IF YOU USE GREY HAT OR BLACK HAT SEO TECHNIQUES DO NOT READ THE REST OF THIS JOB DESCRIPTION. ONLY WHITE HAT SEO FREELANCERS SHOULD APPLY!
Unfortunately we have worked with several SEO companies for our main website www.retractableawnings.com and they have all taken our monthly $ for a few years and not helped our rankings. Therefore, we will now ONLY work with fixed fee, PAY FOR PERFORMANCE seo freelancers/companies. The agreed upon monthly amount for SEO will be placed in Upwork escrow so the SEO freelancer/company we hire WILL be paid monthly. THIS IS A PAY FOR PERFORMANCE POSITION. YOU MUST OBTAIN GOOGLE/BING/YAHOO TOP 5 RANKINGS FOR 80% OF THE HIGH SEARCH VOLUME AWNING INDUSTRY SEARCH TERMS ON A CONSISTENT, MONTHLY BASIS. THIS IS THE ONE AND ONLY MILESTONE. IF YOU ARE NOT COMFORTABLE WORKING ON A PAY FOR PERFORMANCE BASIS, PLEASE DO NOT APPLY FOR THIS JOB.
We are looking for a highly experienced and dedicated senior level organic SEO expert who has passion and proven experience. We're looking to have our website www.awninginstallers.com be on the top of Google/Bing/Yahoo rankings within 3-6 months using WHITE HAT seo and no GREY HAT or BLACK HAT techniques.
1. Escalate our website's organic search results. Lots of experience in Organic Search Engine Optimization (SEO) is required. Minimum experience is 5+ years in SEO
2. Proficient understanding of technical, on page optimization and off page optimization
3. Proven track record of SEO success. References will be required and verified. A results oriented portfolio is a must to be selected
4. Marketing savvy - Website content needs to be written in a way that outlines the benefit to the user while leading them to a sale at our sister website https://www.retractableawnings.com/ currently being redesigned
5. Must have a well rounded perspective and knowledge - SEO individual needs to understand all marketing at a deep level, the psychology of the human race, the specific culture to whom they're marketing, the social media landscape, web analytics, web design and development, viral marketing, content, product & more
6. Must understand the "big picture" including but not limited to conversions, rankings & more
7. Excellent communication skills - both written & verbal
8. Looking for an expert who loves to get things done. Finds ways to work around challenges and roadblocks
9. Must be deeply curious and constantly investigating and have a fresh mind that's hungry and growing
10. Must build a great best practices blog and & content marketing strategy
11. Ability to set up Google & Bing Webmaster Tools & Google Analytics etc
12. Ability to set up a sitemap and a xml sitemap
13. Using advanced SEO strategies required
Respond below each question using CAPITAL LETTERS. I ask you to use CAPITAL LETTERS so your response will be easy to differentiate from my questions.
1) What specific tools do you use to do keyword research and how long would it take for you to conduct the research for the awning industry
2) What information do you need from us if anything before you can conduct your research
3) What is your strategy for making our website rank high, and can you guarantee TOP results as per the job requirements
4) How do you typically monitor keyword performance? Do you provide a dashboard that we can log in to
5) How do you keep up-to-date with Google algorithm changes
6) How will you go about determining what keywords or phrases our target market would be using to find our content based on the keywords we agree are best to target
7) How specifically will you improve our search engine rankings
8) How and how often will you keep me informed of changes you make to our website
9) Can you share analytical information on some of your past clients and their results
10) Do you always follow Google/Bing/Yahoo best practices
11) Which specific tools do you use for reporting, link building, technical SEO and research
12) Can you guarantee that our site will rank #1 for a major search term such as Awnings or Retractable Awnings
13) Are you proficient at technical, on page SEO & off page SEO
14) How often will you report on your work, & what will it look like
15) How will your work tie into our other marketing efforts
16) Have you worked with penalized sites? If so, how did you fix them
17) How will you adapt your strategy to my industry
18) Why should we hire you over other SEOs
Your quote/bid should be the MONTHLY fee you will charge for complete SEO to obtain & maintain Google/Bing/Yahoo top 5 rankings for 80% of the most highly searched awning industry search terms. Your quote/bid should also state how soon based on your competitive analysis you can attain the top 5 rankings for 80%...
IF GREY/BLACK HAT TECHNIQUES ARE USED, THE CONTRACT WILL BE CANCELLED IMMEDIATELY!!