Search Engine Marketing Experts

Get Your Search Engine Marketing Project Started Today!

Post your search engine marketing project on Upwork, the world’s largest online workplace, and hire experienced SEM consultants and online marketers. These talented freelancers have professional experience with pay per click advertising and can manage your CPM and PPC campaigns, configure your AdWords account, and provide you with detailed web analytics reports on your PPC ads, including your return on investment and conversions. They also have in-depth knowledge of search engine optimization (SEO) techniques and concepts, and can help you with your website on-page and off-page optimization, from URL structure and content optimization to sitemap creation and link building.

Search engine marketing or SEM is the process of gaining and increasing website traffic. It includes not only SEO but also CPM (cost per impression) and PPC (pay per click or cost per click) advertising, to increase visibility through both organic results and paid search results respectively. On Upwork, companies hire experienced SEM consultants and SEO experts to manage their SEO and PPC campaigns and provide them with professional search engine optimization and Internet marketing services.

Browse Search engine marketing (SEM) job posts for project examples or post your job on Upwork for free!

Search engine marketing (SEM) Job Cost Overview

Typical total cost of Upwork Search engine marketing (SEM) projects based on completed and fixed-price jobs.

Upwork Search engine marketing (SEM) Jobs Completed Quarterly

On average, 370 Search engine marketing (SEM) projects are completed every quarter on Upwork.

370

Time to Complete Upwork Search engine marketing (SEM) Jobs

Time needed to complete a Search engine marketing (SEM) project on Upwork.

Average Search engine marketing (SEM) Freelancer Feedback Score

Search engine marketing (SEM) Upwork freelancers typically receive a client rating of 4.56.

4.56
Last updated: May 1, 2015
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  1. Michael R.

    Michael R.

    Expert Online Marketer and Branding Strategist

    United States - Last active: 2 days ago - Tests: 6 - Portfolio: 7

    With over 8 years of marketing experience, I offer top level strategy development, media planning, creative design and campaign management services. I have been able to add value to companies of all sizes, from Pre & Post IPO companies to Growth Phase and Startup Level organizations. I look at every business challenge as unique and work to create the best fit of strategies to meet the needs, budgets and goals. /// What I Offer ---------------------------------------------- + Strategic Planning (Competitive Research, Media Planning, Marketing Strategy, SEO Health Analysis, Attribution Modeling, Product Launches, etc.) + Creative Services (Marketing Asset Design, Branding, Websites, Promotions, Banner Ads Logos, Marketing Copy, Creative Campaign Ideas, Content Strategy etc.) + Project or Team Management (Hiring and Management of internal, 3rd party or odesk resources. Active Marketing Director Level Management, Campaign Setup, Maintenance, Reporting and Analytics, etc.) /// Get a Proposal ---------------------------------------------- Contact me via Odesk or http://advertologyconsulting.com and I would be happy to put together a proposal for you. My fixed or hourly rate is negotiable depending on size and scope of the project. /// Why to Choose Me ---------------------------------------------- - It’s in the Details - Unmatched Attention to Detail and Organization. - I’m Out of the Box - Powerful Creative and Design Strategist. - I’m Global - Ability and Experience with building and Managing International Campaigns. - I see numbers - Strong ability with data and analytics (I majored in Finance). - I’m In Reach - I believe in transparency and love to communicate with my clients. - Not a “Yes” Man - I can be brutally honest, but always with the client’s best interest in mind. Get real feedback and real answers. /// Expertise Includes ---------------------------------------------- - E Commerce & Customer Acquisition Strategies - Direct Response & Branding Strategies - Search Engine & Display Marketing Operations - Market Research - Competitive Analysis - Budget Management - Website Building (Concept, Wireframe, Coding, SEO) - Web Analytics - Attribution Modeling - A/B Testing, Placebo Testing, Creative Optimization - Email Marketing - Social Media Marketing (Free / Paid) - Specialized Ad Targeting (Retargeting, Occupational, Demographic, Behavioral) - Marketing Assets (PowerPoint Presentations, Expo Materials, Business Cards, Brochures, etc.) /// Marketing Technology Experience ---------------------------------------------- + SEM: Google Adwords, Yahoo/Bing, 7Search, Baidu (China), Yandex (Russia) + Display: Atlas Ad Server, Google Display, Quantcast, BuySellAds, Yahoo Display, AOL Media + Retargeting: Fetchback, Adroll, Steel House, Audience Science + SEO: SEOmoz.org Pro Tools, Advanced Web Ranking + Email Marketing: ReturnPath, MailChimp, Vertical Response + Social: Facebook Ads, Stumbleupon Paid Content, LinkedIn Ad Network + Business Intelligence: Experian Hitwise, Compete, KeywordSpy, Quantcast, SurveyGizmo, SurveyMonkey + Analytics: Google Analytics, Google Webmaster Tools, Advertology + Programming Languages: PHP 5, MySQL, HTML/CSS + CMS: Joomla, WordPress Michael E. Reiss Advertology Consulting http://advertologyconsulting.com

