Insight mining on Korean facecare through a social listening tool and strategic planning analysis to identify and understand the trends and weak signals around usages, ingredients, new products, innovations and provide relevant insights for the future innovation.
2 reports made to follow the evolution of trends and topics and be up to date with the new ones coming out frequently, one in december 2016 and an other one in march 2017.
In the end, a report where you can get the latest Korean trends, products, innovations and consumers’ behaviours and habits in facecare, and a overview of the global facecare conversation.
What we need :
•Korean & English speaker (Korean native if possible)
•Ideally living in Korea
•Data Analyst / Strategic planner profile
•Background in sociology, social studies or communication
•At ease with data processing tools
•Comfortable with figures data & excel (basic graphs)
•Organised and rigorous
•Familiar / interest in beauty and cosmetics is a plus