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Results matter most!
That's what over 10 years of experience have taught me that
And to get results you need to know your clients and understand their business, and their products, and their clients. Designing shiny things is nice, that's the reason I got into it and I'm very good at it, but ultimately that's a secondary skill.
You don't just need good design, it also needs to be effective, it needs to sell, it needs to entice, it needs to work well with marketing, with social media, with SEO, etc. and you need to work with those people, form relationships.
There are employers on UpWork that would rather have someone execute a generic design, and that's fine, I recognise there's a need for that, but if you value experience and involvement and products suited to your needs and those of your clients, than you found the right match.
Hi, I'm Bogdan!
You can find my portfolio here on my odesk profile,
or on http://www.bonsaimedia.eu/.