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Hire a freelance copywriter to bring your product to life, wrangle words for your website, write amazing marketing material, and more! A professional copywriter can tackle anything from tagline generation and product naming to long-form writing projects such as case studies and white papers.

Copywriters are an important part of any advertising or marketing effort. So if you know what you want to say, but aren’t sure how to say it, hire a professional copywriter to get the words you need!

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Copywriting Job Cost Overview

Typical total cost of Upwork Copywriting projects based on completed and fixed-price jobs.

Upwork Copywriting Jobs Completed Quarterly

On average, 2,000 Copywriting projects are completed every quarter on Upwork.


Time to Complete Upwork Copywriting Jobs

Time needed to complete a Copywriting project on Upwork.

Average Copywriting Freelancer Feedback Score

Copywriting Upwork freelancers typically receive a client rating of 4.74.

Last updated: July 1, 2015
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  1. Andrew Loader

    Andrew Loader

    Experienced writer with expertise in content marketing

    New Zealand - Last active: 1 day ago - Tests: 14 - Portfolio: 15

    I have developed a niche in Content and Influencer Marketing over the last few years, becoming a keen user of analytics and SEO to improve the performance of the sites I manage and write for. Currently, I'm the Content Marketer for Kairos. Kairos makes facial recognition and emotion analysis easy for developers. I write as a freelancer, working for my own business, "Loader Internet Services". As part of this I frequently ghost-write articles and blog posts for clients. This includes a number​ of clients I engage with here on the Upwork platform. I am willing to write in many niches. My main areas of expertise are technology and innovation, content marketing and social media, small business, and because of my Accounting teaching background, finance and education. I wrote two eBooks in 2014, focusing initially on how to use Microsoft Word, as well as how to prepare a business plan. The final part of my online existence comes with my own blogging. I currently run and have written all of the content for, and Oh, in my past I spent 26 years as a teacher of Accounting, Business, Economics and Computing. I gave mentoring and assistance to about forty Young Enterprise companies, some of whom gained national awards in New Zealand,

    $25.00 /hr
    217 hours
  2. Chris Whyte

    Chris Whyte

    Social media manager, copywriter & blogger

    Netherlands - Last active: 5 days ago - Tests: 5 - Portfolio: 1

    I am a seasoned marketer with 7+ years of experience working in social media strategy and community management. Ready to tackle the freelance world head-on, my past career experience includes building social media communities and developing content for high-profile clients such as Volkswagen, Universal Music and Labatt/InBev. Driven by a passion for digital technology and the communities which fuel them, I approach each project with a creative sense of wonder, while still keeping a sharp focus on business goals. I would love to help build your brand and reach new customers.

    $25.00 /hr
    641 hours
  3. Candi Karsjens

    Candi Karsjens

    Media Marketing Strategist and Project Consultant, MBA, CAGS

    United States - Last active: 7 days ago - Tests: 4

    Plan, create, implement, succeed! Launching a successful business project requires these four elements are harmonized so you can realize success! Permission marketing is the key to growing your leads and converting them into sales! Permission marketing is a key element to launching and growing any business. Whether you are B2B or B2C, there are no cookie cutter solutions when developing your project and creating your marketing strategy. Each company dynamics are unique and should have a unique strategy. I work with you to develop your business objectives, craft your story and develop a strategy that aligns your objectives to your project and your marketing to the media channels that will allow you to meet and exceed your objectives. Today's business strategy needs to focus on engaging your potential clients, building relationships, gaining their permission and turning them into raving, loyal customers. Having the right media strategy is critical to your business growth. A summary of my skills and experience: -10 years experience launching & growing start-up businesses and project management - 5 + years of experience growing small businesses using social media channels, email and direct marketing campaigns -Advanced graduate degree (CAGS) Marketing & E-commerce -MBA -Bachelor's degree in Accounting -In-depth understanding of group dynamics & working in teams - Experience with popular social posting and monitoring tools, ie: Hootsuite, Sprout Social, Marketo - Deep understanding of all social media platforms and channels - Mastery of developing, planning, executing and measuring social media campaigns that create value - Skilled at writing engaging content and ad copy for social channels - Strong organizational skills - Outgoing personality with a customer service focus - Ability to periodically travel to clients and conferences around the U.S. - Availability to help clients as they need it (including evenings and occasionally weekends) I look forward to creating value for your business! Candi Karsjens

