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Hire a marketing strategist today to shape marketing tactics that can help you find a sustainable competitive advantage in the marketplace. These creative professionals can help with market research and formulate content marketing strategies, email marketing strategies and other online marketing strategies that can help you build your brand, increase sales and position yourself profitably in the market.

Marketing strategy involves developing a tactical plan for conducting market research, identifying effective tactics and creating a "marketing machine" that achieves business goals, like increased sales and brand awareness. On Upwork, the world’s largest online workplace, you’ll find marketing strategists who can create marketing plans for small businesses and professionals around the world.

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Marketing strategy Job Cost Overview

Typical total cost of Upwork Marketing strategy projects based on completed and fixed-price jobs.

Upwork Marketing strategy Jobs Completed Quarterly

On average, 872 Marketing strategy projects are completed every quarter on Upwork.

872

Time to Complete Upwork Marketing strategy Jobs

Time needed to complete a Marketing strategy project on Upwork.

Average Marketing strategy Freelancer Feedback Score

Marketing strategy Upwork freelancers typically receive a client rating of 4.64.

4.64
Last updated: September 1, 2015
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  1. David Bond

    David Bond

    Marketing and Market Strategy

    United States - Tests: 15

    25 years of marketing and product management experience in the healthcare and medical arenas, working in the following specific areas: -pharmaceuticals -medical devices -0ver-the-Counter product -Wellness -Disease Management -Mobile health apps -Capital Medical equipment -Health Insurance 32 Products and Services launched, including developing the launch plan, market research, market analysis, business plan development, forecasting, sales operations, sales training, sales force creation, and sales incentive plans. Extensive marketing experience in multi-channel planning including: -Direct Mail marketing -Email marketing -Search Engine Marketing (SEM) - Google -Facebook -LinkedIn -MSN -Search Engine Optimization (SEO) -Mobile App Marketing -Push Notifications -Telemarketing -Television commercials -Radio commercials -Telemarketing -SMS and MMS marketing -Forecasting and Regression Analysis -Correlation Analysis Certifications: -Certified Quality Process Analysis - American Society of Quality -Certifed eMarketer - eMarketing Association -Certified Social Marketing Associate - eMarketing Association -Certified Mobile Marketer - eMarketing Association

    $35.00 /hr
    14 hours
    0.00
  2. Javier A.

    Javier A. Agency Contractor

    Consumer Psychologist & Marketing Strategy Consultant

    United Kingdom - Tests: 19 - Portfolio: 12

    I define the steps your company needs to follow in order to achieve your goals. I analyse your market, products and services, creating a future-proof strategy and brand image that engages with your target consumer. I am a freelance consumer psychologist with over 8 years of experience in the marketing world. Within my professional experience, I have worked as a data insight analyst for Yahoo!, a conference manager for The Financial Times Group, a market researcher for Ipsos Mori, a buyer and copy writer for Buyagift.com and a product manager for CofreVip. I have an MSc in Consumer Psychology, MSc in Marketing Research, BSc Business and BSc HR Management and Labour Law, as well as SEO-SEM and Community Manager qualifications. I am a freelance consumer psychologist with 7+ years of experience in the marketing world. Within my professional experience, I have worked as a data insight analyst for Yahoo!, a conference manager for The Financial Times Group, a market researcher for Ipsos Mori, a buyer and copy writer for Buyagift.com, product manager for CofreVip and as a trainee field engineering for Bridgestone. I have an MSc in Consumer Psychology, MSc in Marketing Research, BSc Business and BSc HR Management and Labour Law. I am Goolge Adwords Certified and HootSuite Certified. Moreover, I have SEO-SEM and Community Manager qualifications. As my client, you will have access to my extensive knowledge of branding and consumer behaviour to: -Hone your website with usability techniques that create a better experience for your online customers -Improve your Adwords Campaign and increase your CTR and ROI. -Redefine your brand image to emotionally engage with your customers and boost their loyalty -Enhance your web content by using SEO techniques and copy that is more attractive to your online customers -Manage your marketing strategy to follow a step-by-step route to successfully launch your product/services -Execute market research that can tell you who are the right target consumers for your product/services -Nurture your projects with an organized and professional mindset, always delivering to the highest standards -On-demand translations from English into Spanish, excellent copywriting skills and an eagle eye for proofreading -Work with attention to detail, creativity and out-of-the-box thinking to achieve your goals I look forward to working with you

    Associated with: V&A

    $25.00 /hr
    2,144 hours
    4.80
  3. Michele W.

