Search Engine Marketing Experts

Get Your Search Engine Marketing Project Started Today!

Post your search engine marketing project on Upwork, the world’s largest online workplace, and hire experienced SEM consultants and online marketers. These talented freelancers have professional experience with pay per click advertising and can manage your CPM and PPC campaigns, configure your AdWords account, and provide you with detailed web analytics reports on your PPC ads, including your return on investment and conversions. They also have in-depth knowledge of search engine optimization (SEO) techniques and concepts, and can help you with your website on-page and off-page optimization, from URL structure and content optimization to sitemap creation and link building.

Search engine marketing or SEM is the process of gaining and increasing website traffic. It includes not only SEO but also CPM (cost per impression) and PPC (pay per click or cost per click) advertising, to increase visibility through both organic results and paid search results respectively. On Upwork, companies hire experienced SEM consultants and SEO experts to manage their SEO and PPC campaigns and provide them with professional search engine optimization and Internet marketing services.

Browse Search engine marketing (SEM) job posts for project examples or post your job on Upwork for free!

Search engine marketing (SEM) Job Cost Overview

Typical total cost of Upwork Search engine marketing (SEM) projects based on completed and fixed-price jobs.

Upwork Search engine marketing (SEM) Jobs Completed Quarterly

On average, 310 Search engine marketing (SEM) projects are completed every quarter on Upwork.

310

Time to Complete Upwork Search engine marketing (SEM) Jobs

Time needed to complete a Search engine marketing (SEM) project on Upwork.

Average Search engine marketing (SEM) Freelancer Feedback Score

Search engine marketing (SEM) Upwork freelancers typically receive a client rating of 4.58.

4.58
Last updated: June 1, 2015
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  1. Melanie Feltham

    Melanie Feltham

    MBA, BSc, BA Expert Online Marketing Consultant

    Canada - Last active: 20 hours ago - Tests: 6 - Portfolio: 6

    Are you getting the most out of your online presence? Do you use the language your customers use when they are searching for you? Is your website under-performing and you are not sure why? Do your customers and clients know why you do business and why they should care? I am an expert in web presence for business. A great online presence starts with great copywriting and content and builds with a consistent marketing campaign across channels that is targeted to the people who really love you. Whether it is website copy, social media marketing, or paid advertising, I offer full review of your website and marketing campaigns and let you know what you can do to improve sales using your online avenues. We can even start from scratch. My clients see consistent and often dramatic improvement using my recommendations and techniques and are thrilled with the results. Superior research skills and a background in consumer psychology and business allow me to determine exactly who your target market is and how to reach them. I keep up to date with the latest in marketing news and developments, particularly with respect to digital marketing (social media, SEO, SEM). I have developed and executed marketing plans and marketing materials for companies in industries such as travel/tourism, the arts, finance, wealth management, business services, real estate, luxury goods, and hospitality. These materials included newsletters, press releases, brochures, website copy, blogs, Facebook business pages, articles, Google ads, magazine and newspaper print ads, and general correspondence. I have also run successful Google Adwords campaigns and can create and run a campaign for you that will receive amazing results including designing ad copy that will result in conversions! In plain language that means your ads will receive clicks that result in a new client, customer or lead. Want to tap into the digital world and find out what the internet can do for your business? Invite me to interview!

    $75.00 /hr
    2,322 hours
    4.99
  2. Terrence B.

    Terrence B.

    PPC - Adwords Setup, Maintenance, Strategy, & More

    United States - Last active: 4 days ago - Tests: 3

    I am a successful Adwords consultant, web publisher, & Internet marketer! I am a Google Adwords Qualified Individual, having easily passed both the Adwords Fundamentals Exam & the Search Advertising Advanced Exam. I am passionate about online marketing via PPC advertising and will bring unprecedented focus and creativity to your project! I am also very knowledgeable about online resources & can give advice on how you might leverage social media to engage in content marketing. I have spent countless hours performing Internet research for blogs and niche sites. As well as spending the last eight building and optimizing PPC campaigns. I'm excited to work with businesses and individuals who want help with their SEM strategy, or who are wanting to outsource tasks so they can focus on the core aspects of their businesses.

