We are a startup that will be launching a massive Kickstarter campaign on November 19, 2015. The official outward-facing goal will either be $100k or $200k, but internally we are definitely shooting for over $500k. We've got a VERY strong network of users who LOVE what we do and will go to the end of the earth for us. We've had articles written up in WSJ, Boston Globe, Time, and hundreds of other outlets. We are in a VERY strong position to blow this out of the water, and have put a ton of thought into the different details of how the campaign will go.
However! Right now we are realizing that our biggest weakness is simply the core of our pitch for the campaign. We need to make sure that our goals align the incentives of our users, people who've never heard of us, and possibly most importantly, press.
We're seeking someone with expert-level marketing strategy experience to help take this campaign to the next-next-next level.
Please fill us in on previous relevant...