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Hire a marketing strategist today to shape marketing tactics that can help you find a sustainable competitive advantage in the marketplace. These creative professionals can help with market research and formulate content marketing strategies, email marketing strategies and other online marketing strategies that can help you build your brand, increase sales and position yourself profitably in the market.

Marketing strategy involves developing a tactical plan for conducting market research, identifying effective tactics and creating a "marketing machine" that achieves business goals, like increased sales and brand awareness. On Upwork, the world’s largest online workplace, you’ll find marketing strategists who can create marketing plans for small businesses and professionals around the world.

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Typical total cost of Upwork Marketing strategy projects based on completed and fixed-price jobs.

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On average, 889 Marketing strategy projects are completed every quarter on Upwork.


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Time needed to complete a Marketing strategy project on Upwork.

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Marketing strategy Upwork freelancers typically receive a client rating of 4.64.

Last updated: October 1, 2015
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Javier Aranda Serralbo

Javier Aranda Serralbo Agency Contractor

Consumer Psychologist & Marketing Strategy Consultant

United Kingdom - Tests: 19 - Portfolio: 12

I define the steps your company needs to follow in order to achieve your goals. I analyse your market, products and services, creating a future-proof strategy and brand image that engages with your target consumer. I am a freelance consumer psychologist with over 8 years of experience in the marketing world. Within my professional experience, I have worked as a data insight analyst for Yahoo!, a conference manager for The Financial Times Group, a market researcher for Ipsos Mori, a buyer and copy writer for and a product manager for CofreVip. I have an MSc in Consumer Psychology, MSc in Marketing Research, BSc Business and BSc HR Management and Labour Law, as well as Google Adwords, SEO-SEM and Community Manager qualifications. As my client, you will have access to my extensive knowledge of branding and consumer behaviour to: -Hone your website with usability techniques that create a better experience for your online customers -Improve your Adwords Campaign and increase your CTR and ROI. -Redefine your brand image to emotionally engage with your customers and boost their loyalty -Enhance your web content by using SEO techniques and copy that is more attractive to your visitors -Manage your marketing strategy to follow a step-by-step route to successfully launch your product/services -Execute market research that can tell you who are the right target consumers for your product/services -Nurture your projects with an organized and professional mindset, always delivering to the highest standards -On-demand translations from English into Spanish, excellent copywriting skills and an eagle eye for proofreading -Work with attention to detail, creativity and out-of-the-box thinking to achieve your goals I look forward to working with you

Associated with: V&A

100% Job Success
$22.22 /hr
2,201 hours

Khaiyajc B.

Khaiyajc B.

Rockstar Virtual Assistant | Social Media | Marketing Strategy

United States - Tests: 8 - Portfolio: 3

Cum Laude graduate of a Bachelor's degree in Mass Communications. I am a smart, enthusiastic and effective overall virtual assistant who is an excellent creative writer for beauty and fashion, social media marketer, customer service specialist, e-commerce and fashion enthusiast. A reliable, dependable day to day right hand for any business. I specialize in doing marketing and administrative support for e-commerce businesses which includes (customer service, uploading products, data management, marketing, promotions, social media contents, purchasing, wholesale, shipping, fulfillment, payment processing, etc.) Not to mention that I also have also physically done those jobs - so I am not only just working by theory but also by experience. I have been buying and selling online since high school (2007) and since then I have learned quite a handful of important details about e-commerce and I am more than ecstatic to learn more and be an asset to other businesses! I have gathered a couple of interesting and useful skills and abilities for me to use in everyday engagement with different people in different situations. My fluent English communication skills are my primary tools that help me through any workload that is given to me. My public relations, marketing and advertising backgrounds make me a very well rounded "people person". As much as I love being a very well trusted personal/virtual assistant doing various tasks and a lot more, I care about my client a lot and I make sure that every job is job well done.

88% Job Success
$20.00 /hr
1,852 hours

Konjengbam shendrel A.

