The Brand Manager is responsible for leading and managing one or more of our marketing teams. The individual ￼must be able to work in a fast paced, small, entrepreneurial environment with an emphasis on collective, ￼collaborative teamwork.
Job Responsibilities Include:
Brand Plan Development - develop a plan that achieves company targets. This will include, but is not limited to, advertising, program/promotions, and research. Must be able to work collaboratively with agencies/vendors and internal resources to drive superior market results.
Program management and execution - manage the day-to-day logistics of the brand programs. Owns timeline management, budget, and program analysis.
New product development – utilize consumer-driven insights to drive long-term growth of the brands. Translates insights into profitable product innovations. Develops selling proposition and sufficient launch support plans to retail.
Market Analysis - provide consumption based data analysis for the...