Search Engine Marketing (SEM) Specialists

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  1. Johnny Speiermann

    Johnny Speiermann

    Senior Software Localizer / e-commerce specialist

    Denmark - Last active: 22 hours ago - Tests: 7 - Portfolio: 1

    Localization Experience: I have been working in the localization business since 1994, and I have experience from all areas in localization as I have worked as software localizer, localization engineer, testing and engineering manager, and project manager in a large localization agency, and I have been involved in both localization and internationalization projects at a large Danish software company as well. Self-employed: In 2001 I started word gallery togehter with my partner. Services: * Translation and localization services related to IT. English to Danish translation. * Linguistic services including quality assurance, creating style guides and glossaries * Online marketing services like keyword research, ad translation, content creation * Experience in SEO and CRO - we have been involved in a number of webshops and know the importance of well-written content with focus on driving traffic and converting visitors to customers. CAT Tools / Translation Tools / Localization Tools: * Microsoft LocStudio * Microsoft Helium * Microsoft LEAF * Smartling * Google Translator Toolkit * Lionbridge Translation Workbench / Geoworkz * Catalyst * memoQ

    Groups: Certified Translation Professionals

    $66.67 /hr
    132 hours
    4.85
  2. Brian Schmitt

    Brian Schmitt

    A/B Test Implementation | Conversion Optimization Consulting

    United States - Last active: 1 month ago - Tests: 4 - Portfolio: 4

    Why A/B Test? Optimizing your conversion rate creates a compounding increase on the percentage of visitors deciding to trade their money for your solution. Getting a 5% lift in conversions from a single test gives you that same 5% for several months to come. I’m disappointed if a test just increases lift 5%. One of our e-commerce clients saw a 33% lift in revenue from a new navigation structured around the customer’s device type instead of the clients product collections. A test that took 12 days to run grew revenue by 33%! One of our SaaS clients saw a 38% increase in signups from a homepage overhaul. How does it work? We will help you by: strategically deciding what needs to be tested, implementing the test, QA’ing the test, then launching and monitoring it as it progresses. We’ll have a conference call at appropriate times to discuss results and planning for the next test. Not all testing produces gains in your conversions. Sometimes a test will cause a dip in revenue or signups. We learn from those tests too. Then we move on and test again based on what we’ve learned. What is it going to cost? We will do a full Conversion Rate Optimization Analysis of your site delivered in a report with clear action items you should change now and clearly defined tests we'll be happy to run for you, or you can go and run yourself. We'll deliver the report and schedule a one hour phone call to go over any questions you have and to discuss how to prioritize the tests. The CRO Analysis takes about two weeks to produce and runs $1,500. If you would like us to conduct the testing for you, we'll run it from start to finish for $700 per test. We've found it easier to let clients go as fast or slow as they want. So we charge a flat rate per test. Some clients have enough conversions they can run three or four tests a week while others can only run one or two tests over a 4 to 8 week period. We ask for a two test commitment because the first test actually includes an A/A test to be sure we've instrumented the goals properly and tracking is working as expected. After we confirm the A/A is running correctly we implement, QA, and send you the approval email to begin the first A/B test. We'll monitor the results of each test and report the results once the test has either reached a state where it can be concluded or is apparent the changes are not having a positive effect. The only thing you'll need to take care of is signing up for an Optimizely account and having their small script installed on your site. We highly recommend also signing up for and installing CrazyEgg. If you're ready to get started contact me through oDesk or setup a time to visit via phone or Skype through my open calendar: https://calendly.com/brianschmitt Who are we? I’m Brian Schmitt. I began learning about Conversion Optimization from Jeffrey and Bryan Eisenberg in 2001 when they taught a Wizards of Web course in Austin, Texas. I’ve been learning and applying the principles of Conversion Optimization and persuasion ever since. I live in West Palm Beach, Florida. Our client roster includes: 99designs, Adobe, BioLite Stove, DialMyCalls, Extole, Facebook, Fuze, Gobbler, JobScore, Schedulicity, Spartan Race, Stella & Dot, Thomson Safaris, Trulia, Tuft & Needle, UnSeat.Me., and more.

