We have an immediate need for a Marketing Infusion Soft Specialist/Digital Marketing Expert who can support us in leveraging our success. Using your Infusion Soft Marketing expertise you will support us in taking us to the next level. We have been using Infusion Soft for one year and have only scratched the surface of what we know it can do for us. You are someone who will love to work with our small team and leverage your Infusion Soft skills and marketing savvy. This is a ongoing contract position with approximately 15 hours per week required.
General Infusionsoft items you will need to know are:
How to import contacts and assign needed tags
Setting up campaigns and creating sequences
Ability to update the newsletter campaign each month
Ability to create the emails that go out to our mailing list about the webinars
All of these campaigns are set for the year, ideal candidate will need to fill in the content and drop in the contacts before the scheduled date
Understand how Infusionsoft forms work/get setup
Our contact forms are linked to Infusionsoft so they will need to know how to make updates to the form if needed
Understand tagging and the decision diamond for Course emails
How to update the dashboard so that dashboard stays up-to-date
Troubleshoot issues that arises within Infusionsoft,
How Infusionsoft and Revenue Conduit work together in case we add or change courses offered in Big Commerce
Ability to support us in fully leveraging Infusion Soft beyond what we are already currently doing, i.e. our lead area needs set-up, instruction to key leaders as to how to use, upselling set up so that we have an easy to use system for leads we get that it is fully documented. Support us in Increasing our leads and strengthen how we respond to those leads.
Ability to effectively upsell to existing list of customers who have done business with us, and upsell to new customers. Have a system that generates specific emails for classes, follow-up and is organized so that edits are only required vs manually creating each time.
Ability to at all times see what is going on with the business, i.e. dashboard that reflects critical and current information
Other Marketing Duties:
Work with our team to create a monthly newsletter that is engaging, promotes what we have to offer and supports our webinar system
Be able to work with our Joomla website as needed
Be available via telephone and/or webinar/skype to discuss trends, topics, ideas or news from the team.
Strategically plan and execute campaigns to fill various online classes.
You are someone who loves to work virtually, has your own up-to-date computer and support programs, your own virtual office and a record of success at supporting other businesses in leveraging what they do.