    $44.44 /hr
    1,086 hours
    4.85
  3. Diana Akroyd

    Diana Akroyd

    Google & Bing Certified SEM / PPC Consultant

    United States - Last active: 1 day ago - Tests: 7 - Portfolio: 49

    Seven words that describe me: Honest. Efficient. Innovative. Flexible. Creative. Motivated. Organized. Available for short and long term consulting and management of Google Adwords and Bing/Yahoo campaigns including creation, optimization and maintenance. I have personally managed 800+ campaigns (Many of these are listed in my Portfolio below) with budgets ranging from $500/mo. to $100K/mo. Historically, all of my ads have had first page search result placements in the top 1-5 positions. Restructured and Optimized campaigns have proven results in higher CTRs at lower overall costs. Experience in: eCommerce, Software & Apps, Tech Support, Retail, Wholesale, Marketing, Real Estate, Automotive Sales & Services, Restaurants, Local Attractions, Special Events & Entertainment, Home Improvement Services (Builders, Plumbing, HVAC, Electric, Contractors, Remodeling, Carpentry, Painting, Plumbing, Insulation, Landscapers etc.), Home Decor, Audio/Video Installers, Auto/Home/Life Insurance, Furniture Stores, Vacation Resorts, Loan Services, Pest Control, Wildlife Control, Pet Supply, Pet Resorts, Beauty Products, Housekeeping, Manufacturing, Online Gaming, Investing, Website Design, Marketing, Engineering, Sports & Fitness, Therapists, Psychologists, Doctors, Chiropractors, Dentists, Attorneys (Divorce, Civil, Criminal, Malpractice, Accident, Personal Injury, Immigration, Employment, Consumer, Estate, Real Estate), Salons, Moving Companies, Interior Design, Antiques and many more. Save Time & Stop Wasting Money. My services include: - Google AdWords Qualified Professional and Certified Partner - Bing/Yahoo Campaign Management - Professional & expertly structured campaign management - Keyword research and optimizations - Creation and expansion of ads - Pruning of low performance keywords and ads - Optimization and expansion of ad groups and keywords - Ad & conversion tracking - Quality Score Improvement - Cost Per Acquisition Optimizations - A/B Testing & Experiments Testimonials: "Diana spends a ton of time on our account; tuning the engine, getting things right, and is always willing to run new tests to improve optimization. We see the affects on our campaigns every day." J. Smith, ContentWatch "Diana's work is excellent. She quickly took me from a "Zero" understanding of adwords to a very complete understanding and in the process drove significant traffic to my website. Our click-through rate is excellent based on her ad designs and careful ad implementation. Also - communicating with Diana has been refreshingly simple. She is not only available, but she uses innovative, web-based video tools to get her message and to save time. We will turn to her again when we need to advance to a higher level of AdWord campaign or start a new one with a new company or product." - E. Stasak, SMC Diana has always added value to our organization and helped us grow our online department by helping to create new products. I believe Diana can successfully apply her skills to your organization. - C. Diebel, FWST VP Community Marketing Interactive Media Diana has been instrumental in the development and launch of key projects; taking a lead role with a great deal of professionalism; managing them to success. She has always gone the extra mile to learn all that she can and become an expert. She is efficient in her work, keeping client and revenue top of mind. - S. Brockway, FWST Director of Digital Sales Diana was responsible for the optimization of my Google ad campaigns. With her diligent and effective work, my clients; reports always surpassed the proposed expectations. - D. Nelson, FWST Account Executive "Diana is a dedicated professional, broad-minded and efficient. She understands complex matters even when outside of her direct area of expertise - that's Diana! Very positive attitude towards work. She is also a motivated problem solver. - J. Burton, FWST Ad Traffic Coordinator "Diana has provided a true results-oriented service with top-notch exposure marketing capabilities. I have had definite responses, showing that my listing is being seen by interested prospects. I would recommend this service to anyone needing online marketing services." - J. Hatch, JMH Mechanical "I am very happy with everything you are doing and this will translate to work in another project in a separate company that me and a partner are starting. We will definitely want your expertise in setting up our AdWords when we are ready." - D. Wendel, Croota

    $44.44 /hr
    2,743 hours
    4.88
  4. Ben D.

    Ben D.

