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Hire a freelance copywriter to bring your product to life, wrangle words for your website, write amazing marketing material, and more! A professional copywriter can tackle anything from tagline generation and product naming to long-form writing projects such as case studies and white papers.

Copywriters are an important part of any advertising or marketing effort. So if you know what you want to say, but aren’t sure how to say it, hire a professional copywriter to get the words you need!

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Copywriting Job Cost Overview

Typical total cost of Upwork Copywriting projects based on completed and fixed-price jobs.

Upwork Copywriting Jobs Completed Quarterly

On average, 2,164 Copywriting projects are completed every quarter on Upwork.

2,164

Time to Complete Upwork Copywriting Jobs

Time needed to complete a Copywriting project on Upwork.

Average Copywriting Freelancer Feedback Score

Copywriting Upwork freelancers typically receive a client rating of 4.75.

4.75
Last updated: May 1, 2015
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  1. Chase Roberts

    Chase Roberts

    Web Copywriter and Content Strategist

    United States - Last active: 1 month ago - Tests: 2 - Portfolio: 8

    ***About Me***_______________________________________________________________ I specialize in one thing and one thing only: writing personality-packed, research-based copy that gets you results online. Currently, I work full-time at Rocket Media, a web design + internet marketing agency (http://rocketmedia.com/). Over the past few years, I've written online content for dozens of our clients in a punctual, professional manner. For what it's worth: I have a B.A in Communications and an M.B.A focused in marketing. So, yeah, I work hard. ***What I can wordsmith for you***_______________________________________________ *Website content (home page, about us page, product pages, etc) *Landing pages *Email newsletters *Blog Articles *Ebooks *Case studies *Social media contest copy *PPC and Social Ads *Transactional emails *Email automation workflows Note: If you need me to work with a team, I have experience working with web designers and developers to write copy for responsive website redesigns. ***How we'll work wonderfully together***______________________________________________ Any writer can say they're professional, so let me show you that I am by explaining the best way we can work together. (Note: Obviously this process can change depending on the work—especially for smaller projects—but it's a good starting point). *Step 1: One FREE 1-hour call* Before you commit to hiring me, we can talk in more detail about your project, including: *What your big goals are (web copy is merely the means to a larger end) *What your current problems are *What results do you want to get out of my services (dolla dolla bill, y'all!) *More about you and your target audience Hit me up on Skype to chat about these details. After the call, I'll detail a scope of work, time needed to complete the work and pricing. If we jive, then it's on to... *Step 2: Deep dive research* Feeling comfy enough to hire me? Good. All good copy is research-based copy. So at this point I'll uncover more about: *Who you—or your brand— are so that I can write in your tone of voice *Your products and services, so I can uncover their features and benefits *The specifics of your target audience, using the right tools and online research methods (how deep I go here depends on how well you know your audience and your budget) *Step 3: Create a strategy and/or needed deliverables* Once I've gather enough information, I'll create a plan of attack and/or review deliverables with you. These can include: *Target audience personas *Voice and tone guides *Email workflow overview *Editorial calendars (for articles and newsletters) This will get you and I on the same page before I write a word. *Step 4: I write; you review* Self explanatory. You'll receive a copy deck to review, and we'll hash it out cage-match style. *Step 5: Measure and adjust* If we're working together on an on-going project and I have access to analytics of any sort, I'll use what I learn from that to alter the copy or adjust how I writer for the next assignment. Step 6: You and I party and leave each other 5-star reviews. Because, in the end, we should enjoy life. :) Sound good? Looking forward to hearing from you soon.

