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Hire a marketing strategist today to shape marketing tactics that can help you find a sustainable competitive advantage in the marketplace. These creative professionals can help with market research and formulate content marketing strategies, email marketing strategies and other online marketing strategies that can help you build your brand, increase sales and position yourself profitably in the market.

Marketing strategy involves developing a tactical plan for conducting market research, identifying effective tactics and creating a "marketing machine" that achieves business goals, like increased sales and brand awareness. On Upwork, the world’s largest online workplace, you’ll find marketing strategists who can create marketing plans for small businesses and professionals around the world.

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Marketing strategy Job Cost Overview

Typical total cost of Upwork Marketing strategy projects based on completed and fixed-price jobs.

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On average, 889 Marketing strategy projects are completed every quarter on Upwork.


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Time needed to complete a Marketing strategy project on Upwork.

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Marketing strategy Upwork freelancers typically receive a client rating of 4.64.

Last updated: October 1, 2015
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Taru B.

Taru B.

Market Research, Marketing strategy

United Kingdom - Tests: 1 - Portfolio: 2

An ambitious business management graduate with experience in market research and business strategy projects. Worked in a consultancy project for BBC World Service. Awarded with the prize from Sheffield Hallam University (UK) for achieving the highest overall average in masters course (managing global business) Seeking to combine academic achievements and work experience in a challenging role EXPERTISE • Qualitative research skills • Academic writing expert • Business analysis and strategy making • International consultancy project experience • Confident in analysis and decision making • Expert in developing positive working relationship with the client • Proficient in using MS Office package

85% Job Success
$11.11 /hr
166 hours

Michele W.

Michele W. Agency Contractor

Marketing Strategy and Editing Expert

United States - Tests: 2 - Portfolio: 5

I am a multifaceted freelancer with years of experience executing highly effective marketing campaigns, as well as having a proven track record in editing both fiction and non-fiction projects. I'm extremely passionate about both marketing and editing and I take great pride in my work. I'm easy going, fun to work with and a great communicator.

Associated with: oDesk Payroll

97% Job Success
$41.11 /hr
271 hours

Dragan Stankovic

Dragan Stankovic

SEO/SMM/PR/Publicity/Comms/Online Marketing Strategy/Translation

Serbia - Tests: 8 - Portfolio: 19

Strong white hat SEO skills, I continue to grow and follow closely, on daily basis, all changes introduced by Google, incl. latest Penguine modifications. I am very careful with job selection, I don't apply or take what I can not deliver for sure. No generic emails/applications. Highly experienced in SMM, particularity Facebook marketing. I would be a perfect choice for jobs that need a prompt reaction regardless of the amount of job or time of the day. I love to work with start-up projects, ideally customer-oriented (customer perception related) jobs. SEO is my personal favorite, but I don't believe in fix-and-go solutions - it has to be a constant process. Online Marketing specialist, established blogger, ex TV & Radio journalist and as an ex PR executive with an extraordinary technical skills and advanced web development techniques and intensive experience with several major international organizations, mostly within communications, on-line marketing and customer-support departments, I can cover variety of jobs. I joined oDesk only in December 2014, but I have done/participated in more than 30 on-line marketing related projects through other similar platforms over the last 2 years. Here - so far, so good: 5 stars, happy clients, above expectations execution. I transcribe and do translations, only when I am bored and available due to lack of other jobs that I enjoy more, but if I apply for it, you can expect it done in highly professional manner. Voice-over in Serbian is my additional formidable skill - over 20 years of TV/Radio experience. Due to family issues, I need to start working from home only. Therefore, I seek online jobs, with entry level/low rates included, in order to get some positive feedback to continue climbing around here, but I am not really interested in data-entry jobs without added value.

100% Job Success
$18.89 /hr
338 hours

David Bond

David Bond

Marketing and Market Strategy

United States - Tests: 14

25 years of marketing and product management experience in the healthcare and medical arenas, working in the following specific areas: -pharmaceuticals -medical devices -0ver-the-Counter product -Wellness -Disease Management -Mobile health apps -Capital Medical equipment -Health Insurance 32 Products and Services launched, including developing the launch plan, market research, market analysis, business plan development, forecasting, sales operations, sales training, sales force creation, and sales incentive plans. Extensive marketing experience in multi-channel planning including: -Direct Mail marketing -Email marketing -Search Engine Marketing (SEM) - Google -Facebook -LinkedIn -MSN -Search Engine Optimization (SEO) -Mobile App Marketing -Push Notifications -Telemarketing -Television commercials -Radio commercials -Telemarketing -SMS and MMS marketing -Forecasting and Regression Analysis -Correlation Analysis Certifications: -Certified Quality Process Analysis - American Society of Quality -Certifed eMarketer - eMarketing Association -Certified Social Marketing Associate - eMarketing Association -Certified Mobile Marketer - eMarketing Association

$35.00 /hr
14 hours

Meg K.

