I need a smart and savvy marketing professional to conduct a market analysis of the men's skincare market in the United States. (For examples of men's skincare products, go to Amazon.com and search for mens skin care)
This market analysis needs to includes:
1. list of brands in the market.
2. list of products in the market.
-Categorize by brand
-Categorize by product type
3. what are the top 10 product types?
4. for each product type, what are the 5 most frequently used ingredients?
5. For each product type, what is the price range? broken into 3 categories (Opening price point, mid tier prices, premium pricing)
6. What are the top 10 fragrances used in men's skincare products?
7. What are the top 10 most used benefits in the market?
8. List of online retailers (not singular manufacturers) that sell men's skin care products.
Once all of this information is collected, it needs to be analysed and put into a powerpoint presentation so that it is easy to understand.