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Hire a marketing strategist today to shape marketing tactics that can help you find a sustainable competitive advantage in the marketplace. These creative professionals can help with market research and formulate content marketing strategies, email marketing strategies and other online marketing strategies that can help you build your brand, increase sales and position yourself profitably in the market.

Marketing strategy involves developing a tactical plan for conducting market research, identifying effective tactics and creating a "marketing machine" that achieves business goals, like increased sales and brand awareness. On Upwork, the world’s largest online workplace, you’ll find marketing strategists who can create marketing plans for small businesses and professionals around the world.

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Marketing strategy Job Cost Overview

Typical total cost of Upwork Marketing strategy projects based on completed and fixed-price jobs.

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On average, 889 Marketing strategy projects are completed every quarter on Upwork.


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Time needed to complete a Marketing strategy project on Upwork.

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Marketing strategy Upwork freelancers typically receive a client rating of 4.64.

Last updated: October 1, 2015
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Taru B.

Taru B.

Market Research, Marketing strategy

United Kingdom - Tests: 1 - Portfolio: 2

An ambitious business management graduate with experience in market research and business strategy projects. Worked in a consultancy project for BBC World Service. Awarded with the prize from Sheffield Hallam University (UK) for achieving the highest overall average in masters course (managing global business) Seeking to combine academic achievements and work experience in a challenging role EXPERTISE • Qualitative research skills • Academic writing expert • Business analysis and strategy making • International consultancy project experience • Confident in analysis and decision making • Expert in developing positive working relationship with the client • Proficient in using MS Office package

85% Job Success
$11.11 /hr
166 hours

Javier Aranda Serralbo

Javier Aranda Serralbo Agency Contractor

Consumer Psychologist & Marketing Strategy Consultant

United Kingdom - Tests: 19 - Portfolio: 12

I define the steps your company needs to follow in order to achieve your goals. I analyse your market, products and services, creating a future-proof strategy and brand image that engages with your target consumer. I am a freelance consumer psychologist with over 8 years of experience in the marketing world. Within my professional experience, I have worked as a data insight analyst for Yahoo!, a conference manager for The Financial Times Group, a market researcher for Ipsos Mori, a buyer and copy writer for and a product manager for CofreVip. I have an MSc in Consumer Psychology, MSc in Marketing Research, BSc Business and BSc HR Management and Labour Law, as well as Google Adwords, SEO-SEM and Community Manager qualifications. As my client, you will have access to my extensive knowledge of branding and consumer behaviour to: -Hone your website with usability techniques that create a better experience for your online customers -Improve your Adwords Campaign and increase your CTR and ROI. -Redefine your brand image to emotionally engage with your customers and boost their loyalty -Enhance your web content by using SEO techniques and copy that is more attractive to your visitors -Manage your marketing strategy to follow a step-by-step route to successfully launch your product/services -Execute market research that can tell you who are the right target consumers for your product/services -Nurture your projects with an organized and professional mindset, always delivering to the highest standards -On-demand translations from English into Spanish, excellent copywriting skills and an eagle eye for proofreading -Work with attention to detail, creativity and out-of-the-box thinking to achieve your goals I look forward to working with you

Associated with: V&A

100% Job Success
$22.22 /hr
2,199 hours

Michelle Rojas-Soto

Michelle Rojas-Soto

Award-Winning Marketing Expert: Strategy, Research, Execution

United States - Tests: 9 - Portfolio: 4

***5-Star Client Feedback, Top 10% Skills Tests, 10+ years delivering Client Success Have my expertise, education and professionalism working for you: I have managed a company, earned an MBA and consulted in Marketing with companies of all sizes, industries and stages of development. My strengths are: * Marketing Strategy for Profit Growth * Marketing Implementation * Forecasting & Budgets * Business Strategy & Business Plans * Social Media Marketing * Market Research * Marketing Assessment & Review I have directed online and offline campaigns, including research-based pricing strategy. I have also written high impact marketing plans, website content, press releases, blogs, newsletters, articles and promotional videos. I am extremely creative and analytical. My past experience includes working with Fortune 500 clients as well as start ups, small businesses and non-profit organizations in the US and Europe.

100% Job Success
$100.00 /hr
338 hours

Khaiyajc B.

Khaiyajc B.

Rockstar Virtual Assistant | Social Media | Marketing Strategy

United States - Tests: 8 - Portfolio: 3

Cum Laude graduate of a Bachelor's degree in Mass Communications. I am a smart, enthusiastic and effective overall virtual assistant who is an excellent creative writer for beauty and fashion, social media marketer, customer service specialist, e-commerce and fashion enthusiast. A reliable, dependable day to day right hand for any business. I specialize in doing marketing and administrative support for e-commerce businesses which includes (customer service, uploading products, data management, marketing, promotions, social media contents, purchasing, wholesale, shipping, fulfillment, payment processing, etc.) Not to mention that I also have also physically done those jobs - so I am not only just working by theory but also by experience. I have been buying and selling online since high school (2007) and since then I have learned quite a handful of important details about e-commerce and I am more than ecstatic to learn more and be an asset to other businesses! I have gathered a couple of interesting and useful skills and abilities for me to use in everyday engagement with different people in different situations. My fluent English communication skills are my primary tools that help me through any workload that is given to me. My public relations, marketing and advertising backgrounds make me a very well rounded "people person". As much as I love being a very well trusted personal/virtual assistant doing various tasks and a lot more, I care about my client a lot and I make sure that every job is job well done.