    $50.00 /hr
    278 hours
    4.95
  2. Zach Pardes

    Zach Pardes

    PR, Marketing & Social Media Pro

    United States - Last active: 10 days ago - Tests: 4

    www.linkedin.com/in/zpardes Marketing, PR, advertising & communications pro. New market categories. Launches. Relaunches. Start ups. Funding campaigns. Mergers. Acquisitions. Corporate communications & investor relations. Current and former clients include: Corporate: Amazon, Nike, Virgin, Tropicana, ESPN, First Watch, Darden Restaurants, Stew Leonard's, Chuy's Tex Mex, Lennar, KB Home, Toyota, Nokia, Discovery Networks, Electronic Arts (EA), Stein Mart Tech & Mobile: Flickr, GOQii, Lightricks (Facetune), DevriX, Coveroo, Hooked, Row Sham Bow, Chegg, TeamChat, Indix Health/Wellness: Allergan, Smith & Nephew, Nemours, Moffitt Cancer Center, Compass Research, Human Performance Mentors Hospitality: Wyndham, Marriott, Hyatt Regency, Peabody Hotels, Rosen Hotels Consumer Packaged Products: Javatino, Buddy Fruits, Zico, Fuji Film Finance/Fin Tech: Merrill Lynch, Citi, E*Trade, Vesta, MX (Money Desktop), B2R Finance Clean Tech: CALMAC, BuildingIQ, KGS Buildings, Dynamic Air Quality Solutions, Ox Paperboard, Integrated Environmental Solutions (IES) Non-Profit: Big Brothers Big Sisters

    $111.11 /hr
    123 hours
    4.99
  3. Michael Gray

    Michael Gray

    Professional Copywriting & Design

    United States - Last active: 1 day ago - Portfolio: 65

    If you want direct marketing that delivers results, I have the skills and experience you need. From direct mail and advertising to the web and email, I can help you with strategy, copywriting, design and execution. My Elance clients say it best: “Michael is hands down the most professional and talented freelancer we have used. ... This freelancer deserves a 6 out of 5, he's that good.” “Michael did a fantastic job. ... Trust me, you won't be disappointed.” “…Michael is a true professional. ... do yourself a favor and look at his portfolio. After 1 minute you'll be scrambling for the "HIRE" button, and kicking yourself for having wasted marketing dollars in the past on amateurs. Highly recommended.” With 25-plus years of professional experience, I have created materials for more than 1,000 campaigns. I know that strong offers, great targeting, compelling copy, effective design, irresistible CTAs, and excellent execution are the keys to success.

    $100.00 /hr
    0 hours
    4.97
  4. Chao C.

    Chao C. Agency Contractor

    China Business Consultant / Chinese Marketing Expert

    China - Last active: 1 month ago - Tests: 10 - Portfolio: 18

    ★WHAT DO I DO? I help businesses, from startups to big names develop optimal solutions for entry and growth in the China market. ※Understanding the China/Chinese market is a challenging task.※ No matter you are considering entering the China market with little or no knowledge about China or you had an established presence in China already, You might need help. The following titles are given by my clients: *China Business Consultant *China Marketing Expert, *Professional Chinese Translator/Copywriter, *China Representative, *Chinese Market Researcher, *eCommerce Website Project Manager, *Global Digital Marketer... ★WHY SHOULD YOU HIRE ME? * 16 years China marketing experience * 12 years Digital Marketing experience, Chinese SEO + SMM, China PPC * China Business Consulting on various sectors and industries. * Internet Entrepreneur with successful experience and learned lessons from failures. * Working under diversified environment and can handle different Chinese cultures. * Had been worked in Shanghai, Hangzhou, Beijing, Guangzhou and Hongkong. ★WHAT'S IN IT FOR YOU? * Easy to Communicate, Quick Response * I had served 1000+ global clients on translation and consulting business * You will get market insights quickly through affordable, but effective methods * You can establish your local presence with ease * You can get truly local Chinese website, suitable to the China market * Your digital marketing will be in the right hands in a long-run, either PPC, SEO or SMM. ★WHAT SERVICES? * China Market Research * Sourcing from China & Exporting to China * Industry Analysis * Feasibility Studies * Market Entry Strategy * Website Localization * Website Development * eCommerce Web Design * Translation & Copywriting * China internet marketing