    $125.00 /hr
    3,398 hours
    4.97
  3. Glen Maree

    Glen Maree

    Sales Copy Master, Hypnotic Writing, NLP, WordSmith of Distinction

    South Africa - Last active: 6 days ago - Tests: 5 - Portfolio: 30

    - - - virtual office closed until further notice - - - Direct Response Copy That SELLS .. Period! if a word .. like IMAGINE .......... was a picture ..... what do you see? if a word .. like INTENSE .......... was a sound ...... how do you hear it? if a word .. like PASSION .......... was a smell ....... who do you think of? if a word .. like HYPNOTIC ........ was a taste ...... why do you hunger? if a word .. like MAGNETIC ....... was a feeling ... where do you feel it? if a word .. like PERFECTION ... was a sixth ...... when do you sense it? NOW synergize six senses .. in a sentence .. so you're sold .. so sweetly so subtly .. suggestively .. SOLD .. how'd that happen? it's all in the conditioned psyche of the subconscious where instinctive decisions are made you need to get in there I'm your key use me .. NOW _________________________________________________________ Hypnotic Sales Copywriting will catapult your conversion, no question! Video Sales Letter Scripts, Email Autoresponder Sequences, Web Content, Sales and Landing Pages .. and all the written marketing collateral you need in between .. plus expert reviews, advice and IM strategies to ensure your sales funnel, and the visual balance and flow of your offering, work best for you. So .. when a massive increase in conversion will work wonders for your business .. and the very best is the least you expect .. get set to expect beyond expectation, because .. I incorporate subtle, suggestive and persuasive, hypnotic NLP (Neuro Linguistic Programming) patterns and techniques into my words, while supercharging content with expert skills and knowledge gained through an illustrious career in sales, business and life management. I excel at crafting engaging and compelling sales copy that subtly manipulates the subconscious mind into a receptive and willing buying state .. and I'm a born perfectionist with a superior intellect. This mix guarantees exceptional standards of professionalism and impressively captivating, distinctive creativity. This exceptional mix also guarantees a substantial increase in conversion for you. In every writing assignment, besides absolute employer satisfaction, my primary objective is to outdo myself .. and I'm as diligent and as thorough as if your business were my own. ** Everything I touch turns to SOLD **

    $97.00 /hr
    632 hours
    4.91
  4. Michael C.

    Michael C.

    Google Adwords Certified Search Partner BingAds Accredited

    United States - Last active: 22 hours ago - Tests: 10

    **Currently accepting interviews with digital marketing firms ONLY** For 12 years I have worked with a wide variety of clients from local service based business to online Ecommerce retailers to startup tech corporations to build better pay per click campaigns. I have a passion of pay per click marketing and work in many different markets which gives me broad knowledge and experience in multiple pay per click strategies and tactics. From wide reaching global campaigns with large budgets, to local pay per click advertising for small business owners that need laser precision in their marketing efforts to make the most of their PPC budget, I have the skills and experience to improve your pay per click campaigns. I also have much experience optimizing Google Analytics and can get your Analytics tracking properly and reporting the information you need. I focus on providing high quality services that are affordable for every budget. Consider utilizing my skills, experience, and education to maximize your next pay per click campaign.

    $75.00 /hr
    4,581 hours
    4.93
  5. Irina Tsumarava

    Irina Tsumarava

    Web Analyst / AdWords Expert / Marketing Consultant

    Belarus - Last active: 1 day ago - Tests: 5 - Portfolio: 4

    I'm CMO at Kraftblick - Google Partner Agency with focus on AdWords advertising. All our team members are certified in Google Analytics / AdWords. Our expertise: - Website audit - Analytics installation and configuration - Regular reporting and actionable insights - Complex reporting with data retrieval using APIs - PPC advertising (AdWords, Facebook, Twitter, LinkedIn) - Conversion optimization These are some of GOOGLE ANALYTICS activities we perform: * Website audit based on historical data from Google Analytics * Implementation & configuration of Google Analytics tracking code * Goals set up for ecommerce and non-profit websites * Analysis of website visitors and their behavior * Analytical reports on business objectives fulfillment * Review of potential customer losses Put us in charge of your PPC advertising with Google ADWORDS, and you'll get: * PPC advertising strategy designed precisely for your website * Fully functional ad campaigns with optimized content and main message * Regular AdWords campaign management and optimization * Insights on AdWords visitors' activity on your website * Focus on conversions and ROI www.kraftblick.com