88% Job Success
$20.00 /hr
1,851 hours

Vanja Andric

Vanja Andric

Startup Product Strategy, Marketing & Business Development

Croatia - Portfolio: 3

My product strategy practice enables early stage startups and social entrepreneurs to overcome difficulties and make the best choices when: - plan - develop - launch - market - grow products or services. For the past 2 years I’m local director at Founder Institute, world's largest entrepreneur training & startup launch program. My role is to organise and start new cohort each year, ensure the program runs smoothly, and to support and advise entrepreneurs during acceleration period. During this period our team created 16 companies and educated number of entrepreneurs on subjects of: - developing innovative ideas - research - customer development - marketing strategy - positioning - branding - business models - pitching - sales - traction - fundraising. I use my 5+ years experience in startups and app development companies to enable entrepreneurs better understand their market, customers and channels. Working together as a team we create meaningful products. My professional development is focused to find the best ways to brand and market products or services and help managers work out what to do next. I’m passionate about creating a positive impact across all parties in an ecosystem and looking for core strategies that will deliver social impact in combination with sustainable business growth.

$30.00 /hr
4 hours

Konjengbam shendrel A.

Konjengbam shendrel A. Agency Contractor

App marketing, ASO, Marketing Automation, Inbound marketing, Strategy

India - Tests: 17 - Portfolio: 14

Honoured with TOP 5% Expert Provider in ODesk on 6th August 2013 by Odesk CEO Gary Swart Bing Accredited Professional I am a fun loving,energetic & innovative marketing strategist with exceptional marketing instinct and business savvy. I have wide breath of experience that gives you the versatility to place me in an number of context with confidence that the level of excellence you expect will be met. Leading Digital Marketing, E-Commerce, Internet Marketing and Social Media Consultant specialized in Digital Marketing, Marketing Automation, & E-Commerce Strategy, program development and project management. I help companies develop and implement comprehensive Digital Strategies enabling them to turn insights into actions, reach and engage customers and build profitable enterprises with competitive advantage. I am comfortable leading a team as well a working as a silo. I enjoy working with clients and help discover unexplored target market & marketing assets. These newly uncovered elements shall be integrated in the marketing initiatives to increase revenue and dramatic profitability. Extensive sales, marketing & general management success in multiple industries.Have led the development of framework and strategic direction to enter new markets, sell new products, and develop new lines of business. Well developed communication and interpersonal skills utilizing common sense & intuition to relate to, and with, all personality types and positions within a hierarchy. Hands-on management emphasizing leadership and development of personnel through positive motivation.

Associated with: Intelligent Marketer Agency

75% Job Success
$33.33 /hr
3,719 hours

Stephen J.

Stephen J.

Strategy / Marketing / Consulting / Innovation / Finance / MBA / VC

United Kingdom - Tests: 5 - Portfolio: 1

Simply put, I deliver "growth". I'm an award-winning business strategist (AIB, CODiE), qualified in Marketing (CIM), Accounting (CIMA) and Project Management (PRINCE2) – and use these skills to increase + generate revenues and profits. I’m a specialist in strategy (business, financial, corporate), marketing (branding, viral, social, offline, pricing, metrics) and innovation (creativity, e-business, prototyping, high-tech). I offer 20 years global business experience in UK/US/EU (Corporate, Start-Up, Entrepreneur, Not-for-Profit), inc. 6 at C-level (e.g. CFO, COO) with first-class English skills, and 2 x masters' degrees [Accounting + Marketing]. I'm an expert in the strategic side of business, finance and marketing, inc. business cases (e.g. raised $15m in funding), product design (e.g. award-winning / award-nominated) & strategic planning (inc.: SWOT, ratios, PEST, KPIs, BCG matrix, trend analysis, Porter's 5 Forces, Value Chains, Ansoff Matrix, Balanced Scorecard, GE matrix and dozens of others.) I offer technical and commercial advice in strategy, marketing and/or finance, to levels that surpass MBA standards. I am also a published author, co-author and CEO-level ghostwriter. I provide a free (no-strings) consultation via Skype, a 100% confidential service and a 5-star guarantee (details upon request).

100% Job Success
$99.00 /hr
684 hours

Nikola Nikolic

Nikola Nikolic

Marketing Strategy Expert , Video Production Expert

Serbia - Tests: 2 - Portfolio: 12

Increasing your conversion rates, clarifying your product, and boosting your sales are just 3 of the 10 reasons your business should have an explainer video. I have more than 15 years in producing different videos that helped 100s of clients. Beside the visual style, even more important is to make a video that will send the message, and give results. What type of video suits your business depends on who you and your audience are. I approach each project individually, and develop a unique video for each client. So far all of my clients were more than satisfied with my work, and most of them got back for more, or recommended me to a friend. The best part is that I can deliver everything from scratch. Script writing, voice over, music, animations, graphics...So you don`t need to worry about finding different people for different parts of the project. If you care about your service, and want to improve it, explainer video is a great way to do it, and you just find the right person to do it!

97% Job Success
$56.00 /hr
256 hours