I'm looking for someone to be my go-to person for digital marketing to establish and grow a personal brand in the consulting niche. It will start off with a few hours to test out a mutual good fit, then It'll ramp up and I'll begin recommending others in my network to you. If all goes well, it could transition into a full-time remote gig.
What I'm looking for:
I'm focused on Facebook. Someone that thoroughly understands CAC, CPL, CPC, CPM, and LTV. You know analytics inside and out and know how to use a funnel to drive and convert traffic. You understand pixels, conversions, analytics, and make data-driven recommendations. I'm willing to experiment and test ideas, but I want to work with someone that's results driven. Facebook is changing all the time and I need a pro that keeps up to date with the latest changes and knows how to make things happen. I practice a crawl, walk, run methodology.
Here is what I need help with:
Facebook Ad optimization: Only concentrated on FB for now.
Reduce my CPC, CPL, CAC, Bounce rate, etc
Ensure pixels, website, etc is setup correctly and is using best practices to convert.
Guide strategy to refine audience and content messaging in the fastest time possible to avoid wasted ad dollars.
My primary objective is to drive lead > Someone books a call with me
Secondary is to build engagement, comments, likes, shares, etc.
I have an existing marketing strategy that I'm using. On our first call, I'll walk you through everything and my expectations are to refine it and making it the best it can be.
Tools and Services I'm using:
Unbounce - Landing Pages
Wistia - Video
Qwary - Bulk Ad Creation
ScheduleOnce - Meetings
Mailchimp - Email Lists
Perfect Audience - Retargeting
Open to other suggestions.