Meg K.

Management, Marketing and Strategy Consultant

United Kingdom - Tests: 8 - Portfolio: 10

I have international marketing experience with globally recognised brands. I've worked in the strategy and consulting with specialist expertise in digital marketing, data analytics and strategic planning. Entrepreneurialism and creative problem solving are my bread and butter. Hence I hold a passion for helping other entrepreneurs to succeed. I am also a painter in addition to being an MBA educated business woman so I combine the art and science. I bring to my clients a unique combination of both analytic and creative problem-solving capabilities Please get in touch and let me know how I can help you.

$55.00 /hr
6 hours

Javier A.

Javier A. Agency Contractor

Consumer Psychologist & Marketing Strategy Consultant

United Kingdom - Tests: 20 - Portfolio: 12

I define the steps your company needs to follow in order to achieve your goals. I analyse your market, products and services, creating a future-proof strategy and brand image that engages with your target consumer. I am a freelance consumer psychologist with over 8 years of experience in the marketing world. Within my professional experience, I have worked as a data insight analyst for Yahoo!, a conference manager for The Financial Times Group, a market researcher for Ipsos Mori, a buyer and copy writer for and a product manager for CofreVip. I have an MSc in Consumer Psychology, MSc in Marketing Research, BSc Business and BSc HR Management and Labour Law, as well as SEO-SEM and Community Manager qualifications. As my client, you will have access to my extensive knowledge of branding and consumer behaviour to: -Hone your website with usability techniques that create a better experience for your online customers -Improve your Adwords Campaign and increase your CTR and ROI. -Redefine your brand image to emotionally engage with your customers and boost their loyalty -Enhance your web content by using SEO techniques and copy that is more attractive to your online customers -Manage your marketing strategy to follow a step-by-step route to successfully launch your product/services -Execute market research that can tell you who are the right target consumers for your product/services -Nurture your projects with an organized and professional mindset, always delivering to the highest standards -On-demand translations from English into Spanish, excellent copywriting skills and an eagle eye for proofreading -Work with attention to detail, creativity and out-of-the-box thinking to achieve your goals I look forward to working with you

Associated with: V&A

100% Job Success
$22.22 /hr
2,199 hours

Michelle Rojas-Soto

Michelle Rojas-Soto

Award-Winning Marketing Expert: Strategy, Research, Execution

United States - Tests: 9 - Portfolio: 4

***5-Star Client Feedback, Top 10% Skills Tests, 10+ years delivering Client Success Have my expertise, education and professionalism working for you: I have managed a company, earned an MBA and consulted in Marketing with companies of all sizes, industries and stages of development. My strengths are: * Marketing Strategy for Profit Growth * Marketing Implementation * Forecasting & Budgets * Business Strategy & Business Plans * Social Media Marketing * Market Research * Marketing Assessment & Review I have directed online and offline campaigns, including research-based pricing strategy. I have also written high impact marketing plans, website content, press releases, blogs, newsletters, articles and promotional videos. I am extremely creative and analytical. My past experience includes working with Fortune 500 clients as well as start ups, small businesses and non-profit organizations in the US and Europe.

100% Job Success
$100.00 /hr
338 hours

Khaiyajc B.

Khaiyajc B.

Rockstar Virtual Assistant | Social Media | Marketing Strategy

United States - Tests: 8 - Portfolio: 3

Cum Laude graduate of a Bachelor's degree in Mass Communications. I am a smart, enthusiastic and effective overall virtual assistant who is an excellent creative writer for beauty and fashion, social media marketer, customer service specialist, e-commerce and fashion enthusiast. A reliable, dependable day to day right hand for any business. I specialize in doing marketing and administrative support for e-commerce businesses which includes (customer service, uploading products, data management, marketing, promotions, social media contents, purchasing, wholesale, shipping, fulfillment, payment processing, etc.) Not to mention that I also have also physically done those jobs - so I am not only just working by theory but also by experience. I have been buying and selling online since high school (2007) and since then I have learned quite a handful of important details about e-commerce and I am more than ecstatic to learn more and be an asset to other businesses! I have gathered a couple of interesting and useful skills and abilities for me to use in everyday engagement with different people in different situations. My fluent English communication skills are my primary tools that help me through any workload that is given to me. My public relations, marketing and advertising backgrounds make me a very well rounded "people person". As much as I love being a very well trusted personal/virtual assistant doing various tasks and a lot more, I care about my client a lot and I make sure that every job is job well done.

88% Job Success
$20.00 /hr
1,851 hours