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Hire a freelance copywriter to bring your product to life, wrangle words for your website, write amazing marketing material, and more! A professional copywriter can tackle anything from tagline generation and product naming to long-form writing projects such as case studies and white papers.

Copywriters are an important part of any advertising or marketing effort. So if you know what you want to say, but aren’t sure how to say it, hire a professional copywriter to get the words you need!

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Copywriting Job Cost Overview

Typical total cost of Upwork Copywriting projects based on completed and fixed-price jobs.

Upwork Copywriting Jobs Completed Quarterly

On average, 2,128 Copywriting projects are completed every quarter on Upwork.


Time to Complete Upwork Copywriting Jobs

Time needed to complete a Copywriting project on Upwork.

Average Copywriting Freelancer Feedback Score

Copywriting Upwork freelancers typically receive a client rating of 4.74.

Last updated: September 1, 2015
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  1. Brad A.

    Brad A.

    Design & Creative Consultant

    Canada - Portfolio: 7

    Author. Designer. Content Strategist. Project Manager. I would like to help you get results for your project. I've lead international design and production teams to publish twenty-four strategy books for the game industry and the world's largest book publisher, Random House Inc. Worked with some of the best marketing, development and design teams in the world. Over the past five years since RH I've developed my skill set to include web design, graphic design, SEO, social media marketing, content creation, digital media production and community management. I'm a creative and technical linchpin and enjoy helping clients worldwide coordinate and develop their projects for the long term. I prefer to cultivate long-term professional relationships rather than streaming hundreds of small one-off pieces. When I'm not helping business projects I donate my time and professional skills to animal sanctuaries around the world. So when you hire me you're also helping animals in need. :-)

    $55.56 /hr
    146 hours
  2. Christopher Richmann

    Christopher Richmann

    Professional Content Writer and Editor

    United States - Tests: 2 - Portfolio: 7

    Thank you for visiting my profile. My name is Kif Richmann and I would love the chance to work with you! I graduated from the University of Iowa where I held two majors: Communication Studies and Journalism and Mass Communication. I currently have over four years of professional writing experience. I worked as a Web Content Writer for Yellowbook from November of 2011 to November of 2012 before leaving for McGrath Auto, where I was employed as the Web Content Creator for 13 company sites and blogs. I have since moved on to full-time freelancing, creating content for a wide variety of topics, including automotive, outdoors, hunting, fishing, sports (especially football, basketball, wrestling, and baseball), home products, construction, boating, and more. I can create content for many uses: - Blogs - Business websites - Product descriptions - Press releases - SEO content - Print - Landing pages - E-books - Newsletters - Product launches Most importantly, I am dedicated to service, reliability, and professionalism. Please take a look at my reviews and ratings, as they show my excellent work ethic. Thanks you and I sincerely hope I get the chance to write for you and serve your needs!

    $25.00 /hr
    379 hours
  3. Warren Treiber

    Warren Treiber

    Copywriter | Conversion Rate Optimization | Content Strategy | SEO/SEM

    United States - Tests: 2 - Portfolio: 7

    Just 1% of employers searching for writing talent in the outsourcing marketplace will require my services in their lifetime. That 1% of CEOs, CMOs, entrepreneurs, agencies, and web designers understands something that 99% of the marketplace doesn't: that digital dominance hinges on PROFESSIONAL, AUTHENTIC copy and content. These businesses are doing more than just investing in digital content assets. They're creating market legitimacy and bona fides in the ONLY marketing sector that's actually GROWING. Meanwhile, a whopping 99% of employers see their writing projects as time sinks to be outsourced to the lowest bidder. This content flotsam is ignored, squandered, and forgotten in the cacophony that is the modern internet. You want to know the fastest way to kill off your digital reputation and sabotage the future of your company? Outsource your content to India. We haven't reached peak noise on the web and it may be years before we do. But it's coming, and when it does you can expect your competition to double, triple, or even quadruple in size. Imagine having two, three, or FOUR times as many competitors fighting for the same ad space and the same placement on Google. Imagine your traditional outbound marketing costs slicing into your personal income. Trust me, if keywords are saving you now, they won't be for long. So if you're one of those exceedingly rare, near-extinct individuals that makes up the 1% I'm talking about, then we need to work together, if for no other reason than to SURVIVE in the Age of Unrestricted Digital Bedlam. I'm talking to the proud few of you that believe in your business and treat it as if it's part of who you are. You're living Monopoly while everyone else is just playing it. You're a John Galt, a Howard Roark, a Gail Wynand, a Dagny Taggart. And so am I. Let's get together, let's brainstorm, let's make this the best piece of content, the best sales page, the best website your customers and competition HAS EVER SEEN OR EVER WILL SEE.