    *Top Rated* Australian Marketer: eCommerce, SEO/SEM & Social Media

    Australia - Last active: 2 days ago - Tests: 2 - Portfolio: 4

    *Top Rated* Status. Honored as a Top 5% oDesk Freelancer on August 5th, 2013 by oDesk CEO Gary Swart! Awarded by Facebook's Small Business Team as "one of the best" amongst their 1 million+ advertisers (see below). *Note* I am currently close to full capacity and as such I am only taking on higher budget projects in the $1,000+/month range, and phone consulting sessions. Thank you. I am an Australian currently living in Sydney, and from here I provide Internet Marketing services & consulting to multiple domestic and international businesses; helping them get more new customers & make more sales online. I help achieve this through developing an effective online marketing strategy incorporating eCommerce, White Hat Search Engine Optimisation (SEO), Google AdWords Campaigns (SEM), and Social Media Marketing (SMM). I have been working in the I.T. Industry for over 8 years, having completed a Bachelor Degree of Computing in Information Technology at the University of Technology Sydney in 2006. I majored in Internet Business Technology. I now work solely online as a fully self-employed Internet Marketer since 2010. Testimonials & Results April 2015: Earned exclusive 'Top Rated' status on oDesk. November 2014: oDesk reached out to me to be interviewed by Business Spectator on their behalf for the article 'Why freelancing is the new ‘job for life’' (link: http://bendavidson.com.au/business-spectator/ ) August 2013: Awarded Top 5% of oDesk Freelancers (link: http://bendavidson.com.au/odesk/ ) November 2013: Awarded by Facebook as "one of the best" amongst their 1 million advertisers (link: http://bendavidson.com.au/facebook/ ) "Ben is always efficient and great to work with. He provided a detailed report that has already begun to increase sales and I continue to work with him on an ongoing basis." -Doron Ostrin, Chef Works Australia (www.chefworks.com.au & aprons.com.au) "Ben has become a very important member of our team, and has helped grow our business to where it is today. He is very knowledgeable and has helped with everything from social media, SEO and advertising, to helping with back end website design, and even helping us implement online and cloud internal practices ... All in all, Ben is awesome." -George Angel, Canalside Interiors (www.canalside.com.au) "With Ben's help we increased conversions on our site by 12% within a month! ...he literally paid for his services in less than 3 weeks." -Gabe Lee, owner of Maven Labs (www.mavenlabs.com) More generally my areas of expertise are: ✓ Internet Marketing ✓ Project Management ✓ eCommerce: Shopify, BigCommerce, Magento, WooCommerce ✓ WordPress Websites/CMS/Blogs ✓ Email Marketing: MailChimp, AWeber, iContact ✓ Conversion Rate Optimisation (CRO): Landing Pages, Unbounce, Copywriting ✓ Search Engine Optimisation (SEO): Google, Yahoo, Bing ✓ Search Engine Marketing (SEM): PPC/AdWords ✓ Social Media Marketing (SMM): Facebook, Twitter, Google+, LinkedIn ✓ Affiliate Marketing: AdSense, Amazon, Clickbank, Commission Junction, and more ✓ Keyword Research ✓ Social Media Sites (Web 2.0): Pinterest, Tumblr, Instagram, Etsy, Flickr, Gumtree, Wikis, and more ✓ The entire suite of Google Tools (AdWords/Analytics/AdSense/Webmaster Tools/Apps for Business (gMail, Calendar, Docs, etc)) I am very passionate about my work, and enjoy each new project. I have a keen eye for detail, and take pride in delivering quality work, and quality results. I pride myself on giving open and honest advice, and helping businesses master their online marketing efforts. Get in contact with me today to see how I can help grow your online business! Ben