Konjengbam shendrel A. Agency Contractor

App marketing, ASO, Marketing Automation, Inbound marketing, Strategy

India - Tests: 17 - Portfolio: 14

Honoured with TOP 5% Expert Provider in ODesk on 6th August 2013 by Odesk CEO Gary Swart Bing Accredited Professional I am a fun loving,energetic & innovative marketing strategist with exceptional marketing instinct and business savvy. I have wide breath of experience that gives you the versatility to place me in an number of context with confidence that the level of excellence you expect will be met. Leading Digital Marketing, E-Commerce, Internet Marketing and Social Media Consultant specialized in Digital Marketing, Marketing Automation, & E-Commerce Strategy, program development and project management. I help companies develop and implement comprehensive Digital Strategies enabling them to turn insights into actions, reach and engage customers and build profitable enterprises with competitive advantage. I am comfortable leading a team as well a working as a silo. I enjoy working with clients and help discover unexplored target market & marketing assets. These newly uncovered elements shall be integrated in the marketing initiatives to increase revenue and dramatic profitability. Extensive sales, marketing & general management success in multiple industries.Have led the development of framework and strategic direction to enter new markets, sell new products, and develop new lines of business. Well developed communication and interpersonal skills utilizing common sense & intuition to relate to, and with, all personality types and positions within a hierarchy. Hands-on management emphasizing leadership and development of personnel through positive motivation.

Associated with: Intelligent Marketer Agency

75% Job Success
$33.33 /hr
3,719 hours

Diana Marinova

Diana Marinova Agency Contractor

Marketing Consultant | SMM, Email & Content Strategy Planning

Spain - Tests: 22 - Portfolio: 20

There is no such thing as too small budget. I believe that if you set your goals right and allocate a reasonable budget for achieving them, it takes only a good marketing consultant to help you draft the path toward that goal, while staying within budget. I am that type of marketing consultant – for hire ツ My clients love me for always asking questions to fully understand their business needs. Quality is my top priority and so is keeping deadlines. I am always honest so don't expect me to lie to you or to your customers. I believe successful collaboration depends on truth and effective communication. ✪ Marketing services I offer on a fixed-price basis ✪ ☛ Social Media Marketing (SMM) Strategy Planning ☚ This package includes: - Current situation analysis - Overview or setting of overall goals with social media properties - Defining the company SMM voice - Outlining guidelines for each network – including but not limited to profile changes, frequency of posting, topics, sample updates, etc. Based on the client’s needs, this package can also include: - Assistance in finding a social media marketer to execute the plan - Training - Progress analysis on a regular basis - Further improvements in the strategy and tactics ☛ Content Marketing Strategy and Planning ☚ This package includes: - Analysis or creation of target audience profile and buyer personas - Analysis of existing goals and/or setting up new goals - Creating a content marketing strategy and/or a detailed tactics plan - Outlining guidelines for the content for each communication channel Based on the client’s needs, this package can also include: - Blog editorial planning - Writers and/or blog manager training - Copywriting ☛ Email Marketing Planning and Copywriting ☚ This package includes: - Analysis or creation of target audience profile and buyer personas - Analysis of existing goals and/or setting up new goals - Strategy planning for the email communication channel – e.g. autoresponders series, frequency of emails, company voice, layout, etc. Based on the client’s needs, this package can also include: - Email copywriting - Progress analysis on a regular basis - Further improvements in the strategy and tactics ☛ Improve the ROI (return on investment) of your website ☚ This package includes: -Analysis of existing goals and/or setting up new goals - Website usability review - Detailed recommendations for improvement Based on the client’s needs, this package can also include: - Onsite SEO analysis - Keywords research - Meta data creation - Pages copyedit - Recommendations for overall improvement ✪ And sometimes it’s best to do consultations by the hour. ✪ This is a good option if you feel something isn’t quite right in your marketing domain but you cannot put your finger on it. Tell me about your immediate problems and we will discuss how I can help you improve. I don’t offer one-size-fits-all solutions. Once you contact me, based on the details you’ve provided, I’ll get back to you with some questions or a price quote. Get in touch today to discuss how I can help you!

Groups: Article Samurai

Associated with: Marketing Solutions Agency

100% Job Success
$83.33 /hr
6,095 hours

Steven D.

Steven D.

