We are a startup business with an ecommerce website that will sell many different kinds of gifts. We need some one to do some research for with cost analysis and expected forecast.
Our target market will be worldwide but we only deliver to these countries:
United Arab Emirates.
Some information that will be helpful to you to show you why our target customer can be anywhere in the world but the delivery will only be to the countries listed above: When someone is buying gifts, they may have a sister or a loved one who lives in another country. So someone in Saudi Arabia might be buying a gift for their loved ones in the United Arab Emirates. Or someone in France might be buying a birthday gift for their fiancé who lives in Dubai.
Just to give you an example of who are audience might be.
We are just putting assumptions here.
budget Assumption for paid advertising will be $10,000
Kindly make your forecast upon this number.
If the $10,000 is split as the following:
$8,000 on google add words
$1,000 on Facebook
$1,000 on Instagram
We believe these are the best three sources for traffic and we put 80% of the traffic on google add words, since we think it will be the best source for the traffic to convert into a sale.
The research should include:
What are the best keywords we should choose, why you are choosing these keywords, what is the average cost per click, and what is the monthly search for this keyword
What is the expected traffic to the website
What is the expected conversion rate
What should be the expected acquisition cost.
We need google screen shots to prove the numbers above.
Kindly let us know why you think you are the best candidate and how many days you need to make this research and strategy.