editorial calendars and syndication schedules.
Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information.
Collaborate with other departments (customer relations, sales etc) to manage reputation, identify key players and coordinate actions.
Proven working experience in social media or related field.
Excellent consulting, writing, editing (photo/video/text), presentation and communication skills.
Demonstrable social networking experience and social analytics tools knowledge.
Adequate knowledge of web design, web development, CRO and SEO.
Knowledge of online marketing and good understanding of major marketing channels.
Positive attitude, detail and customer oriented with good multitasking and organisational ability.
Fluency in English
BS in Communications, Marketing, Business, New Media or Public Relations