    $139.00 /hr
    1,477 hours
    4.82
  5. Mike Hofmaier

    Mike Hofmaier

    Experienced Search Marketing Manager - AdWords PPC & SEO

    Canada - Last active: 20 hours ago - Tests: 5

    I have over five years of search marketing experience in top-end consultancies, agencies, and working in-house. I have worked with a wide range of clients, from young start-up companies to Fortune 500 brands in a variety of industries. Over the years I have learned how Google works (both organically and through paid search) and how businesses can maximize search in all stages of the buying cycle. I approach every project from the potential customer's perspective which helps align customer expectations with the business goals. I am a natural people-pleaser and have excellent (and timely!) communication skills so you should never have doubts about how a project is progressing. I am experienced in: - On-page and off-page search engine optimization. - Google AdWords' search and display networks. - Developing AdWords remarketing campaigns for search and display. - Creating Google Shopping campaigns. - Creating Excel macros and the AdWords Editor to scale PPC campaigns quickly and efficiently. - Creating AdWords scripts to help automate monitoring and reporting. - Setting up conversion goals and funnels using Google Analytics to measure and optimize performance. - Crafting effective keyword lists that minimize wasted clicks and prioritize the best performers. - Using advanced bidding strategies to maximize the best converting keywords. - On-going testing of ad copy and ad extensions to improve CTR and reduce costs. - Creating and testing landing pages using tools such as Unbounce. Let me be your part-time, online marketing manager and I will find ways to get much more out of your online marketing budget! I am happy to provide specific details on work experience or references from past clients and employers. Please let me know if you have any questions. Thanks! Mike

    $70.00 /hr
    1,055 hours
    4.80
  6. Doug S.

    Doug S. Agency Contractor

    Adwords / Bing Expert - Top 10 Percent

    United States - Last active: 20 hours ago - Tests: 4 - Portfolio: 1

    I am the owner and operator of PPC Builders. PPC Builders currently has discretion over $450K/mo in Adwords / BingAds / AdRoll / Facebook & LinkedIn Ad Spend. I provide PPC Audits, one-time Optimizations and ongoing PPC Management Services. I am among the top 1% of earners in UpWork- http://goo.gl/2rLfYX, with an overall Feedback rating of 4.95. PPC CERTIFICATIONS: UpWork Top Rated Freelancer 2013-2015 Google Partner - https://goo.gl/T0yNuX Google Analytics - https://goo.gl/T0yNuX Adwords Search & Display - https://goo.gl/T0yNuX Bing Ads - http://goo.gl/V07Nu Market Motive - http://goo.gl/GirvfL UpWork Adwords Test - Top 10% Elance Adwords Test - Top 5% UpWork Google Analytics Test - Top 10% Elance Google Analytics Test - Top 1% Linked In - http://goo.gl/6dKWq0 LANDING PAGE OPTIMIZATION CERTIFICATION: Market Motive Motive - http://goo.gl/GirvfL Our accounts have been judged by Google to be in the top 5% for proper implementation of Adwords Best Practices - http://goo.gl/nj0mGU I use Optimizely and Unbounce (small add'l flat fee required) for Landing Page A/B testing. I also have a monthly arrangement with Wordstream.com for PPC Analysis, Reporting and Workflow management. And SEMrush for Keyword/Competitor Analysis. I am an active Perry Marshall, Mastermind Club Member and an active Member of Marketing Profs and Market Motive . I stay current by viewing the following blogs on a daily basis - Adwords, BingsAds, Wordstream, PPChero, Google+ Google Partners & ClickZ. I am also a voracious consumer of the many free marketing webinars available every day on the internet. While I can provide ample, current references, I do not share the confidential details of past or ongoing assignments. You can find out more about me via my Linked In profile : http://linkedin.com/in/douglasshaw

    Associated with: PPCbuilders, oDesk Payroll

    $44.44 /hr
    11,778 hours
    4.97
  7. Matthew C.

    Matthew C.

    Google Adwords Search & Display PPC Expert | Adwords Certified Partner

    United Kingdom - Last active: 1 day ago - Tests: 4 - Portfolio: 3

    I am among the best 5% freelancers on Odesk and this has been officially confirmed by Odesk on August 5, 2013. I am experienced & certified Google Adwords PPC expert / Online marketing Strategy Consultant who has over 6 years of Online Marketing experience, and am Google Adwords certified. I provide PPC Audits, One-time Optimizations and also ongoing PPC Management Services. I can guarantee that I'll help you achieve great results, which will help achieve great ROIs, increase your brand's value and also help scale your business to it's full potential. I provide the following services: - Search Engine Marketing Management (for Google Adwords & Bing Ads) - Google Adwords account auditing & management This includes running campaign set up, campaign optimization, keyword research, writing ad copies and helping you achieve high quality scores for your keywords & ads, and attracting high quality traffic. - Display Marketing Campaign Setup, Optimization & Management Google Adwords Display Network - I have experience successfully managing $20K+ monthly ad budgets on GDN campaigns. I also have experience running RTB campaigns on SiteScout and Display PPC based campaigns on AOL Advertising and Yabuka - Google Analytics (Reporting & Tag Management) & search funnel setup. - A/B Split Testing for finding the top performing ad copy & landing pages so as to increase your overall campaign's conversion rate. - Retargeting & Dynamic Retargeting (Using: Google Adwords Retargeting, AdRoll, SiteScout and Criteo) - Landing Page Conversion Optimisation so as to get higher conversion rates and as a result lower marketing costs. A/B Split Testing and Multi-Variate Split Testing with Google Analytics Content Experiements , Optimizely and Visual Website Optimizer - CPV Cost per View Traffic / PPV Traffic (Traffic Vance, Media Traffic, Lead Impact, 50onRed) I currently manage pay per click campaigns with monthly spending budgets ranging from small budgets of $500 per month, all the way up to large budgets in the range of $50,000 per month. Campaign performance reports will be sent periodically in order for you to be able to easily monitor your campaign's overall performance. I am available for skype calls & chats, and I am also reachable via email and Whatsapp / Viber at any point in time, 7 days per week. I look forward to working with you, Matthew C.