    $30.00 /hr
    911 hours
    4.84
  6. Jesse Nickles

    Jesse Nickles

    WordPress + Loading Speed + SSL + Optimization

    United States - Last active: 22 hours ago - Tests: 6

    My specialty is loading speed and on-site optimization re: WordPress websites. Specifically, I can optimize your DNS records, web server (VPS), WordPress (cache, plugins, etc) and source code (HTML, CSS, JS, fonts, images, etc) to be more efficient and secure. I am well versed in WordPress (#1 on oDesk), WooCommerce, Nginx servers, CloudFlare, SSL certificates, and SEO. Loading speed and SSL are now two of the biggest factors in SEO according to Google, whose robots are constantly analyzing the quality of your website. Don't get left behind by the competition. https://www.littlebizzy.com/seo-is-dead (case study) Whether you need a one-time consultation, or fully managed WordPress hosting, I am not shy in making important suggestions that will improve the experience of your customers. I can work alone as a project manager of sorts or alongside your current team members. I stay in close touch with your team via email, Google Docs, and Skype. My recommended services: CloudFlare (DNS) - http://goo.gl/CMyxyZ Digital Ocean (VPS) - http://goo.gl/kY6AWB ($10 coupon) MaxCDN (CDN) - http://goo.gl/qawqv6 CodeGuard (backups) - http://goo.gl/FNF2j5 DigiCert (SSL) - http://goo.gl/bW5KJf YMLP (newsletters) - http://goo.gl/YqUFHi For email, I recommend Google Apps (name@company.com) + SendGrid (for things like lost password reminders, WooCommerce notifications, etc). My oDesk policies: - Not able to sign NDAs - Not available for phone calls - Free 30 minute Skype consultation - VPS servers do not have email services - When migration begins, please pause all work - Not able to join 3rd-party project management apps - Not available for tutoring, training, or creating manuals/guides - I automatically close out hourly contracts over $500 (renewal requested) - As a policy, I only work with DO's $10/mo VPS or higher, one domain per VPS *Serious clients only please, as I'm unable to offer "budget" pricing. I leave all of my oDesk clients positive 5-star reviews on completed projects, and I offer a 100% refund guarantee ~

    $33.33 /hr
    181 hours
    5.00
  7. Jose angelo R.

    Jose angelo R.

    Online Marketing Strategist -SEO, PPC, Display & Remarketing

    Philippines - Last active: 8 days ago - Tests: 12

    Ranked first in Internet Marketing in Odesk. Top 10% for Other Areas: SEO, PPC, Social Media Linkedin Profile: http://bit.ly/jose-linkedin Digital Marketer that can help you plan and implement a comprehensive marketing campaign utilizing multiple channels. I started out as an SEO and later on learned PPC, social media marketing, email marketing, and advanced web analytics. What sets me apart from other marketers is my ability to think laterally and find creative solutions to challenges. Online marketing is both a science and art: using hard data, understanding human psychology, plus knowledge of modern media to create profitable marketing funnels. I am available for consultation to create a strategic online marketing plan for your business and make sure you hit your growth targets. You can also contact me if you need full-service work, from strategy to implementation, if you want to free up your time and get better results. I have a a team and network of professionals that can back me up if we need to scale up. Please feel free to contact me to discuss your business goals.

    $37.00 /hr
    1,598 hours
    4.86
  8. Terrence B.

    Terrence B.

    PPC - Adwords Setup, Maintenance, Strategy, & More

    United States - Last active: 22 hours ago - Tests: 3

    I am a successful Adwords consultant, web publisher, & Internet marketer! I am a Google Adwords Qualified Individual, having easily passed both the Adwords Fundamentals Exam & the Search Advertising Advanced Exam. I am passionate about online marketing via PPC advertising and will bring unprecedented focus and creativity to your project! I am also very knowledgeable about online resources & can give advice on how you might leverage social media to engage in content marketing. I have spent countless hours performing Internet research for blogs and niche sites. As well as spending the last eight building and optimizing PPC campaigns. I'm excited to work with businesses and individuals who want help with their SEM strategy, or who are wanting to outsource tasks so they can focus on the core aspects of their businesses.

