I want to automate the creation and deletion of adwords ads through the use of:
1. A RETS data feed
2. An adwords API
3. Adwords Scripts
The entire process will need to run once a day
Only listings in the feed with a status of ER, EA, C, and P should be included. –Statuses found in the feed.
The ads will need to be generated based on data in the feed. The variable info (in Green) will need to be as followed:
Headline: (street number) (Street Name)
Line 1: (#of photos) photos (#of bedrooms) Bed (Number of baths) Bath (livable sq ft) sqft
Line 2. MLS#(mls#) list price $(list price)
Display URL : www.NVdreamHomes.com
Destination URL: http://nvdreamhomes.com/property/49-(mls#)-(Street name word 1)-(StreetName word 2 if applicable)-(StreetName word 3 if applicable)-(street type)-(unit number if applicable)-(city first word)-(city second word if applicable)-(city third word if applicable)-NV-(5 digit Zipcode)
When done the ad copy should look as follows:
2809 Via Tazzoli
30 photos, 5 bed 5 bath 7500 sqft
MLS#1558848 list price $2999000
All ads will need to be geographically limited to NV and max CPC of .40
Using Scripts that are automated to run once a day two things need to happen.
1. New ads need to be added
2. Ads with bad links need to be deleted.
For information on the RETS feed, please refer to the following:
RETS FEED INFO
In order to begin using RETS, you will need to do the following:
1 Download and install a RETS Client- this is the application that you will use to access the data you want. There are several RETS Clients available. We recommend RETS Connector provided by Corelogic, our MLS provider. Free copies of the application, along with Online Help, a User Guide, and Release Notes can be downloaded from www.retsconnector.com.