eCommerce Strategy, Marketing, and Sales
You have products you want sold, but you aren't seeing the sales results you want. If you're already selling online, great! But there's more beyond that first step. (And if you're not selling online, I can help with that.)
eCommerce -- selling products and services online -- requires a strategic approach to get the bottom-line results you want to see: Great branding and higher profits! And eCommerce doesn't just stop at eBay or Amazon. A great eCommerce strategy involves a holistic blending of various and targeted sales and marketing tactics.
Most freelancers look at only a minimal part of these functions, ignoring core areas of opportunity. I find this approach lacking, as this is not a complete solution. My expertise is best seen in tying sales, marketing, and even social media together, ensuring all channels are aimed at the overall goal of improving branding and increasing profits. In doing so, my clients and employers achieve the success they deserve.
Following are my primary services:
- eCommerce consulting & strategy formulation
- Marketing consulting & strategy formulation
- Sales content creation
- eCommerce Consulting & Strategy Formulation
Put simply, my eCommerce consulting service focuses on understanding your business, identifying areas of improvement, then recommending tailored actions (based on proven practices and my own experience) to achieve measurable results on eCommerce platforms such as Amazon.
- Marketing Consulting & Strategy Formulation
My marketing consulting service offers you an in-depth look at the marketing environment of your brand and its products and/or services. An analysis is provided to explore where and how your company fits into the existing market and shines light on breaking into new arenas. A key component of this service is market research to empower the formulation of appropriate strategy to succeed in your market.
- Sales Content Creation
As part of my sales content creation service, I focus on highlighting key benefits of your products and services that most appeal to your customers. I understand the importance of describing what you offer in a manner that increases sales conversion. Whether it's optimizing an Amazon product description or writing sales materials (such as brochure content and email marketing), I ensure the best words are strung together to call your customers to action and help you realize greater sales.
* Note that I offer other services that complement my primary services, such as brand consulting, social media services, blog writing, etc.