We're setting up a brand newco in the mobile money space and need a professional assistance in the naming concept to start off with!
The new service needs a brand name, a logo, a strap line and a full set of brand guidelines, colour schemes etc. In addition we also will want to develop a user experience, set of icons and wireframes for that app that really bring the planned service to life.
We would like a brand development agent to deliver the following:
- A proposal, time line and costs for developing a global brand identity and strapline.
o Generation of “master list’ of candidate names.
o First cut selections, by the agency
o Second cut selections, with client
o Preliminary legal-availability search
o Oral/aural evaluation
o Graphic demonstration and evaluation
There is a full set of brand brief to be shared with the right candidate.