I need help constructing an FB audience for, and related google/SEO terms to try for our kickstarter(s) in coffee and vanilla.
I make ultra premium cold brewed coffee, espresso, ristretto, with many unique properties. Our first kickstarter is going to offer a taste tour of espresso (which be diluted for drip/americano). Offers many advantages in cost, convenience and quality, just pour heat/ice and go. Audience wise: So we are looking for busy professionals who depend on coffee to perform their best with discretionary income and a taste for other things in fine foods. Someone who drinks folgers instant based on cost, isn't a candidate.
A related kickstarter is for our vanilla, a 20x (vs 2x) that can pair wonderfully with coffee and likely has a similar audience. Into baking, cocktails but not into cheap imitation vanilla.
I'm not interested in agencies, just need help doing the research for terms, pages, key people, etc.