• Site Analyze/Audit:All the on-page as well as off-page factors of the website.Complete technical report of the website & Site-optimization audits.
• Keywords Research:Proficient in using Google Adwords Keywords Tool,word tracker tool,SEO Quake as well check for competitors keywords using Raven Tools,SEO MOZ etc.
• On-Page Optimization:Giving suggestions to the writer for creation of titles,keywords,meta description,header tags,ALT tags as per major search engine guidelines.HTML validation as per w3.org standards.
• Off-Page optimization-Submitting websites to directories,forums,articles to their respective categories etc.
• Technical Elements:Creating robots.txt files,cross-check for mirror sites,duplicate page content checking,RSS feeds creation & updating,XML & HTML sitemaps generation using software,HTML editing & updating.
• Website traffic Analysis using Google Analytics:-Analyze the website for traffic & keywords data including bounce rate,landing page,direct traffic,organic search traffic,total visits,referral visits,exit pages etc.
• Blog:-Familiar with blogger.com & wordpress customization & various other blog creation sites such as tumblr,skyrock etc.
• SMO:Participating & submitting links in Blogs,Social Bookmarking. Setting up profiles in social communities like Facebook, Google Plus etc. Setting up social profiles for the clients & actively taking part in social platforms.
ORM: Maintaining brand reputation as well as gaining popularity of links.Worked on English as well as multilingual projects.