    Groups: oTranslators

    Associated with: SinoStep China Consulting

    $49.99 /hr
    2,497 hours
    4.97
  5. Nicole Doucet

    Nicole Doucet

    Co-Founder

    United States - Last active: 10/21/2014 - Tests: 2 - Portfolio: 6

    I am part of a two-person team that lives for designing logos, branding materials, websites, infographics, presentations, and all sorts of graphics for a diversity of clients. What makes me unique is the insight I've gained from being an entrepreneur myself. I think I approach branding and the visual side of business with a different perspective than most designers. I am very detail and deadline-oriented, and I make sure to my clients can rely on me. I have a particular affinity for startup clients. I know what it takes to start a business (as I said, the fire of entrepreneurship burns bright in my heart) and I can definitely help you figure things out. Feel free to contact me if you'd like to see my full resume and online portfolio.

    $70.00 /hr
    100 hours
    4.97
  6. Monte Martin

    Monte Martin

    Web Marketing Problem Solver

    United States - Last active: 10/24/2014 - Tests: 1 - Portfolio: 1

    Qualified help really is available on Odesk! Think about it for a second, you're using Odesk because you need help. Whether it is building a basic website, getting visits to the one you have, or turning those visits into cash in your pocket, you don't have the resources to do it all yourself. Otherwise you wouldn't be here. So let me ask you: What can I do to help? Not only do I have a diverse background in internet marketing, but my prior experience comes from the service industry. In other words, I am driven by your success. Whatever your problem is, you can benefit from my innate desire to help. My areas of expertise include: - WordPress (especially Genesis Framework) - Copywriting/Content Creation - SEO - Conversion/Landing Page Optimization - Email Marketing - Social Media Each of these is a unique area requiring specific skills. But you also get added value from my ability to visualize them working together. When working on a task I strive to understand how the solution to a single problem interacts with the whole to achieve your goals. So if your problem falls anywhere within the marketing spectrum I can help. So instead of filtering through more results, contact me to get the help you need.

    $50.00 /hr
    161 hours
    5.00
  7. Aaron Gardner

    Aaron Gardner

    Expert Web Developer, 15+yrs Marketing+Sales, 5+yrs REALTOR

    United States - Last active: 08/01/2014 - Tests: 7 - Portfolio: 20

    Are you looking for someone who has extensive experience with marketing, sales, lead generation, affiliate marketing, email marketing, or residential real estate? Do you need someone with awesome communication skills, a solid understanding of web design, and swell English? (Yep..."swell".) Are you a fellow entrepreneur/internet marketer who needs to customize your unique project in a way that matches your style and branding? If you answered "Yes" to any (or all) of the above, send me an interview request today. I always aim to exceed my clients' expectations, and a review of my client feedback will confirm this. I'm looking for interesting projects in the following areas (preferably in the real estate industry, but open to interesting alternatives): - light web design work/customization/consulting for real estate agents & brokers - lead generation / internet marketing consulting for real estate agents & brokers - automation consulting (I can help you get rid of time-consuming / redundant / redundant tasks so you can focus on more important things) Preferred Contracts: - $300 minimum (if flat rate) - Less than 5 hours per week (if hourly) Send an interview request today and let's see how I can make your project a smashing success! I've been designing websites, graphics, spreadsheets and software for over 17 years, over 95% from scratch. My specialty is the area having to do with "Direct Response" methods of lead generation, having studied almost every Dan Kennedy book and dozens of self-study courses over the years. I eat, breathe, sleep and dream sales and marketing. You think like an entrepreneur, and so do I...because that's almost all I've known for over a decade. I've been self-employed in some form my entire adult life. Borderline-obsessive work ethic is just another day at the office. I've gone through Tim Ferriss' "4-Hour Work Week" almost a dozen times. GAME. CHANGER. If you've read it, you know what I mean. If you haven't: read it. Real Estate Experience: - licensed residential real estate agent since 2005 - full-time real estate agent 2005-2010 - worked with investors, relocation companies - former real estate Board member + teacher Web Design And Lead Generation: I have spent the past 9 years working extensively with: - Custom landing pages/"Squeeze Pages" (many for the Real Estate niche) - AWeber + GetResponse automated email delivery services - Loan Pre-Qualification forms (designed for real estate agents + residential lenders) - Tons of form-filling processes and data capture on the web - Wordpress integration, theme customization, and theme-building - Internet Video integration - PDF/eBook generation - Fixing bugs so sites display correctly (a necessary evil) Sales & Marketing: - I've been selling enthusiastically since the age of 5 (it started with selling pencils door-to-door. I made $2.50 in 15 minutes. My mom yelled at me and made me return the money. It was on this day that my disdain for authority was born...) - I own (and actually completed) more sales, marketing, real estate investing, and real estate agent training courses than I can count (over 100 at least) - I hired a professional sales and marketing coach for approximately two years while practicing real estate, and amassed a well-rounded business education along the way - Barely old enough to vote, I spent 3 years selling telecommunications service and building sales teams I've also spent more time than I can count on: - Writing custom email campaigns - Writing eBooks and Free Reports for website give-aways - Designing custom graphics, flyers, and advertisements - Designing website elements (logos, buttons, banner graphics, backgrounds, etc) - Copy writing / sales letters (long- and short-form) Long story short: I have a strong background in the many aspects of internet-based sales and marketing, I love sales and marketing, and I'm a stickler for details. Send me an interview request today and let's see how I can be an asset to your project! I'm very familiar with the following languages and tools (if your project requires them): - HTML / PHP / CSS - Javascript / jQuery / jQuery Mobile / AJAX - Adobe Photoshop / PSD-to-HTML - MySQL databases (and website integration) - Microsoft Excel (I've designed hundreds of custom spreadsheets and 3 complete software solutions for myself and clients) If you're looking for a developer or content writer with a strong background in the finer points of sales and marketing, one with an obsession over the details, one with a thorough understanding of what it takes to generate you more business and get you more email subscribers, send me an interview request today and let's see if we're a match.