    $68.00 /hr
    716 hours
    5.00
  2. Adrian N.

    Adrian N.

    Marketing and Business Development Expert

    Germany - Last active: 04/20/2012 - Tests: 4 - Portfolio: 1

    Visionary, entrepreneurial business strategist with 15+ years of verifiable success steering growth and expansion in the Telecom and IT industry. Brings extensive understanding of critical success factors in strategic marketing, brand creation and management and customer service excellence. Creative, achievement driven marketing specialist with significant online marketing skills. Resourceful, problem solving expertise and business development vision.

    $50.00 /hr
    10 hours
    5.00
  3. Margaret L Hartmann

    Margaret L Hartmann

    Copywriter and Online Marketing Specialist

    United States - Last active: 2 days ago - Tests: 9

    Too often, online marketers get caught up in chasing the next fad. But doing more business online is, at the heart of it, very similar to doing more business offline. Relationships are what's important, and hacks and tricks only go so far. I'm not your ordinary freelancer. I sometimes describe myself as "a writer who's not afraid of numbers." My drive to understand the written word and the world of business has given me an unusual collection of experiences and skills: -I'm an experienced copywriter who has created sales letters and other marketing materials for businesses several industries. -I'm a Google Partner, with certification in AdWords, Bing, and Google Analytics. I've successfully managed PPC programs with monthly spend ranging from under $1,000 to close to $45,000. I've also designed and run website split testing programs for clients. ***Please note that my rate for PPC is $50/hour.**** -In the past, I worked in publishing as a writer and editor for about 10 years, giving me a solid grounding in proper editorial procedures and standards, what materials sell, and the financial considerations involved in publishing a book. I've found that a lot of the business skills I've learned in this world are highly transferable to other industries. -I've been managing my own web-based businesses on the side since 2003. To any project, I bring a drive for thoroughness, patience, good judgment, and a deep investment in seeing my clients meet and exceed their goals. Your success is my success. I constantly test and look for data to support decisions. For my clients' ultimate benefit, I constantly seek out new learning opportunities (conferences, webinars, workshops, etc...). Finally, I'm highly dependable: I'm very selective about the commitments I make to insure that when I do take on a project I not only meet my responsibilities but hopefully knock it out of the park. I'm most interested in projects that allow me to work with a website's marketing needs in a holistic manner. Rather than push the particular solutions I can personally offer, such as AdWords or a content marketing campaign, I much prefer to analyze the needs of that particular business and come up with a plan that will address what's most needed, in the most effective way. If I don't think that a certain marketing technique will work well for you, I'll tell you so. I also work best with clients who understand that good results take time. I audit the work of others frequently, and have seen the consequences of going for the quick win without attention to long-term profitability. Sample Results (see also portfolio section below): -Created an extensive remarketing program with the highest ROI in an individual campaign at over 800%. For this client I have also been successful at cutting spend (in the case of one campaign as much as 88%) while maintaining sales. -Another client brought me on board to see if a display campaign set up by a previous consultant could be optimized further. When auditing the campaign I identified changes to the targeting that led to a 600% increase in leads. -I improved the click-through-rate (CTR) of an assisted living facility by 1700%, while halving the cost per click and raising the average position. -Through testing, I achieved ad-level CTRs as high as 12.28% (average 2.56%) for a WordPress developer. These results are for non-branded keywords. Client Comments (see also oDesk reviews): "Just took a look inside the account. You've really turned around the conversion rate. Thanks again for the great work on this." "I really appreciate your weekly reports, and how you provide a different perspective on the account's performance and what can be improved each time." "Your audit and keyword research has been extremely helpful to us in thinking about our business." [This client, a web developer, liked my analysis so much that they've hired me to provide the same service for their own clients.] "Thanks for the detailed report. This is a great start. Today we had 3 leads come in within 1h and 30m. That is highly unusual." I'd be delighted to discuss your online marketing program and what I can do to help.

