What I Can Help With?
A strategy will be custom tailored to whatever you need to get going and grow your online business. This can include:
Analyzing your online setup for design, conversions, and maximum leverage from your existing traffic.
Helping you with your overall strategic direction.
Going over your products and marketing to maximize sales.
Defining a strategy for increasing traffic to your site.
Identifying profit opportunities you may have missed.
The list goes on…
I have been obsessed with online business and online marketing since the internet came into existence. My first site was started back in 1997 and I developed that site into a successful online business. For the last 10 years I have been learning and implementing online marketing strategies for hundreds of websites, in many different industries.
My outlook on ecommerce comes from a solid understanding of marketing and influence. Knowing what makes people tick, how to communicate to them, and then putting that to use in your medium of choice (in my case, the Internet) is where you find real results. I am a long-time student of human nature, internet marketing and business. I also happen to have a solid foundation in the technical side of this business.
I will pull no punches as I take a moment to float by own boat. I know my stuff, and those who work with me come to find that out.
Based In The Philippines
I’m an Australian, based in the Philippines … what does that mean for you? Cheaper hourly rates, with that familiar reliable western service.
Sites I Have Worked On
Brady Australia owns a variety of websites in order to target different segments of the market. Websites include …
All websites were under my scope.
The largest B2B ecommerce website in Australia, I was part of only a 2 man team who looked after all aspects of the online channel for the Australian branch of a global corporation.
Tasks I personally took care of on a regular basis were …
PPC / SEM (Google Adwords) Campaigns with a budget of $10,000 a month:
Email Marketing: Sent regular emails to over 100,000 subscribers
Inventory Maintenance: Maintained a database of over 30,000 sku’s making it the largest B2B website in Australia.
Social Media: Implemented social media campaigns
Migrated 4 sites with a new ecommerce platform (Magento)
Implemented Google Adwords campaigns (PPC was not done before I got there) for half a dozen websites with spend over $10,000 per month and close to 10,000 keywords, which on a consistent basis at least at 1:5 ROI.
Improved conversion rates by 1% resulting in additional sales amounting to $100,000′s
Improved & grew email newsletter campaigns. Moved to a new system which allowed for a lot more flexibility. Lists grew by 50,000 within a year.
Online channel reached an all time high in overall sales, amounting to approx. 20% of all sales.
Doubled traffic to the site in the space of 18 months.
Trading post gave me the chance to build an offshore team to work on their link building & SEO, so to increase the exposure of their website.
My standard rate is $10 per hour, but I am flexible with this depending on the situation.