Marketing and Sales Expert, Business Plan and Strategy Development

United States - Tests: 9 - Portfolio: 1

Not long ago I heard someone say, "If you think it's expensive to hire a professional, just wait until you hire an amateur". If you have an immediate need put me on it to bring solutions to you quickly. Every project you hire me for deserves a winning strategy. I live to create win-win-win scenarios because it brings you not just new repeat clients but many champion advocates. I am: * Highly resilient and persistent. * Focused and determined. * Friendly and amiable. * Interested and interesting. People tell me again and again I am a breath of fresh air. Steve

80% Job Success
$43.00 /hr
1,337 hours

Reynaldo Jr Soriano

Reynaldo Jr Soriano

Customer Service Superstar and Team Lead

Philippines - Tests: 9 - Portfolio: 4

I am an award-winning client support specialist who have 11 years of customer service experience, including managing a team of client support advocates for Thumbtack, Inc. In 2008, I was awarded by 24/7 Customer and Optus as the first agent to meet the required average handling time (AHT) and for consistently achieving the lowest AHT in the team (see my portfolio). I am also enthusiastic and passionate about creative ways to delight customers. I had the opportunities to work for big companies, such as IBM Daksh, 24/7 Customer, and Teletech, as a Customer Service Specialist and Technical Support Expert, where I honed my communication skills and developed a high level of problem solving skills. I also worked face-to-face with customers for three years as a Service Crew and Store Marketing Assistant at Jollibee, where I learned about marketing focusing on upselling. I'm presently working for Upwork as part of their Marketplace Experience Team, which is a specialized customer services team aimed at increasing customer loyalty and retention. I am very familiar with Zendesk, Desk, Velaro, and Google Applications (document, calendar, and spreadsheet). I believe that in order to make yourself happy, you need to make others happy first. I enjoy helping businesses to reach greater levels of success and will do “whatever it takes” to ensure a positive result. Please check out my profile to know more about my work experience. If you think my skill sets match what you are looking for, kindly invite me to apply to your job. I am currently available for a part-time senior customer service representative role (up to 10 hours per week). Thank you.

Groups: Pro Customer Service

100% Job Success
$16.67 /hr
12,105 hours

Surinder O.

Surinder O.

Online Reputation Management Expert | SEO Expert | Local SEO

India - Tests: 9 - Portfolio: 11

I am an expert in Online Reputation Management and SEO (Search Engine Optimization). I have 5 years of experience as freelancer and work well independently or with a team. I am highly skilled and have a long track history of success in these projects in particular: SEO, Local SEO, and Online Reputation Management. However, my skills are not limited to these areas. I accept smaller projects but I also can draw on my team of experienced internet marketing experts for larger projects or tight deadlines. I am available for both short term and long term projects. Since 2008, we have been serving various industries including but not limited to restaurants, beauty salons, day & med spas, doctors, chiropractors, and other professionals. Our focus is helping operators tap into customer/patient evangelism and turn review site listings into powerful testimonials to capture more first-time clients. There are many reputation management firms and professionals in the marketplace today, but our proprietary process ensures that you end up with fresh, authentic reviews written by actual patients/clients. We do not write fake reviews, spin content, or rely on other blackhat methods to push stars up on your listings. We offer our proprietary system to the following countries, with heavy focus on the sites listed here: For US we cover: Google+, Yelp, Insiderpages, Citysearch, Judysbook, Kudzu, Superpages, Dex Knows, Foursquare,, Manta, Merchant Circle, Trip Advisor and more. For UK: Free Index UK, Google UK, Scoot UK, Manta UK, Thomson Local UK, Trip Advisor UK, We Love Local UK and more. For Canada: Google CA, Trip Advisor CA, Urban Spoon CA, WebLocal CA, CDN Pages CA, Goldbook CA, Manta CA, N49 CA, Yellowpages CA and more. For Australia: Google AU, Manta AU, Start Local AU, Trip Advisor AU, True Local AU, Urban Spoon AU, Word Of Mouth Online AU, Yellowpages AU and more. Other services include: SEO, Writing and Profile creation on the authority sites to move negative reviews further down through a proactive process of gathering positive, legitimate reviews from actual customers, clients, and patients. Contact me now to get started!!

