Abode is a digital interior design company that lets people of all ages and background have access to interior design services that speak to our clients' identity and sense of self.
The company connects clients' with online interior decorators and designers who redecorate rooms based on the client's identity and personality. Then the product are compiled and shipped to the client in one delivery. The service also offers in-home installation by the designer for an extra cost.
We offer a personalized, artistic and extremely unique room or space, that is redecorated for the client at an affordable cost. This company makes interior designing/decorating services more accessible to people of all incomes, giving them the power to be at ease and comfortable in their own living spaces.
At Abode, we believe the home is where one goes to meditate, contemplate, and breathe a sigh of relief after long days elsewhere. Now, you can easily change how your home looks to suit your changing tastes.
Abode is looking for a strong marketer who can develop a strategy that incorporates primarily digital marketing techniques to spread the word about Abode. I would very much like to see an extensive social media campaign on relevant platforms like Instagram, Facebook, Pinterest, Youtube and others.
The right candidate should have proven experience and success in marketing and advertising, bonus if they have worked with design, tech, or interior design companies.
The right candidate should be able to identify, keeping in mind that our target demographics sticks to mainly young, tech-savvy, millennials.
- Where should Abode be advertising? How should we be advertising and how often?
- What are the best tactics for advertising a start-up and where can we reach the most people?
- What are some tried-and-true AND out-of-the-box ways to market this product online?
If you feel you're the best person to complete this job, please let me know in the cover letter. Feel free to attach a resume--in fact, they are strongly preferred.