    Groups: LoginRadius

    $49.99 /hr
    128 hours
    5.00
  8. Medani Navoda

    Medani Navoda

    Administrative Supporter

    Sri Lanka - Last active: 08/24/2013 - Tests: 5

    My objective is to engage in the areas of Data Entry,Copy-Editing, Microsoft-word, Microsoft-Excel, e-commerce, Internet Marketing and many other similar activities and i am effectively capable in the above mentioned activities. Therefore, I am seeking opportunities to maintain my standard of quality work and to use the best of my talents while improving my abilities and knowledge.I will give you my heartiest, vigorous and honest response if you are willing to use my talents and knowledge.

    $55.56 /hr
    0 hours
    5.00
  9. Ricky D.

    Ricky D.

    Professional Copywriter

    United States - Last active: 05/12/2012 - Tests: 2 - Portfolio: 1

    I create the COPY...and you collect the PRAISE!!! My name is Ricky Drake. I write captivating copy for entrepreneurs, startups, subject matter experts, and design agencies. I also specialize in writing Groupon, LivingSocial, and Software product letters for group buying deals. Anyone needing cost effective, compelling words - On Demand.

    $111.11 /hr
    0 hours
    5.00
  10. Oleg Sotnikov

    Oleg Sotnikov Agency Contractor

    Copywriter/Designer/Idea Generator

    Canada - Last active: 06/18/2014 - Tests: 4 - Portfolio: 3

    I am a co-owner of a tiny creative/digital/design studio based in beautiful Vancouver, Canada: http://letspanda.com/ My job is to write effective copy, come up with powerful advertising and promotional ideas as well as with fresh visual concepts. Previously, I worked as a business journalist, IT/media blogger and copywriter in Moscow, Toronto and Vancouver. Sometimes I also do English-Russian and Russian-English translations and slogan/tagline adaptations. Quick links and facts: My motto: be creative.stay alive The studio I work for: http://letspanda.com/ My personal portfolio: http://olegsotnikkov.com/ My blog about advertising and design: http://artgb.letspanda.com/ I also enjoy photography and travelling, check out my Instagram: http://instagram.com/osotnik/

    Associated with: LET'S PANDA

    $90.00 /hr
    115 hours
    4.99