Master's Degree in Graphic Design at Faculty of Applied Arts, Belgrade
Graphic Design. Logo Design. Interactive presentations. Prezi. Social Media Management (SMM). Search Engine Optimisation (SEO). Search Engine Marketing (SEM). Online Reputation Management (ORM).
As a highly educated visual designer and interactive marketing professional who possesses a strong understanding of search marketing, I am able to provide:
- An attractive online presence significantly increased through various media, Social Networks and (Organic, Image,Video and News) Google Search.
- A high quality website progression on search engines as a result of a deep analytical approach to SEO optimization, SMM and quality link campaign from relative websites - advanced marketing techniques and natural link building.
- Increasing website traffic and reaching targeted users.
SMM, SEM, SEO Techniques & Skills:
- Creating and conducting a comprehensive online campaign through Web, Image, Video and News marketing.
- Using FREE services available online, Social Networks and websites. Except MyBlogGuest.com and PRweb.com all services I use are free (97%).
- Creating and managing an optimized and effective SMM campaign based on creating useful content that is inspiring for readers or/and for watching. Building and designing relevant websites and Social Media Communities. Participation in relevant communities, community building and their promotion.
Creating short promotional videos, attractive websites and blogs.
- Effective use of blogging services such as MyBlogGuest.com, Press Release Services and Blogging Social Networks for quality link building in order to improve website positioning and generate web traffic. Maintaining PR and MBG campaigns. Providing creation instructions for any type of content optimised for Search Engines (text, image, video, HTML) that goes online as web pages, blog posts, press releases, MBG posts and Social Network pages.
- Achieving high online presence at Google News and Google Image Search.
Search Engine Optimization: Directing and defining the search marketing strategy and measuring results. Developing, implementing and maintaining comprehensive organic search engine optimization recommendations. Coordination all SEO activities such as content strategy, link building and keyword strategy to increase search engine rankings. Monitoring and analyzing site performance and reviewing tracking metrics i order to provide solutions to increase search engine ranking. Implementing strategies to increase search engine traffic through SEO techniques such as title and Meta tagging, indexing, link building, keyword ranking and overall site architecture and content optimization.
Social Media: Integrating SEO best practices and activities within digital channel activations (PR, Social Media, MyBlogGuest).
Reporting: Tracking and reporting organic SERP ranking and monthly keyword searches. Providing presentable analysis on organic search and overall website performance. Drafting detailed SEO site audits and reports.
Researching: Researching and evaluating new traffic trends and identifying new optimization opportunities. Conducting keyword analysis/research and developing quality keyword portfolio utilizing SEO tools and resources. Creating competitor analysis. Staying on top of current search engine news, trends, SEO best practices, and sharing these with the rest of the team. Performing extensive keyword research.
Content Management: Creating and managing coordination content strategy. Writing content creation instructions. Uploading content to Wordpress, optimising and design with visual elements (photos, videos and presentations).
Internal: Overseeing and managing the successful planning, strategy, and execution of SEO project. Training, instructing and advising junior staff in the various SEO and SMM training programs.
2006 - 2011: Five Year Master's Degree - Faculty of Applied Arts, Belgrade
Dipl. Graphic Designer with a concentration in advertising;
6+ years of experience as a graphic and web design.
- Master of visual identity and branding.
- High proficiency using Adobe Creative Suite software - InDesign, Photoshop, Illustrator
- Ability to work quickly and calmly under pressure.
*I am able to provide the following services:
Logo design. Corporate Identity. Interactive presentation. Infographic design. PDF presentation design. Digital paining. Professional photo retouching and photo manipulations. Diagram design. Photo Editing. Package design. Poster design. Brochures. Business cards. Letter heads. Banner design. Header design. Flyers design. Image editing. Vecor works. Photo manipulation. Advertising. Web design. Typography. Font design. Facebook cover and Facebook icon design. Integrating video, images and text into the graphical design of a website. Texture and fashion ilustration.