We are seeking a Marketing Manager with strong digital media experience to develop a new product launch for a video production company.
Develop a marketing communications plan including strategy, goals, budget and tactics
Develop media relations strategy, seeking high-level placements in print, broadcast and online media
Direct social media team to engage audiences across traditional and new media
Leverage existing media relationships and cultivate new contacts within business and industry media
Evaluate opportunities for partnerships, sponsorships and advertising on an on-going basis.
Proven working experience in public relations required
Proven track record designing and executing successful public relations campaigns at both a local and national level
Strong relationships with both local and national business and industry media outlets
Solid experience with social media advertising including blogs, Facebook, Twitter, etc.