Marketing Automation Expert, HubSpot Inbound & Pardot Certified
Last active: 6 days ago
Looking for a marketing automation expert? I have extensive experience with marketing automation setup, ongoing email marketing and nurture campaigns, segmentation, lead scoring, landing pages and forms, testing and analytics.
I've worked mostly in HubSpot and Pardot (with Salesforce integrations), but am a fast learner on any platform you're using for marketing automation or email marketing.
- Marketing automation setup assistance
- Email marketing, including drip/nurture campaigns
- Landing pages
- Segmentation and personas
- Automation rules
- Basic Salesforce integration help
- Dynamic content
I was the in-house marketing automation expert for my last 2 employers (both mid-size B2B) where I oversaw the initial marketing automation implementation and built successful campaigns from the ground up.
I also have Salesforce administrator and B2B sales experience, which has given me a leg up in my work and in understanding sales team needs. I'm a huge advocate of sales and marketing alignment and have worked across departments on a consistent basis to ensure clarity and smooth campaign execution.
My work has always been focused on maximizing conversions, engagement, qualified leads, sales team efficiency and of course, sales!
Specialties: HubSpot, Pardot, Salesforce, inbound marketing, lifecycle marketing, email marketing, segmentation, forms, landing pages, lead scoring, lead nurturing, online surveys, testing and analytics.