Adwords, Conversion Optimization and Digital Marketing Expert
Last active: 1 day ago
I help businesses make more money from their websites through digital marketing and AdWords and conversion optimization.
Because your site leaks money.
Whether it's e-commerce, blog or landing page for lead generation. It can do much better in conversions and profits.
Without compelling offer and value proposition, you have to competitive advantage over your competitors and you lose new business and customers to them.
I know that because every website I had my hands on improved its performance after my work in terms of conversion of 15 to 224% and terms of sales for 14 to 93%.
You want to make as much money as needed from your digital marketing efforts. If your conversion rate improves by 20% ( almost always possible), that's additional 20% in revenue for you, which otherwise could be lost. But the best part of it, it continues to work month after month, and you collect more money all that time.
Nowadays it's easy to setup A/B test and start marketing optimization. The software is easy to use. You just put a piece of code into the page source, second setup variation and waiting for results to come. And in 9 of 10 times they will be bad. Why?
Because real marketing optimization is always based on data. Before you setup your A/B test you have to do user testing, learn your customer and her behavior, website walkthrough, analyze your competition, gather data and analyze it, prioritize tests in terms of potential outcome.
Only after that A/B testing can be initiated. With right data and hypothesis chances grow dramatically that you will end with right assumptions and awesome results.
I use Google Analytics, Mouse flow, and Crazy Egg to gather data.
User Testing for real-time feedback from users
Quaraloo and Google Docs to conduct surveys
Optimizely for A/B testing.
I work by step-by-step process that has been proved to be effective for dozens of my clients.
I'm Google Adwords, Hubspot and Google Analytics Certified.
I'm getting hired to deliver results. And I'm happy to do exactly that.