    $49.00 /hr
    2,291 hours
    4.80
  8. Charlie C.

    Charlie C.

    Google AdWords Certified Partner

    United States - Last active: 20 hours ago - Tests: 2 - Portfolio: 5

    A boutique online advertising agency specializing in the Google AdWords and Bing Ads networks. As a Google AdWords Certified Partner, By PPC practices cutting edge paid search strategy and management for clients of all sizes across many industries. Core services and training include: * Campaign set up and optimization * Re-marketing to site visitors * AdWords Editor expert * Conversion tracking * Geographic targeting * Quality score expert * Google Analytics * Google AdWords Certified Partner * Google Search and Display advanced * Campaign optimization * Bing/MSN Ad Center and Yahoo! expert

    $35.00 /hr
    3,337 hours
    4.98
  9. Jose angelo R.

    Jose angelo R.

    Online Marketing Strategist -SEO, PPC, Display & Remarketing

    Philippines - Last active: 20 hours ago - Tests: 12

    Ranked first in Internet Marketing in Odesk. Top 10% for Other Areas: SEO, PPC, Social Media Linkedin Profile: http://bit.ly/jose-linkedin Digital Marketer that can help you plan and implement a comprehensive marketing campaign utilizing multiple channels. I started out as an SEO and later on learned PPC, social media marketing, email marketing, and advanced web analytics. What sets me apart from other marketers is my ability to think laterally and find creative solutions to challenges. Online marketing is both a science and art: using hard data, understanding human psychology, plus knowledge of modern media to create profitable marketing funnels. I am available for consultation to create a strategic online marketing plan for your business and make sure you hit your growth targets. You can also contact me if you need full-service work, from strategy to implementation, if you want to free up your time and get better results. I have a a team and network of professionals that can back me up if we need to scale up. Please feel free to contact me to discuss your business goals.

    $37.00 /hr
    1,596 hours
    4.86
  10. Meenakshi D.

    Meenakshi D.

    PHP, MySQL, Wordpress, Joomla, Cake PHP, Codeigniter, HTML5 Developer

    India - Last active: 20 hours ago - Tests: 4 - Portfolio: 10

    Believe in "On Time Delivery and Best Quality Services" to fully satisfy my clients. I have been PHP/My SQL expert developer for over 7+ years. Creating Responsive HTML 5 design and PHP project is my passion. I am ready to work in an affordable rate once you give me opportunity to work with you. I have very strong competency to build websites from ground up to high level entrepreneur. I will be available 24X7 hours. I have 7+ years of working experience with following latest technologies: Technical: PHP 5, MySQL 5, Word Press XML, Ajax, jQuery, JavaScript, HTML5, MS-SQL, Mobile ready websites, Google Maps, API Integration, PayPal, Authorize.Net, Web Services, FedEx Shipping Services etc. Non-Technical: Microsoft- Office, Internet-Browsing, Google Analytics, Data-Entry, Google-Docs, Research. Over last 7 years I have developed numerous of multi-tier and distributed applications using Software Development Life-cycle to implement the coding skills with n-tier professional coding standard. I worked on various type of projects like E-Commerce, Payment Gateways Integration, Online Payment Processing, Check21 processing, Real Estate, Social Networking, Custom Shopping Carts I have very strong skill sets in managing complex projects along with database and ability to work as a team lead or a freelancer.

    $12.22 /hr
    1,838 hours
    4.88