    Michele W. Agency Contractor

    Marketing Strategy and Editing Expert

    United States - Tests: 2 - Portfolio: 4

    I am a multifaceted freelancer with years of experience executing highly effective marketing campaigns, as well as having a proven track record in editing both fiction and non-fiction projects. I'm extremely passionate about both marketing and editing and I take great pride in my work. I'm easy going, fun to work with and a great communicator.

    Associated with: oDesk Payroll

    $41.11 /hr
    239 hours
    5.00
  4. Michelle Rojas-Soto

    Michelle Rojas-Soto

    Award-Winning Marketing Expert: Strategy, Research, Execution

    United States - Tests: 9 - Portfolio: 4

    ***5-Star Client Feedback, Top 10% Skills Tests, 10+ years delivering Client Success Have my expertise, education and professionalism working for you: I have managed a company, earned an MBA and consulted in Marketing with companies of all sizes, industries and stages of development. My strengths are: * Marketing Strategy for Profit Growth * Marketing Implementation * Forecasting & Budgets * Business Strategy & Business Plans * Social Media Marketing * Market Research * Marketing Assessment & Review I have directed online and offline campaigns, including research-based pricing strategy. I have also written high impact marketing plans, website content, press releases, blogs, newsletters, articles and promotional videos. I am extremely creative and analytical. My past experience includes working with Fortune 500 clients as well as start ups, small businesses and non-profit organizations in the US and Europe.

    $100.00 /hr
    338 hours
    4.90
  5. Vanja Andric

    Vanja Andric

    Startup Product Strategy, Marketing & Business Development

    Croatia - Portfolio: 3

    My product strategy practice enables early stage startups and social entrepreneurs to overcome difficulties and make the best choices when: - plan - develop - launch - market - grow products or services. For the past 2 years I’m local director at Founder Institute, world's largest entrepreneur training & startup launch program. My role is to organise and start new cohort each year, ensure the program runs smoothly, and to support and advise entrepreneurs during acceleration period. During this period our team created 16 companies and educated number of entrepreneurs on subjects of: - developing innovative ideas - research - customer development - marketing strategy - positioning - branding - business models - pitching - sales - traction - fundraising. I use my 5+ years experience in startups and app development companies to enable entrepreneurs better understand their market, customers and channels. Working together as a team we create meaningful products. My professional development is focused to find the best ways to brand and market products or services and help managers work out what to do next. I’m passionate about creating a positive impact across all parties in an ecosystem and looking for core strategies that will deliver social impact in combination with sustainable business growth.

    $30.00 /hr
    4 hours
    5.00
  6. Stephen J.

    Stephen J.

    Strategy / Marketing / Consulting / Innovation / Finance / MBA / VC

    United Kingdom - Tests: 5

    Simply put, I deliver "growth". I'm an award-winning business strategist (AIB, CODiE), qualified in Marketing (CIM), Accounting (CIMA) and Project Management (PRINCE2) – and use these skills to increase + generate revenues and profits. I’m a specialist in strategy (business, financial, corporate), marketing (branding, viral, social, offline, pricing, metrics) and innovation (creativity, e-business, prototyping, high-tech). I offer 20 years global business experience in UK/US/EU (Corporate, Start-Up, Entrepreneur, Not-for-Profit), inc. 6 at C-level (e.g. CFO, COO) with first-class English skills, and 2 x masters' degrees [Accounting + Marketing]. I'm an expert in the strategic side of business, finance and marketing, inc. business cases (e.g. raised $15m in funding), product design (e.g. award-winning / award-nominated) & strategic planning (inc.: SWOT, ratios, PEST, KPIs, BCG matrix, trend analysis, Porter's 5 Forces, Value Chains, Ansoff Matrix, Balanced Scorecard, GE matrix and dozens of others.) I offer technical and commercial advice in strategy, marketing and/or finance, to levels that surpass MBA standards. I am also a published author, co-author and CEO-level ghostwriter. I provide a free (no-strings) consultation via Skype, a 100% confidential service and a 5-star guarantee (details upon request).

    $99.00 /hr
    641 hours
    4.99
  7. Khaiyajc B.

    Khaiyajc B.

