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Hire a marketing strategist today to shape marketing tactics that can help you find a sustainable competitive advantage in the marketplace. These creative professionals can help with market research and formulate content marketing strategies, email marketing strategies and other online marketing strategies that can help you build your brand, increase sales and position yourself profitably in the market.

Marketing strategy involves developing a tactical plan for conducting market research, identifying effective tactics and creating a "marketing machine" that achieves business goals, like increased sales and brand awareness. On Upwork, the world’s largest online workplace, you’ll find marketing strategists who can create marketing plans for small businesses and professionals around the world.

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Last updated: October 1, 2015
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Javier Aranda Serralbo

Javier Aranda Serralbo Agency Contractor

Consumer Psychologist & Marketing Strategy Consultant

United Kingdom - Tests: 19 - Portfolio: 12

I define the steps your company needs to follow in order to achieve your goals. I analyse your market, products and services, creating a future-proof strategy and brand image that engages with your target consumer. I am a freelance consumer psychologist with over 8 years of experience in the marketing world. Within my professional experience, I have worked as a data insight analyst for Yahoo!, a conference manager for The Financial Times Group, a market researcher for Ipsos Mori, a buyer and copy writer for and a product manager for CofreVip. I have an MSc in Consumer Psychology, MSc in Marketing Research, BSc Business and BSc HR Management and Labour Law, as well as Google Adwords, SEO-SEM and Community Manager qualifications. As my client, you will have access to my extensive knowledge of branding and consumer behaviour to: -Hone your website with usability techniques that create a better experience for your online customers -Improve your Adwords Campaign and increase your CTR and ROI. -Redefine your brand image to emotionally engage with your customers and boost their loyalty -Enhance your web content by using SEO techniques and copy that is more attractive to your visitors -Manage your marketing strategy to follow a step-by-step route to successfully launch your product/services -Execute market research that can tell you who are the right target consumers for your product/services -Nurture your projects with an organized and professional mindset, always delivering to the highest standards -On-demand translations from English into Spanish, excellent copywriting skills and an eagle eye for proofreading -Work with attention to detail, creativity and out-of-the-box thinking to achieve your goals I look forward to working with you

Associated with: V&A

100% Job Success
$22.22 /hr
2,207 hours

Matt Bombardier

Matt Bombardier

Digital Marketing and Strategy Advisor

United States - Tests: 4

Are you looking for a creative web design, one the converts your traffic and then a system in place to market to those conversions... without ever having to craft an email, or update a form on your site? I am happy to assist with your Digital and email marketing design and strategy.

$28.00 /hr
0 hours

Jean-luc H.

Jean-luc H.

Online Marketing Strategy & Event Management


Google, and Facebook changed Online Marketing forever! In the last 7 years, I designed, organized, and promoted more than 50 events, from small classes to conferences with thousands of participants. I also have a 10 years experience in Web & IT, and have strong proficiency with Wordpress, Mailchimp, Eventbrite, Mediawiki, Google Docs, Google Analytics, Facebook Ads, Website Speed and Performance Optimization. My core strengths are in Event Management, Online Conversions & Web Marketing Strategy (including Facebook marketing, Email Marketing, Web SEO, UX, and Analytics). I'm from France, and i have lived in Ireland and currently live in Quebec, Canada. Please be realistic about budget vs. goals though, if your main competitors are spending +$5,000 on expertise you won't get much with let's say $500. *** IMPORTANT: PLEASE READ THE BELOW BEFORE INTERVIEWING ME *** 1. MAXIMUM 10 MINUTES Free Skype Interview is included so make sure you are prepared. 2. Everything more than 10 minutes will be charged 3. NO FREE ADVICE or long business cases -- this needs to be PAID. I serve many small clients and depend on working my hours per week. Each hour i spend doing an interview, shifts away from the hours i can book for other clients 4. All the information about me you can get from my profile, therefore i see every interview of more than 10 minutes as free advice, this is consultancy and needs to be paid for, i generate my income by giving advice about SEO, that is my service to your business and this needs to be paid for. ** Thanks for understanding :) ** I'm the kind of person that always tries to think with you, therefore i think i can be of great value to your business.... About content marketing: good content builds relationships. Relationships are built on trust. Trust drives revenue.

$47.78 /hr
0 hours

Khaiyajc B.

Khaiyajc B.

