This project consists of creating a marketing analysis for a business plan.
The marketing analysis is for the market that consists of Authors, Coaches, Entrepreneurs, and Speaking Professionals.
This includes a competitor analysis, industry trends, market size, etc.
Must have experience in creating previous marketing analysis and business plans before and can show past work.
I have an attached template that needs filled in.
I also have a list of sources to research to fill in the template.
1. Market Demographics
a. Develop a demographic profile of the most typical customers
i. Age, race, gender, income, type of business, geographic
ii. Psychographics, if available
2. Market Size and Growth
a. Estimate the Number of potential customers and total sales
b. Forecast market growth
i. Summarize demographic, social, and technological changes that support growth estimates
c. Summarize information in a table or graph
3. Market Needs...