I am looking for an experienced white-paper writer who is very knowledgable about the consumer industry.
The project involves taking research on marketing and consumer behavior published by a leading U.S. university, and turning the research findings into a 4-8 page white paper that focuses on explaining what the research findings mean for marketing professionals. The target audience is CMOs of consumer companies and other consumer marketing professionals.
The deliverables include: 1) a first draft of the white paper, including sidebars, pull-out quotes, charts, graphs, or infographics to be included in the report (the writer will not be required to create the final, stylized graphics; rather, the writer will just need to create basic versions of the graphics within Word. I will work with a designer to create the final, stylized version of the report), and 2) one round of edits.
I will provide the following items to the writer: 1) academic research paper on which the white paper...