    $74.96 /hr
    449 hours
  4. Bradley W.

    Bradley W.

    Imagination and high quality content

    United States - Portfolio: 2

    With years of diverse experience and a fertile imagination, I can write quality content on many topics with familiarity and creativity, in fiction or non-fiction. I have experience in fencing, acting, film-making, songwriting, music, board games, photography, travel, Japan and Japanese culture, medieval history, fiction (fantasy is a favorite genre), and much more. I will scale my writing to the project as you need it, be it fun and effective copywriting, an article on fencing tactics, a thoughtful review, lyrics for a song, a fantastical story of orcs and elves, or anything you can imagine (or need me to imagine for you). English is my mother tongue. I look forward to helping you create your vision.

    $22.00 /hr
    12 hours
  5. Serena M.

    Serena M.

    Designer, copywriter, SMM, startup person

    United Kingdom - Tests: 10 - Portfolio: 27

    Hi! I'm Serena. I am: A startup founder; A social media marketer with +3 years experience; A designer and copywriter who likes a bold message; An Italian native speaker, proficient in English and with experience in translation; Ah, and an ex lawyer and a cum laude graduate. PORTFOLIO I can help you if you need content curation and copywriting; web design and print design; translating EN->IT; a social media strategy; some legal knowledge; or all of the above. If you are a startup I guess you need all of the above! Great attention to details, strong work ethic, ability to deliver by the deadline. Only one thing: never ask me to work outside of ODesk. So, how can I help?

    $21.90 /hr
    35 hours
  6. Tara Young

    Tara Young

    Expert Marketing Communications & Content Writer

    United States - Tests: 2 - Portfolio: 5

    As a marketing communications and content creation veteran, I have refined the day-to-day communications project management skills and long-term strategic planning aptitude that reinforces marketing message and builds successful brands. My clients value my ability to bring an authentic, credible voice to their marketing communications by creating content that resonates with their key audiences. Client successes have included: -25% increase in inbound sales responses via email marketing utilizing new collateral pieces -Increased social media engagement of over 2000% using a targeted online ad campaign -Achieved 300% organic, non-sponsored social media growth using viral methods -Built GTM and relaunch strategies that saw a 1300% subscription increase over 4 years for an owned wireless product, against larger competitors like Verizon and ATT -Won $529M in federal funds via communications proposals for clients in the IT and telecommunications spaces My experience includes internal and external marketing communications (newsletters, web copy, collateral development), traditional media and platforms (print, radio, events and trade shows), new media (social platforms, video, and electronic), as well as go-to-market (GTM) strategy, communication project management and marketing/sales implementation. Industry segment background: -Information Technology -Telecommunications -Manufacturing -Agriculture -Professional Services/Consulting Skills: - Project management - Strategic planning - Time management - Remote/virtual team management Accolades: -Nationally published author on sales and marketing topics -Nationally-sought speaker for trade shows on marketing and communications topics

    $55.00 /hr
    149 hours
  7. Frank "The Resonator" Vogelgesang

    Frank "The Resonator" Vogelgesang

    If I write it, they will come...

    Germany - Portfolio: 4

    ... and buy your product. Champion your cause. Fall in love with your big idea. Here is what some of my happy Upwork customers say: “Frank was amazing to work with!" “Very happy to recommend to others.” “Beautiful prose and content. He helped me focus 1000s of ideas into one which was no small feat! Thanks, Frank!” YOU have something to say. And you are looking for someone to tell your story. You want to: 1. get people´s attention 2. make them understand 3. change their mind and behavior. During 20+ years in international business and not-for-profit, I have learned hands-on to communicate successfully across cultures, hierarchies, and audiences. It is all about influencing and change. As your outsourcing partner, I write a gripping story for you to seal the deal. Get in touch to see what I can do for you.

