I'm attempting to work a few indirect angles to promote a rock band. For this project, I would like to promote the band's guitarist as a celebrity symbol to women. Think Axl Rose or Adam Levine. I was thinking something along the lines of creating and promoting Youtube videos of the "Top 10 Hottest Rock Stars" or Facebook polls of "Which Rock Star is the Hottest", etc. Basically comparing our guy to these other heartthrob rock stars. With pictures, of course. There might be some other, better ways to accomplish the same goal.
I'm very open to other ideas. In your quote, please tell me what specifically you can do for the quoted price.
He uses Instagram too, so that might be another avenue.