Rockstar Virtual Assistant | Social Media | Marketing Strategy

United States - Tests: 8 - Portfolio: 3

Cum Laude graduate of a Bachelor's degree in Mass Communications. I am a smart, enthusiastic and effective overall virtual assistant who is an excellent creative writer for beauty and fashion, social media marketer, customer service specialist, e-commerce and fashion enthusiast. A reliable, dependable day to day right hand for any business. I specialize in doing marketing and administrative support for e-commerce businesses which includes (customer service, uploading products, data management, marketing, promotions, social media contents, purchasing, wholesale, shipping, fulfillment, payment processing, etc.) Not to mention that I also have also physically done those jobs - so I am not only just working by theory but also by experience. I have been buying and selling online since high school (2007) and since then I have learned quite a handful of important details about e-commerce and I am more than ecstatic to learn more and be an asset to other businesses! I have gathered a couple of interesting and useful skills and abilities for me to use in everyday engagement with different people in different situations. My fluent English communication skills are my primary tools that help me through any workload that is given to me. My public relations, marketing and advertising backgrounds make me a very well rounded "people person". As much as I love being a very well trusted personal/virtual assistant doing various tasks and a lot more, I care about my client a lot and I make sure that every job is job well done.

88% Job Success
$20.00 /hr
1,852 hours

Vanja Andric

Vanja Andric

Startup Product Strategy, Marketing & Business Development

Croatia - Portfolio: 3

My product strategy practice enables early stage startups and social entrepreneurs to overcome difficulties and make the best choices when: - plan - develop - launch - market - grow products or services. For the past 2 years I’m local director at Founder Institute, world's largest entrepreneur training & startup launch program. My role is to organise and start new cohort each year, ensure the program runs smoothly, and to support and advise entrepreneurs during acceleration period. During this period our team created 16 companies and educated number of entrepreneurs on subjects of: - developing innovative ideas - research - customer development - marketing strategy - positioning - branding - business models - pitching - sales - traction - fundraising. I use my 5+ years experience in startups and app development companies to enable entrepreneurs better understand their market, customers and channels. Working together as a team we create meaningful products. My professional development is focused to find the best ways to brand and market products or services and help managers work out what to do next. I’m passionate about creating a positive impact across all parties in an ecosystem and looking for core strategies that will deliver social impact in combination with sustainable business growth.

$30.00 /hr
4 hours

Michael Epstein

Michael Epstein

Accomplished Online Marketing, Growth Strategy & Operations Expert

United States - Tests: 7 - Portfolio: 4

I know first-hand how to craft successful brands and profitable businesses. Starting with a few hundred dollars and no marketing budget, the company I founded achieved a million dollars in sales in its first year and continued to expand, generating tens of millions in revenue. As CEO, I was responsible for leading everything from sales and marketing, web development, and operations to personnel management and award-winning product development. As my company grew as a leading manufacturer, distributor and retailer of consumer electronics and software, the company also acquired several distressed online businesses and reinvigorated these brands with new products, marketing, and distribution. These refocused businesses again began to grow and flourish. Having cultivated a successful corporation with global reach, the company was acquired in 2013 by private capital buyers. I'm now helping numerous businesses from start-ups to $100M+ organizations understand how to grow their online traffic and brand engagement, achieve their online performance goals, and efficiently integrate their online & offline operations. As a multi-year Inc. 5000 CEO, I am an intuitive, driven leader with diverse functional experience, strategic mindset, and a tenacious commitment to the utmost excellence in people, performance, products, and processes. I offer a proven ability to swiftly analyze and execute key business drivers to grow top line and increase operational efficiency in a fast-paced environment. I'm known as being relentlessly focused on strategic business process improvement and value creation for all stakeholders. Areas of Excellence • Entrepreneurial Leadership • Online Marketing through Cost Per Click, Email Automation and Inbound Marketing Tactics Including Search Engine Optimization, Public Relations, Affiliate Programs and Social Media • Ecommerce • Conversion Rate Optimization Utilizing Analytics Analysis, Split Testing, & Other User Experience Measurement Tools • Website Development and Launch • Business Processes, Strategy and Optimization • Marketing/Operational Strategy, Development, Data Analysis & Action Planning • Online Sales and Content Platform Development • Automating and Outsourcing Routine and Complex Tasks • Team Building • Deal Negotiation and Strategic Partnerships • Customer Service Protocols REACH YOUR TARGET MARKET Are your online marketing efforts falling flat? If you're unsure about how to reach out to and engage with your target market, you're not alone. Developing a measurable and scalable, truly effective marketing campaign requires a highly-specialized, comprehensive understanding of SEO, PPC marketing, social media, email platforms, and analytics that most businesses don't have the time or resources to develop. With my experience helping businesses reduce cost per acquisition and increase conversion rates by up to 50%, I will help you create and implement a cohesive online marketing strategy, scalable campaign and an engaging message that reaches true potential buyers. ACHIEVE WEBSITE PERFORMANCE GOALS You shouldn't have to adjust your business to fit your software. Your software should fit your business. Publishing and ecommerce platforms such as Magento or Wordpress can be easy to use, but your business is unique. These platforms allow for customization that is impractical for those who would rather be building their business than learning how to build websites and analyze conversion metrics. By spearheading the development of revolutionary front- and back-end features that offered robust usability and advanced functionality, my company thrived as an efficient, multi-million dollar corporation. I can help amplify your company's online experience, from developing custom search algorithms and customer loyalty programs to automated order management processes that vastly improve transparency and reduce processing times. I will analyze and implement ways to improve your customer experience and site performance, helping you convert more of your existing traffic into leads/customers. GET MORE DONE WITH LESS Often, staff are forced to spend much of their time on administrative or repetitive tasks, leaving significantly less time to focus on their primary responsibilities and strengths. Thoughtful, skilled business process optimization can pinpoint ways for streamlining and automating processes to relieve bottlenecks, maximize efficiency, and prevent costly and time-consuming errors by up to 90%. I will help you dramatically lower costs and increase productivity through tailored innovations such as inventory management systems, creating key management metrics, and utilizing qualified outsourced labor. GET IN TOUCH Schedule a free consultation to discuss what we can achieve together.