    $40.00 /hr
    859 hours
    5.00
  4. Ben D.

    Ben D.

    Top 5pc Australian oDesk Freelancer: eCommerce, SEO/SEM & Social Media

    Australia - Last active: 3 days ago - Tests: 2 - Portfolio: 4

    *Top Rated* Status. Honored as a Top 5% oDesk Freelancer on August 5th, 2013 by oDesk CEO Gary Swart! Awarded by Facebook's Small Business Team as "one of the best" amongst their 1 million+ advertisers (see below). *Note* I am currently close to full capacity and as such I am only taking on higher budget projects in the $1,000+/month range, and phone consulting sessions. Thank you. I am an Australian currently living in Sydney, and from here I provide Internet Marketing services & consulting to multiple domestic and international businesses; helping them get more new customers & make more sales online. I help achieve this through developing an effective online marketing strategy incorporating eCommerce, White Hat Search Engine Optimisation (SEO), Google AdWords Campaigns (SEM), and Social Media Marketing (SMM). I have been working in the I.T. Industry for over 8 years, having completed a Bachelor Degree of Computing in Information Technology at the University of Technology Sydney in 2006. I majored in Internet Business Technology. I now work solely online as a fully self-employed Internet Marketer since 2010. Testimonials & Results April 2015: Earned exclusive 'Top Rated' status on oDesk. November 2014: oDesk reached out to me to be interviewed by Business Spectator on their behalf for the article 'Why freelancing is the new ‘job for life’' (link: http://bendavidson.com.au/business-spectator/ ) August 2013: Awarded Top 5% of oDesk Freelancers (link: http://bendavidson.com.au/odesk/ ) November 2013: Awarded by Facebook as "one of the best" amongst their 1 million advertisers (link: http://bendavidson.com.au/facebook/ ) "Ben is always efficient and great to work with. He provided a detailed report that has already begun to increase sales and I continue to work with him on an ongoing basis." -Doron Ostrin, Chef Works Australia (www.chefworks.com.au & aprons.com.au) "Ben has become a very important member of our team, and has helped grow our business to where it is today. He is very knowledgeable and has helped with everything from social media, SEO and advertising, to helping with back end website design, and even helping us implement online and cloud internal practices ... All in all, Ben is awesome." -George Angel, Canalside Interiors (www.canalside.com.au) "With Ben's help we increased conversions on our site by 12% within a month! ...he literally paid for his services in less than 3 weeks." -Gabe Lee, owner of Maven Labs (www.mavenlabs.com) More generally my areas of expertise are: ✓ Internet Marketing ✓ Project Management ✓ eCommerce: Shopify, BigCommerce, Magento, WooCommerce ✓ WordPress Websites/CMS/Blogs ✓ Email Marketing: MailChimp, AWeber, iContact ✓ Conversion Rate Optimisation (CRO): Landing Pages, Unbounce, Copywriting ✓ Search Engine Optimisation (SEO): Google, Yahoo, Bing ✓ Search Engine Marketing (SEM): PPC/AdWords ✓ Social Media Marketing (SMM): Facebook, Twitter, Google+, LinkedIn ✓ Affiliate Marketing: AdSense, Amazon, Clickbank, Commission Junction, and more ✓ Keyword Research ✓ Social Media Sites (Web 2.0): Pinterest, Tumblr, Instagram, Etsy, Flickr, Gumtree, Wikis, and more ✓ The entire suite of Google Tools (AdWords/Analytics/AdSense/Webmaster Tools/Apps for Business (gMail, Calendar, Docs, etc)) I am very passionate about my work, and enjoy each new project. I have a keen eye for detail, and take pride in delivering quality work, and quality results. I pride myself on giving open and honest advice, and helping businesses master their online marketing efforts. Get in contact with me today to see how I can help grow your online business! Ben

    $139.00 /hr
    1,457 hours
    4.82
  5. Kyle R.