$12.00 /hr
3,120 hours

Kristen Butler

Kristen Butler Agency Contractor

Leading Social Media Marketing Consultant - PAGE W/ 1 MILLION FB FANS

United States - Tests: 6 - Portfolio: 28

★ I'm confident in my work! ★ I have the knowledge and the real experience for myself and my clients. I bring REAL RESULTS! You can see this in my past work history and reviews. I am currently working with the same clients for years because of my quality work. I've helped them TRANSFORM their online presence. I'm very big on numbers, stats, reports and analytics... and of course seeing those increase each month! Lately, I have been doing fix rate evaluations and reports as well as consultations. If you are interested in phone consultations please scroll to the bottom of this description for more information and case studies on my success. My overall Social Media KLOUT SCORE is 79! This number is up there with celebrities. When you work with me, you can have confidence that I not only know what I am talking about I also get high results. Facebook Fan Page and Website with almost 1 Million fans: My Twitter Accounts: Instagram- 16k followers with high engagement: My website with 500,000-700,000 Page Views Per Month: ★ My Experience ★ SOCIAL MEDIA, MEDIA COVERAGE AND SEO I've been rockin' Social Media since 1999. I used it for marketing for myself before it even had a 'term' and was mainstream. I bring clients success and I'd like to share my knowledge and expertise with you to bring you the same results. I have generated large fan growth, leads, and sales for clients through social media and organic traffic. In addition, I have also helped a few clients get NATIONAL MEDIA coverage through consulting and directly providing my services. I've also taken over their SEO and have tripled their traffic. In fact, organic search is their #1 source of traffic from targeted keywords that are very competitive! My main focus is using Social Media and SEO strategies to bring Social and Organic Traffic to your website. Currently one of my clients is maintaining a $5,000+ Google organic traffic value every month. ★ WHO AM I? ★ A little about me personally - I am a very hard worker. I'm passionate and creative. When I work for a client, I put full focus and dedication into the project as if it were my very own. I am a very positive person. I live my life by the law of attraction and the POWER of Positivity. My current CONSULTING services include: Social Media Marketing Search Engine Optimization Landing Page Optimization Branding ★ CONSULTING - 1 Hour Calls ★ I am a very busy lady these days, but I do have time for consultations and evaluations. In fact, we can speak within the next week if you contact me with an interview and information about your company. My calls are two for one, too. You'll get myself AND my husband, who is also experienced in Internet Marketing, Social Media, and SALES. He recently landed a $20,000 sale for a client through email! Here is his profile: We've decided to team up under HOPE Studio Online Agency. The cost is very low considering the value - 1 hour is only $145. We also include a resource document after the call. ★ PHONE CONSULTATION CASE STUDIES ★ Since: Jan/2014 1. WonderFinds When she came to us she had only 1,000 fans and there were many aspects of her FB presence that were holding her back from getting more fans, more engagement from her posts and getting sales. Now she has over 20,000 fans, she is getting very high engagement (even on updates with links) and she's getting sales. When we followed up with her, she was very glad we could help her tweak a few things that allowed to achieve so much success! 2. All Inspired Boutique When Melissa first came to us they were under 1,000 fans and weren't quiet sure what they needed to do to pick up the momentum. Now they just hit 10,000 fans and it's only been a few short months. Their talking about this is over 50%! Their initial Feedback after the call: "Kristen & Chris offered loads of valuable insights and tips to help grow our social media presence. These guys are experts and they know what they're doing! I highly recommend for anyone looking for guidance on social media marketing & general online best practices." ★ Thank You! ★ If you've got this far, thank you! :) That's all the characters I can fit into this description here, so if there's anything else you'd like to know contact me. I will help you perfect your online presence. I look forward to hearing from you soon!

Associated with: HOPE Studio Online Agency

$111.11 /hr
2,279 hours

carolyn miciano

carolyn miciano Agency Contractor

Executive Virtual Assistant | Social Media Manager | Internet Marketer

Philippines - Tests: 4 - Portfolio: 14

To work independently and progressively,giving the best of my ability, aiming to make my competency and dedication in all kinds of endeavors, be the confidence of all the companies I will be working for.

Associated with: Cache Vision Ecommerce Solution (CV) Agency, WebTech eSolutions Agency

100% Job Success
$7.78 /hr
12,740 hours