100% Job Success
$138.89 /hr
558 hours

Konjengbam shendrel A.

Konjengbam shendrel A. Agency Contractor

App marketing, ASO, Marketing Automation, Inbound marketing, Strategy

India - Tests: 17 - Portfolio: 14

Honoured with TOP 5% Expert Provider in ODesk on 6th August 2013 by Odesk CEO Gary Swart Bing Accredited Professional I am a fun loving,energetic & innovative marketing strategist with exceptional marketing instinct and business savvy. I have wide breath of experience that gives you the versatility to place me in an number of context with confidence that the level of excellence you expect will be met. Leading Digital Marketing, E-Commerce, Internet Marketing and Social Media Consultant specialized in Digital Marketing, Marketing Automation, & E-Commerce Strategy, program development and project management. I help companies develop and implement comprehensive Digital Strategies enabling them to turn insights into actions, reach and engage customers and build profitable enterprises with competitive advantage. I am comfortable leading a team as well a working as a silo. I enjoy working with clients and help discover unexplored target market & marketing assets. These newly uncovered elements shall be integrated in the marketing initiatives to increase revenue and dramatic profitability. Extensive sales, marketing & general management success in multiple industries.Have led the development of framework and strategic direction to enter new markets, sell new products, and develop new lines of business. Well developed communication and interpersonal skills utilizing common sense & intuition to relate to, and with, all personality types and positions within a hierarchy. Hands-on management emphasizing leadership and development of personnel through positive motivation.

Associated with: Intelligent Marketer Agency

75% Job Success
$33.33 /hr
3,725 hours

Stephen J.

Stephen J.

Strategy / Marketing / Consulting / Innovation / Finance / MBA / VC

United Kingdom - Tests: 5 - Portfolio: 1

Simply put, I deliver "growth". I'm an award-winning business strategist (AIB, CODiE), qualified in Marketing (CIM), Accounting (CIMA) and Project Management (PRINCE2) – and use these skills to increase + generate revenues and profits. I’m a specialist in strategy (business, financial, corporate), marketing (branding, viral, social, offline, pricing, metrics) and innovation (creativity, e-business, prototyping, high-tech). I offer 20 years global business experience in UK/US/EU (Corporate, Start-Up, Entrepreneur, Not-for-Profit), inc. 6 at C-level (e.g. CFO, COO) with first-class English skills, and 2 x masters' degrees [Accounting + Marketing]. I'm an expert in the strategic side of business, finance and marketing, inc. business cases (e.g. raised $15m in funding), product design (e.g. award-winning / award-nominated) & strategic planning (inc.: SWOT, ratios, PEST, KPIs, BCG matrix, trend analysis, Porter's 5 Forces, Value Chains, Ansoff Matrix, Balanced Scorecard, GE matrix and dozens of others.) I offer technical and commercial advice in strategy, marketing and/or finance, to levels that surpass MBA standards. I am also a published author, co-author and CEO-level ghostwriter. I provide a free (no-strings) consultation via Skype, a 100% confidential service and a 5-star guarantee (details upon request).

100% Job Success
$99.00 /hr
684 hours

Nikola Nikolic

Nikola Nikolic

Marketing Strategy Expert , Video Production Expert

Serbia - Tests: 2 - Portfolio: 12

Increasing your conversion rates, clarifying your product, and boosting your sales are just 3 of the 10 reasons your business should have an explainer video. I have more than 15 years in producing different videos that helped 100s of clients. Beside the visual style, even more important is to make a video that will send the message, and give results. What type of video suits your business depends on who you and your audience are. I approach each project individually, and develop a unique video for each client. So far all of my clients were more than satisfied with my work, and most of them got back for more, or recommended me to a friend. The best part is that I can deliver everything from scratch. Script writing, voice over, music, animations, graphics...So you don`t need to worry about finding different people for different parts of the project. If you care about your service, and want to improve it, explainer video is a great way to do it, and you just find the right person to do it!

97% Job Success
$56.00 /hr
256 hours