    Kyle R.

    Infusionsoft Expert & Certified Partner

    Canada - Last active: 17 days ago - Tests: 3 - Portfolio: 2

    I am certified partner with Infusionsoft with over 5 years of Infusionsoft and internet marketing experience. I have built integrations with LeadPages, OptimizePress, GoToWebinar and Clickfunnels; membership websites with CustomerHub, iMember360. I manage integrations and installations, and troubleshoot Wordpress websites. Book A Free 30 Min Strategy Session Now ------> http://www.kickstartautomation.com I have a very keen understanding of your outsourcing needs. My objective is to complement your needs and goals with the quality of my work, therefore contributing to your company's success. Each week l do weekly sprints to update you on the work completed. These sprints allow you to add your comments and any changes that need to be made. Infusionsoft Certified Consultant: http://marketplace.infusionsoft.com/consultant/kickstart-automation

    $70.00 /hr
    165 hours
    5.00
  6. Trenia R.

    Trenia R.

    Social Media, Digital Advertising, PR, Internet Marketer, Crowdfunding

    United States - Last active: 5 days ago - Tests: 16 - Portfolio: 10

    I am an experienced Social Media, Advertising and Internet Marketer, SEO Expert, Advanced Keyword Anaylsis, PR as well as offer consultation for Marketing and Small Business and Crowdfunding. www.TreniaToday.com Champion of social media tools and technologies, with a track record of creating and implementing successful social media programs. Keep up-to-date with constantly evolving technologies in Online Social networking, the blogosphere, search tools and Web 2.0, and work closely with clients to create innovative, effective campaigns. Extensive Internet Marketing Skills including Organic SEO, Blogging, Email Marketing, Niche Marketing, Social Media, Google, Forums, Article Writing, Spinning & Submission, Quality Backlinks, Keyword Analysis, Research & Generation, Video Production & Marketing and Affiliate Marketing. Developing, Implementing & Monitoring of SEO Campaigns. Expert knowledge of PPC Campaigns, Product Creations, Sales / Landing Pages, Blog Development, Joint-Venture elations, HTML, CSS, Wordpress, Google Analytics, Google Adsense /Adwords, Google Webmaster, Web CEO & Various SEO Tools. Expert Knowledge and Skills in: Developing and manage online marketing campaigns and effectively driving brand awareness, engagement and traffic to social media pages via Twitter, Pinterest, YouTube, Google+ and Facebook. Achieve a strong, visible social media presence and develop concepts with viral potential. Continuously monitor online public relations and ensure the success of client programs. Create and implement strategic, proactive and community building campaigns, promotions and contests centered on driving traffic to your website or storefront. Research followers, organizations and influences to grow fans, followers and engagement. Assess social media marketing strategies to determine rate of return. Identify and tap into new channels to optimize ROI and fuel revenue growth. Provide Internet Marketing & Search Engine Marketing consulting services which includes SEO, PPC, Local Search, Social Media, Web Development, Blogging, E-commerce, Website Analysis, and Website Maintenance Communicate with clients and help determine the strategy and execute the tactics necessary to drive traffic to web sites with ultimate goal of delivering a positive ROI via conversions, leads, and sales Performed keyword research for clients helping to identify targeted keywords to increase traffic and conversion for their business Created, implemented, analyzed and managed paid search marketing campaigns in Google Adwords & Yahoo and other PPC sites. Identified keyword opportunities and leveraged trending analysis via web analytics to increase traffic and conversions Utilized blogging platforms to create more than different microsites as an internet marketing incentive Place stories in BusinessWeek, Wired News, Computerworld and other key news outlets. Ensure placement in social content Web sites such as Digg, StumbleUpon, etc. Built a strong base of repeat business I am looking forward to working with you with your social media needs and I offer customized monthly packages as well. Contact and visit me today for your Social Media & Internet Marketing needs. www.TreniaToday.com Cheers, Trenia Today

    $65.00 /hr
    904 hours
    4.87
  7. Eman Younis

    Eman Younis

    Graphic Designer, Editing, Data Entry, SMM Expert

    Pakistan - Last active: 13 days ago - Tests: 16 - Portfolio: 22

    30+ successful projects and 1100+ hours on Odesk is a proof of my quality and satisfied clients and counting. My objective is to provide quality project under the given time. Higher client satisfaction is my ultimate goal to achieve and will be providing the quality service in the future as well.

