WHO AM I
I am industrial designer. I have over 7 years of experience in a broad range of
products design. From 2007 to 2014 I worked for an Italian design company and I had the pleasure to take part in a creative team and go about in many kind of projects, in differents stages of design development.
Moreover, from 2004 I deal with students of sketching and 2D projection, I help them to enhance yours capabilities as future designers. Currently I am part of teachers staff of Industrial Design career in the National University of La Plata.
HOW I WORK WITH YOU. What I prioritize and I appreciate.
CORDIALITY. Allways I try to build a good and collaborative relationship.
HONESTY. Honesty preserves a working relationship in short and long term.
UTILITY. At the begining my interest is to undertand my clients goals and needs. It does not matter what I want, but rather what you need from me. My intention is to make things right, to give the best from me to ensure the best outcome for both.
CLEARLY. I attempt a clear and efficient communication both at the beginning and end of the project. Write a few lines or make infographies is not wasting time, this means increase safety and trust in the decisions in each stage of the project. In another hand, frecuently I build mock-ups in order to take over ergonomic or aesthetic aspects.
I've experience in collaborating with proffesional from differents areas. In the early stages studing of user needs, or product strategy. Also with engineers and manufacturers in order to assure the realization of the product.
HOW DO I THINK AND FEEL THE DESIGN PROCESS
A GOOD START PROMOTES A GOOD ENDING. I think that a good start take us to a good end, it means a good analysis and a clear goals reveals us the main part of solution. Without a good start there is not a good useful life, or good commercial redit or good end life of product.
FRAME THE PROBLEM HOLISTICALY. I think the design process can approach the design solution through its multiple edges or factors. I think all is linked and each detail is significative, there are not irrelevant things. All products are last element of an intangible net of ideas, emotions, expectations, interests and needs that we have to strive to understand.
For me the design process is 50% of study and analisys, 25% goals & requeriments, 12,5% sense & coherence, 12,5% intuition.
HOW CAN I HELP YOU
/ DIAGNOSTIC DESIGN. When the client needs to see in which ways could be
possible innovate and reposition the brand.
/ DESIGN UPGRADE. Improving a product sometimes needs to reconsider
any part or component that affects the performance of the product.
/ PRODUCT DESIGN. In this kind of project is priority consider holistic factors
that validate the product in order to deliver human-centered solutions.
/ USER INTERFACE EXPERIENCE. Explore new ways of using visual and
topographical resources for optimum readability and intelligibility.
/ DESIGN ENVIROMENT. When the product must reach the potential user it is
necessary create a proximity network: packaging, advertising, stationery.
/ APPLIED GRAPHICS. Visual aids, color or textures complements the
symbolic or intructive messege for user.
WHAT I HAVE WORKED ON. Design areas.
Households and kitchen appliances, electronic devices, medical and health products, personal care, bathroom furniture, baby and childrens products.
FOR WHOM I HAVE WORKED
Bialetti, La Cimbali, Lavazza, INDA, Black&Decker, Nuvón, ASD, Cino, Yijian, Songyang, Akron, Axtel.
WHAT ARE MY SKILLS & TOOLS
Following are some of the main skills that I can use for our design process:
- Concept generation
- Design development
- Scenario building
- Sketching and freehand drawing
- Photorealistic digital rendering
- Elaboration of infographic project and technical documents
- CAD design ready for rapid prototyping
- 2D & 3D modeling. Solidworks, Rhinoceros.
- Visual aids. Adobe suit. Photoshop, Illustrator, Indesign.
- Digital rendering. Keyshot, V-ray.
- Office complements