This position will require someone with a very strong journalistic bent in that they will be:
Writing articles about all of our sectors and sectors we want to be in from a technical opinion or reporting perspective.
Articles and opinions about job initiatives and outlooks in our various sector
Getting regular interviews with sector venture capitalists, company executives, thought leaders.
Create the strategy through social media initiatives to position our company as a Super Influencer in the sectors that we service.
Create and post content to company blog as well as day to day management of social media sites such as LinkedIn, G+, Facebook, Twitter, Pinterest, YouTube, etc.
Understand target audiences , know their behavior and create interesting solutions that reach and convert behaviors.
Identify and secure social media influencer partnerships.
Write in various formats with attention to voice and audience and the ability to adapt both as needed. Approximately 50% of target audience has a PhD in their respective field.
Monitor and grow social communities and respond to conversation in a professional and respectful manner.