    $31.26 /hr
    922 hours
  4. Pippa Elliott

    Pippa Elliott

    Veterinarian and Freelance Writer

    United Kingdom - Last active: 1 day ago - Tests: 6 - Portfolio: 8

    I am a veterinarian and a freelance writer. My 27-years in companion animal practice help me understand the concerns of pet owners and equip me with excellent medical and surgical knowledge. The strength of my writing is to convey potentially dry, factual information in an entertaining and accessible way. The content I provide is always accurate, authoritative, and well researched. My writing jobs include providing veterinary content for a global internet organisation, blog posts, animal health apps, social media content, pet health articles, and insurance articles. I have a regular column (on the social history of pets) in a print publication circulated to all UK veterinarians. Under a pen name I am also a published author of historical romance, and this creative writing skill shines through in my ability to entertain and inform in factual pieces. I am comfortable with SEO, and a native English speaker.

    $50.00 /hr
    138 hours
  5. Anastasia A.

    Anastasia A.

    Innovative Social Media Expert, SEO Copywriter, Brand Evangelist

    Ukraine - Last active: 1 day ago - Tests: 2 - Portfolio: 11

    I am Anastasia, a Social Media Expert with proactive, CAN DO, positive attitude ready to take the lead and drive the marketing strategy of your project on social media. I am a Social Media Manager, English Russian Translator, SEO Copywriter * A fan of Information Technology * A self-starter with experience working in a fast-paced environment * An analytical thinker who can quickly adapt and problem solve according to a client’s ever-changing needs * A self-proclaimed grammar freak with superior writing skills and relentless attention to detail * A Team player with a great sense of humor My key features: 10+ years proven success in English<>Russian technical translation 9+ years in IT 8+ years of hands-on 360-degree digital marketing experience 6+ years in English language copywriting 5+ years in a social media marketing role I scored among the top 10% in the SMM test on oDesk! Drivers: - A natural curiosity and interest about new social media trends and best practices - A proactive, 100% can-do attitude - Positive about taking the lead and managing the team when necessary - MA degree in Applied Linguistics and Foreign languages I have experience with and can offer: - Proficiency in generating creative concepts and engaging content - Experience successfully managing non-personal social media platforms - Ability to multi-task in the face of shifting priorities without losing sight of the bigger strategy - Ability to independently structure and manage workflow and priorities - Experience using social media analytics tools and tweaking strategy based on findings - Proficiency in analyzing and interpreting statistical information for presentation to management - Know-how to build rapport with customers and develop relationships as a trusted adviser - Ability to communicate fluently and effectively at all levels in both written and spoken English, Russian and Ukrainian - Extensive experience and knowledge of all aspects of the online shop sales and support Skills: • Social Media Marketing • Social Networking • Email Marketing • Landing Pages • SEO • Analysis • Social Media Measurement • Project Management • Team Management • Copywriting • Proofreading • Editing • Marketing • Advertising • IT Outsourcing • Social Media Integration • Creating and managing blogs • Website Development • Website Building Proficient in using: • WordPress • Joomla • MailChimp • HTML • CSS • Dreamweaver • Photoshop • PowerPoint • Social media dashboards and tools like: • Hootsuite • Buffer • Klout • HubSpot Social Inbox • Social Mention • TweetReach • Google Alerts • Google Analytics • Facebook Insights Keen on social media like: • Google+ • LinkedIn • Facebook • Twitter • Instagram • Pintrest • YouTube • Xing