    $59.00 /hr
    277 hours
  8. Laurens Martens

    Laurens Martens

    Full-time Online Video Production Script Writer. Storyteller Deluxe.

    Netherlands - Tests: 2 - Portfolio: 3

    Full-time Online Video Production Writer. (Specialized in Animated, Explainer, Whiteboard, Sales and Commercial Videos.) Created scripts for over 60 videos,15 different video production companies (including 2 of my own) and worked with 3 Fortune 500 companies (IKEA, Ernst&Young, Microsoft, Cisco, and others) to tell their story and spread their message. Today, it's easier than ever to spread your message. Everyone does it. But that's the problem; how do you cut through the noise and deliver your message when dozens of others try to do the same thing to your target audience? How do you stand out, make yourself known? If you landed on my profile page, you probably know that one of the most effective ways to do this is video. And more important: the story it tells, the feeling it conveys, the personality it expresses. A great script is the foundation for a video that actually produces results. However, it is getting harder and harder to find great scriptwriters. A lot of freelancers do A LOT of things, just trying to make a few extra bucks here and there. Not specializing in one specific task. I have owned and run two online video production (explainer animation) companies, worked with tens of other video production companies and have learned the hard way how important it is to have a script that actually works and is delivered as soon as possible. A script that lays the foundation for an outstanding video. Maybe you're wondering: why are you doing all this freelance scriptwriting work, when you have managed entire companies that have created those video? The simple reason: I have decided to spend my time doing what I absolutely love most: creating, writing and storytelling. Managing a company was something I truly wanted a while ago, only to realize it completely stressed me out. I will create a script with the information you provide according to your guidelines or method of writing or I can use the method I have used in my own companies that are proven to produce measurable results in the videos that have used them. Within 24 hours I will send you two versions of the script for you to review and discuss with the client. With your feedback I create the final version that is ready for the next phase in your production process. This saves you massive amounts of time that you can use to take on more projects, earn more money or spend more time doing other crucial things that make your business grow. I will save you a lot of worry and uncertainty and take your productions to a next level. 'Laurens is a young, bright entrepreneur with a clear vision of what he wants to create. He is amazing at giving life to ideas. Doesn't matter if they are his own, or someone elses. He knows how to shape ideas into something that really resonates with people.' - Epic Web Studio 'Laurens has great vision. He and his team will bring your idea to life. There are a lot of companies that make explainer videos, but very few are great at them. Laurens and his team are among the best.' - Mike O'Brian (Worlds' most famous Online-Video Voice)

    $55.00 /hr
    45 hours
  9. Danny Rosero

    Danny Rosero

    Professional Copywriter

    Canada - Portfolio: 1

    I am professional copywriter trained by American Writers & Artists Inc. I am also an English major with a Bachelor of Arts degree from York University in Toronto, Ontario. Quality content is crucial to any business that advertises. Prospects and customers are very skeptical, and they need convincing to become interested in a product or service. They have many questions and doubts about whether their purchase and investment will result in a better quality of life. People buy products or services that they are confident will do just that. Quality content that communicates the benefits of a product or service in a clear, concise, and persuasive manner, is the key to establishing credibility, trust, and rapport with prospective buyers and gaining their confidence. The quality of my content is successful because I communicate with my clients thoroughly; I do extensive research; and, I have an insightful understanding and confidence about the power of persuasive language.

    $25.00 /hr
    223 hours
  10. Emily K.

    Emily K.

    Professional Writer and Developer of Ideas

    United States - Tests: 1 - Portfolio: 6

    Developing original content that instructs, encourages, and educates is my passion. Writing with focus, energy, and organization is my expertise. I create interest-piquing web copy that will help customers learn about your product or service. Great copywriting will communicate who you are and what you can do for your customers that no one else can. You have focused your talents to build a solid, unique company and now it's time to hire a solid, focused writer to set your company apart from the rest.

    $30.00 /hr
    238 hours