    $44.44 /hr
    1,162 hours
    4.85
  9. Margaret L Hartmann

    Margaret L Hartmann

    Copywriter and Online Marketing Specialist

    United States - Last active: 1 day ago - Tests: 10 - Portfolio: 12

    Too often, online marketers get caught up in chasing the next fad. But doing more business online is, at the heart of it, very similar to doing more business offline. Relationships are what's important, and hacks and tricks only go so far. I'm not your ordinary freelancer. I sometimes describe myself as "a writer who's not afraid of numbers." My drive to understand the written word and the world of business has given me an unusual collection of experiences and skills: -I'm an experienced copywriter who has created sales letters and other marketing materials for businesses several industries. -I'm a Google Partner, with certification in AdWords, Bing, and Google Analytics. I've successfully managed PPC programs with monthly spend ranging from under $1,000 to close to $45,000. I've also designed and run website split testing programs for clients. ***Please note that my rate for PPC is $50/hour.**** -In the past, I worked in publishing as a writer and editor for about 10 years, giving me a solid grounding in proper editorial procedures and standards, what materials sell, and the financial considerations involved in publishing a book. I've found that a lot of the business skills I've learned in this world are highly transferable to other industries. -I've been managing my own web-based businesses on the side since 2003. To any project, I bring a drive for thoroughness, patience, good judgment, and a deep investment in seeing my clients meet and exceed their goals. Your success is my success. I constantly test and look for data to support decisions. For my clients' ultimate benefit, I constantly seek out new learning opportunities (conferences, webinars, workshops, etc...). Finally, I'm highly dependable: I'm very selective about the commitments I make to insure that when I do take on a project I not only meet my responsibilities but hopefully knock it out of the park. I'm most interested in projects that allow me to work with a website's marketing needs in a holistic manner. Rather than push the particular solutions I can personally offer, such as AdWords or a content marketing campaign, I much prefer to analyze the needs of that particular business and come up with a plan that will address what's most needed, in the most effective way. If I don't think that a certain marketing technique will work well for you, I'll tell you so. I also work best with clients who understand that good results take time. I audit the work of others frequently, and have seen the consequences of going for the quick win without attention to long-term profitability. Sample Results (see also portfolio section below): -Created an extensive remarketing program with the highest ROI in an individual campaign at over 800%. For this client I have also been successful at cutting spend (in the case of one campaign as much as 88%) while maintaining sales. -Another client brought me on board to see if a display campaign set up by a previous consultant could be optimized further. When auditing the campaign I identified changes to the targeting that led to a 600% increase in leads. -I improved the click-through-rate (CTR) of an assisted living facility by 1700%, while halving the cost per click and raising the average position. -Through testing, I achieved ad-level CTRs as high as 12.28% (average 2.56%) for a WordPress developer. These results are for non-branded keywords. Client Comments (see also oDesk reviews): "Just took a look inside the account. You've really turned around the conversion rate. Thanks again for the great work on this." "I really appreciate your weekly reports, and how you provide a different perspective on the account's performance and what can be improved each time." "Your audit and keyword research has been extremely helpful to us in thinking about our business." [This client, a web developer, liked my analysis so much that they've hired me to provide the same service for their own clients.] "Thanks for the detailed report. This is a great start. Today we had 3 leads come in within 1h and 30m. That is highly unusual." I'd be delighted to discuss your online marketing program and what I can do to help.

    $40.00 /hr
    884 hours
    5.00
  10. Charlie C.

    Charlie C.

    Google AdWords Certified Partner

    United States - Last active: 1 day ago - Tests: 2 - Portfolio: 5

    A boutique online advertising agency specializing in the Google AdWords and Bing Ads networks. As a Google AdWords Certified Partner, By PPC practices cutting edge paid search strategy and management for clients of all sizes across many industries. Core services and training include: * Campaign set up and optimization * Re-marketing to site visitors * AdWords Editor expert * Conversion tracking * Geographic targeting * Quality score expert * Google Analytics * Google AdWords Certified Partner * Google Search and Display advanced * Campaign optimization * Bing/MSN Ad Center and Yahoo! expert

    $35.00 /hr
    3,460 hours
    4.98