    $32.00 /hr
    820 hours
  6. Anna Fraschini

    Anna Fraschini


    Italy - Last active: 8 days ago - Tests: 2

    I am a freelance journalist and I gained a concrete experience in the world of communication, both as an editor and as head of Marketing and communications for multinational companies. I have a very good experience in the following sectors: - food - heating&conditioning - furniture and components - lighting and components - IT - web

    $11.00 /hr
    181 hours
  7. Holly Quinn

    Holly Quinn

    Copy, Web and Print

    United States - Last active: 15 days ago - Tests: 2 - Portfolio: 14

    From press releases to web copy to social media, I provide high-quality work for businesses of all sizes. I do copywriting, copy editing, articles, interviews, scripts and guides. I've written for online publications such as Huffington Post Lifestyle, Celebrations,, Kitchen Daily and Holidash, and companies such as Levi's and MapQuest.

    $50.00 /hr
    261 hours
  8. Vedrana Grbovic

    Vedrana Grbovic

    Professional Copywriter, Content Writer and Marketing Professional

    Australia - Last active: 1 day ago - Tests: 3

    A ‘woman of the world’, Vedrana was born in Serbia and raised in Australia. She has lived and been educated in four different countries which makes her ideal company when dining at a restaurant that has an indecipherable menu. Although she speaks many languages her favourite is: Marketing. Vedrana has a unique perspective on creating marketing strategies as she has been involved in the development and promotion of brands from an early age. As a successful model and entertainer, she was a Miss World finalist and regularly acted as a spokesperson, ambassador and public relations figure to clients. By the time she had finished her bachelor’s degree Vedrana had already registered a business and completed several successful projects including organising nation-wide fashion events, creating marketing mixes, campaigns and collaborating with events such as the Hopman Cup in the field of Corporate Hospitality and Sponsorship. In addition to this, she continued to develop her writing skills as a part time journalist writing columns and creating original video segments. The next step was postgraduate studies in France and working as a community manager and copywriter on B2B marketing platforms. This was followed by managerial role heading Marketing and PR for Kenzai Group d.o.o in her hometown of Belgrade. After years of what she calls the 'travelling circus' life she is finally settling down in a small town and keen to apply her writing talents to new projects outside of a stereotypical office setting. This is where you come in- send her your briefs and watch her weave her magic.

    $25.00 /hr
    21 hours
  9. Taylor Basilio

    Taylor Basilio

    Copywriter, Blogger, Editor

    United States - Last active: 1 month ago - Tests: 4

    Hi! I'm a former marketing professional and now full-time freelancer. I can help with copywriting, copyediting, and more, and I'm always interested in new, challenging projects. Some current and prior professional writing experiences include: - Blogging for my personal lifestyle blog, as well as publishing companies, interior designers, and more - Articles for parenting websites, horoscope websites, etc. - Editing autobiographies and novels - Developing web content for a variety of websites - Developing and editing Facebook copy, Facebook ads - Product descriptions and reviews - Creative, personal work such as marriage vows and love letters Publicatons include: - HelloGiggles - Our Military Kids - Feel free to ask me about my blog or articles to see a sample of my writing, and I'm always happy to send my resume. I look forward to hearing from you!

    $27.78 /hr
    46 hours
  10. Ben Brewer

    Ben Brewer

    Direct Response Copywriter & Creative Writer

    United States - Last active: 2 days ago - Tests: 12 - Portfolio: 3

    I can help you: ✓ Boost your conversions by designing or rewriting web copy and direct response sales letters. ✓ Write SEO friendly articles from scratch for your website/blog. ✓ Proofread for spelling and grammar. 100% money-back guarantee on all work. My core experience (over 4 years) is in: - Copywriting - Creative writing - Blogging So, click on the 'Contact' button in the top right of this page and let's see if we can work together. Kind regards, Ben Brewer P.S. My services are currently in high demand and as such there may be a short waiting period. If your job is high priority or has a deadline, please contact me to discuss your requirements.

    $37.00 /hr
    14 hours