I am a solo service provider and I'm changing my business model. I don't have a lot of expertise in social media marketing or advertising, and I'm too busy to figure it out. I need someone who can understand my business and has background in working with people in the same space to help with the following:
1)Identify which channels are most important to attract my target client
2)Identify keywords and help me determine if it's worth investing in search advertising
3)Develop a program that lays out what activities I should be doing, how frequently and what they consist of, working within the time and budget I have to keep it up.
4)Cut through the maze of tools out there to help me manage this and hook me up with the most effective, easiest to use suite
5)Figure out metrics that I can use to see if this is working and what plan B should be
As I mentioned, I'm a solo provider and my business is on the verge of losing its revenue stream. So I need reasonable quotes, but I want to be fair....