Expert in translations, copywriting, advertising, dialogue marketing
Last active: 2 months ago
Creative, out of the box marketing expert in translations, copywriting advertising and dialogue marketing
Although I’m new on ODesk a have gained over 20 years of experiences in Marketing with a strong focus on communication and the way we can and should communicate with our customers to reach our goals. I have gained experience in dialogue and direct marketing, copywriting, translating, design, concepts, (business) analyses, business intelligence, communication, public relations, press, (creative) advertising and media.
My vision and way of work:
Marketing and communication looks easy. Translating and copywriting is easy. But what makes a good text or advertisement an excellent text or advert?
An excellent text or advert is able to transport and awake feeling(s) with the reader(s), the targeted customers. It should bring atmosphere and an experience to the reader(s) in the same way as the original native text and or the product(s) and services do.
It's all about selecting the right words, the right tone of voice, sophisticated, simple and stylish. Also every text should be SEO and SEA proof and duplicate content (wording) should be avoided. In Off-line and in Online text and adverts. Always select the right and correct words, wording, phrases and headline(s). And last but not least: write short, simple understandable sentences. We only have a few seconds to catch the reader(s) attention and don’t be afraid for a little be of humor.
It is always my goal to translate, write text and make adverts in such a way that the product and services are able to sell themselves. The local reader(s) and targeted customer should be able to identify him-, herself with the product and services you offer in his own language (verbal and non-verbal).
Text should be written with respect to the reader(s) and his/her specific cultural background and habits. It should be understandable when translated in his/ her language.
This is what I call adding value to translations, copywriting and other marketing projects I do. If this is what you are looking for? Please contact me to discuss your project.
Need other marketing support and or need advice for your project? Such as: strategy, sales, product- management, database-management, customer profiling and analyses, business intelligence, (web) analytics, E-Business, direct-marketing, loyalty-marketing or research? Send me a short message and we can discuss your and my potential.
Need creative and out of the box ideas? Guerilla marketing is also one of my specialties.
E-business, Online Branding, SEO, SEA, Social Media, Content, Translations, Copywriting, Online Marketing, E-commerce, E-communications, Web Analytics
Direct Marketing, Marketing analytics, Public Relations, Marketing Strategy, Marketing Communications, Email Marketing, Marketing Research, Translations
Distribution Strategies, Channel Marketing, New Business Development, International Marketing, International Sales, Lead Management, Business Strategy, Business Intelligence and analytics
Product Management, Product Marketing, Product Development & innovation
Event Management, ICT, Project management, Yield Management, Loyalty
Marketing, Brand Communication, Brand Management, Brand Development, and Brand Positioning Strategies