Experienced Social Media Marketing & PR Manager and Blogger.
Last active: 10/18/2013
First and foremost, I am extremely passionate about social media, PR and communications, particularly with creating new and innovative approaches to reaching out to specific audiences. I have recently completely my Masters in Interactive Journalism in the USA, which focused greatly on how to build online communities and inspired my final thesis. You can read my thesis on my website at Katethom.com.
After I completed my Masters, I was the Social Media and PR Manager of a business in Reno, Nevada until my student VISA expired. I completely developed the Social Media and PR strategy at this company as there was not one in place when I accepted the role. Additionally, I was the Snow Squad blogger for Vail Resorts in Lake Tahoe for the 2011-12 Season, which gave me great insight into an approach to encourage blogger outreach and online traffic, and I was the Social Media Manager for Real Surf Trips in Costa Rica.
I have always had a flair for communication and interpersonal relations, a skill that I developed through my employment as a teacher at both high school and undergraduate level. From managing a team of 13 teachers, I acquired the skill to work effectively with different people, adapting to their individual needs. The jobs that I have experienced to date have required me to wear multiple hats and juggle several responsibilities. Due to this I have learned to be meticulously organized and proactive. I am a diligent, flexible hard worker, passionate about my work and about staying on the pulse of community development online.