Pay Per Click (PPC) Ads Manager for Small Business

Sales & Marketing SEM - Search Engine Marketing Posted 2 years ago

Hourly Job

As Needed
More than 6 months

Details

Need experienced results-driven Pay Per Click (PPC) manager to manage all aspects of online ads for our small business including:
- Google AdWords
- Bing
- Facebook
- Linkedin

We need someone to review all existing PPC ads (we don't currently have many).  Ads manager shall review our company website for an overview of our services, and create a PPC marketing strategy to best utilize our ads budget across all search engines.  Ads budget will be approximately $300-350 per month total across all platforms.

Specific goals (in order of priority):
- Generate quality leads with a high conversion rate of services purchased.
- More contact & registration forms filled out on our website (lead generation)
- More quality website page visits with low bounce rates.
- More Facebook Page likes (if budget allows)
- More Google+ Page followers (if budget allows)
- More LinkedIn Company Page followers (if budget allows)

Requirements:
- Must have experience with quality PPC ad campaigns
- oDesk Work Diary will be utilized for tracking work
- Results and return on investment (ROI) should be measurable and quantifiable
- Quality over quantity - We're not just looking for clicks, we're aiming for high quality customers to purchase our services.

To apply, please include the following:
- Basic outline of your PPC marketing plan process
- Will you be self sufficient?  (Can you look at our website to research and learn what ads would be most effective to create?... I have very limited time to walk you through the details of every service we want to advertise, so I would like someone who can assimilate the information from our website into relevant ads.)
- Please provide example of results from previous clients
- How will you measure the effectiveness of your efforts?
- Will you be available for ongoing support over the next 6-12 months?
- What is your ongoing PPC management strategy?
- How much billable time should be expected in the first month for initial setup?
- How much billable time for ongoing support in the months after the initial setup?

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Skills: facebook, linkedin, marketing, research

Skills Required:

Client Activity on this Job

Last Viewed: 2 years ago

Applicants: 33

Hired: 1


About the Client

(5.00) 16 reviews

United States
Conroe 05:43 AM

43 Jobs Posted
63% Hire Rate, 3 Open Jobs

$3,803 Total Spent
34 Hires, 11 Active

$12.00/hr Avg Hourly Rate Paid
218 Hours

Member Since Aug 19, 2011