UX consultant, Wireframe, IA, Axure expert, Balsamiq,
Last active: 08/22/2014
User Experience Consultant with strong business acumen and human centered design thinking who derives meaningful information architecture out of complex information scenarios and creates interaction designs that engage users, ensures effective conversions and positive purchase decisions.
As a User Experience Consultant I gather, understand and translate business requirements into digital product features and functionalities for both desktop and mobile platforms. My deliverables typically are: Information architecture , clickable, annotated wire frames, site maps, functionality documents, storyboards, user stories, screenflows . i also conduct heuristic evaluations and give design recommendations and rationale. I am good with both Axure and Balsamiq prototyping.
My process is highly user centered and client centric. It can begin with an idea and go through requirement documentation, identifying users and creation of personas and use cases, building user flows and screen flows, information architecture, creating paper sketches and then wireframing. I also try and involve real users at every phase. Through responsive designing, i also conceive and translate the product for mobile devices like iPhone, Android, iPad and the likes with different tactile experiences and difference in real estate. So for me real user experience can be arrived at through iterations through understanding users while meeting the business requirements.
In my present capacity, i have been involved in projects from domains as varied as media, entertainment, real estate, automobile, finance and accounting.
I also have managed content for portals, blogs and websites for clients in both in India and UK. I am familiar with multiple CMS including Open Market, BroadVision, Joomla.
i am also very familiar working remotely with clients and business stake holders with limited supervision and daily, weekly, and yearly work progress reporting.
Since i have both content management & user experience expertise, I shall be able to help you on various aspects of web businesses right from information architecture to project management and from finding ways to engage the target audience, to re-purposing the content & website to meet the requirements of the users, and to bring in more traffic into the site. In short, i can contribute to make your web business more profitable no matter what your business is.
Do check the work samples i have included in my profile and reach me for all your user experience requirements