    $11.11 /hr
    1,164 hours
    4.70
  8. Paul Rodriguez

    Paul Rodriguez

    AdWords Certified PPC, SEM, CopyWriting

    United States - Last active: 1 day ago - Tests: 5 - Portfolio: 2

    I craft psychologically compelling marketing messages. I've created and managed successful PPC campaigns on Google, Yahoo, Bing, Facebook, LinkedIn and Twitter. As an Independent Technical Consultant of 15 years, I have implemented Custom Websites, Database applications, shopping carts, SEO, Traditional Marketing campaigns, Affiliate campaigns, cross-platform Social Media strategies and various Email Marketing initiatives across a wide spectrum of markets. I am a huge believer in Fact Based Marketing . . . therefore I use real performance data to test, track, refine and eventually MULTIPLY the effectiveness of my campaigns. I am a lifelong student of marketing, technology and innovation. I read books and blogs everyday on the latest Internet Marketing Strategies. ********************* PPC Management ********************* A comprehensive Online Marketing Analysis usually takes less than 2 hours to perform, and Multiple New Campaigns can be set up with 1 hour. Regular maintenance only takes a few hours every month. PPC is an exact science and I will articulate the results. You will Know WHERE every visitor comes from, HOW they interact with your site, and WHAT exact set of words compels them to buy.

    $70.07 /hr
    448 hours
    4.76
  9. Ilya Nikitin

    Ilya Nikitin

    SEO/ORM Expert

    Finland - Last active: 3 days ago - Tests: 5 - Portfolio: 1

    I run a small SEO company in Finland: http://akado.fi/ We focus on SEO and Online Reputation Management. Our company operates since 2004. Creating an SEO strategy for any market is always difficult — keyword research, competitor research, customer research, optimising website content, creating backlinks, and so on. Now imagine the expertise needed to successfully do all this for a foreign market in a foreign language. -- You have just imagined Akado. --- Our Painless & Profitable Process --- Most SEO agencies are limited to only estimating PPC budget and search volume. Our innovative SEO software allows us to predict the traffic that really comes to your site. For each keyword, we will tell you: - How many visitors our client can expect from organic search; - The cost of per visitor. This allows you to see the results before you spend even one penny. It means we can offer flexible SEO pricing, depending on your business needs. And it is why our clients save an average of 5 times the cost of acquisition in comparison to Google AdWords or Yandex Direct. If you work with us, I can assure you that your site will take the first page on the SERP in 2-3 months for Google and 3-5 month for Yandex. We also do Online Reputation Management: http://akado.fi/services/online-reputation-management/ Please contact me for references.

    $55.56 /hr
    0 hours
    5.00
  10. Muhammad Jawaid Shamshad

    Muhammad Jawaid Shamshad Agency Contractor

    Ecommerce, Project Manager, WordPress, PHP/MySQL/LAMP, HTML5/CSS3/JS

    Pakistan - Last active: 10 days ago - Tests: 23 - Portfolio: 18

    For over more than a decade I have managed and developed a wide range of applications including servers, websites, and desktop applications for startup companies, small and medium sized businesses, and as well for large companies. My core competency lies in system architecture, project management, and development of new applications and systems as well existing running projects. I have experience in variety of technologies including C/C++, C#.Net, HTML5, CSS3, Javascript, PHP, ASP.Net, Perl, Tcl, MySQL, MS SQL Server, on both Linux and Microsoft Windows platforms, as well as WordPress, Google Apps Script, CodeIgnitor, WooCommerce, OpenCart and lot other ecommerce platforms.

    Groups: Application Developers Alliance, BigCommerce...

    Associated with: Ibexoft Solutions Agency

    $55.56 /hr
    1,273 hours
    4.85