Outseeker (www.outseeker.com) is a ground-breaking new tool for discovering great restaurants. Our initial product is live on the iOS and Android stores, and also on the web.
Outseeker uses innovative algorithms and data collected from multiple sources to find the best choices for our users - see our website for details on how it works!
We need someone to work on creating awareness of our product among potential users, and particularly among
 foodie press & bloggers
 dedicated foodies and restaurant goers
 potential travelers to NYC
The ideal candidate would understand food and restaurants in general, and have at least some familiarity with dining out in NYC. Experience with both direct press outreach and SMM is highly desirable.
I am looking for a clear plan balancing
 outreach to specific influencers
 development of a social media presence for Outseeker (Facebook, Instagram, Twitter, etc)
 Use of existing social media followings
This position is expected to grow with the company, as we expand our product beyond NYC.