    Rockstar Virtual Assistant | Social Media | Marketing Strategy

    United States - Tests: 8 - Portfolio: 3

    Cum Laude graduate of a Bachelor's degree in Mass Communications. I am a smart, enthusiastic and effective overall virtual assistant who is an excellent creative writer for beauty and fashion, social media marketer, customer service specialist, e-commerce and fashion enthusiast. A reliable, dependable day to day right hand for any business. I specialize in doing marketing and administrative support for e-commerce businesses which includes (customer service, uploading products, data management, marketing, promotions, social media contents, purchasing, wholesale, shipping, fulfillment, payment processing, etc.) Not to mention that I also have also physically done those jobs - so I am not only just working by theory but also by experience. I have been buying and selling online since high school (2007) and since then I have learned quite a handful of important details about e-commerce and I am more than ecstatic to learn more and be an asset to other businesses! I have gathered a couple of interesting and useful skills and abilities for me to use in everyday engagement with different people in different situations. My fluent English communication skills are my primary tools that help me through any workload that is given to me. My public relations, marketing and advertising backgrounds make me a very well rounded "people person". As much as I love being a very well trusted personal/virtual assistant doing various tasks and a lot more, I care about my client a lot and I make sure that every job is job well done.

    $20.00 /hr
    1,795 hours
    4.89
  8. Diana Marinova

    Diana Marinova Agency Contractor

    Marketing Consultant | SMM, Email & Content Strategy Planning

    Spain - Tests: 22 - Portfolio: 20

    There is no such thing as too small budget. I believe that if you set your goals right and allocate a reasonable budget for achieving them, it takes only a good marketing consultant to help you draft the path toward that goal, while staying within budget. I am that type of marketing consultant – for hire ツ My clients love me for always asking questions to fully understand their business needs. Quality is my top priority and so is keeping deadlines. I am always honest so don't expect me to lie to you or to your customers. I believe successful collaboration depends on truth and effective communication. ✪ Marketing services I offer on a fixed-price basis ✪ ☛ Social Media Marketing (SMM) Strategy Planning ☚ This package includes: - Current situation analysis - Overview or setting of overall goals with social media properties - Defining the company SMM voice - Outlining guidelines for each network – including but not limited to profile changes, frequency of posting, topics, sample updates, etc. Based on the client’s needs, this package can also include: - Assistance in finding a social media marketer to execute the plan - Training - Progress analysis on a regular basis - Further improvements in the strategy and tactics ☛ Content Marketing Strategy and Planning ☚ This package includes: - Analysis or creation of target audience profile and buyer personas - Analysis of existing goals and/or setting up new goals - Creating a content marketing strategy and/or a detailed tactics plan - Outlining guidelines for the content for each communication channel Based on the client’s needs, this package can also include: - Blog editorial planning - Writers and/or blog manager training - Copywriting ☛ Email Marketing Planning and Copywriting ☚ This package includes: - Analysis or creation of target audience profile and buyer personas - Analysis of existing goals and/or setting up new goals - Strategy planning for the email communication channel – e.g. autoresponders series, frequency of emails, company voice, layout, etc. Based on the client’s needs, this package can also include: - Email copywriting - Progress analysis on a regular basis - Further improvements in the strategy and tactics ☛ Improve the ROI (return on investment) of your website ☚ This package includes: -Analysis of existing goals and/or setting up new goals - Website usability review - Detailed recommendations for improvement Based on the client’s needs, this package can also include: - Onsite SEO analysis - Keywords research - Meta data creation - Pages copyedit - Recommendations for overall improvement ✪ And sometimes it’s best to do consultations by the hour. ✪ This is a good option if you feel something isn’t quite right in your marketing domain but you cannot put your finger on it. Tell me about your immediate problems and we will discuss how I can help you improve. I don’t offer one-size-fits-all solutions. Once you contact me, based on the details you’ve provided, I’ll get back to you with some questions or a price quote. Get in touch today to discuss how I can help you!

    Groups: Article Samurai

    Associated with: Marketing Solutions Agency

    $83.33 /hr
    5,997 hours
    5.00
  9. Michelle Garcia

    Michelle Garcia

    Marketing Strategy | Web Marketing | VA Virtual Assistant | US Based

    United States - Tests: 11 - Portfolio: 2

    First, I want you to know it will be my pleasure to help you grow your business. I am an entrepreneur and a big-idea person at heart. I have owned/operated businesses for over eighteen years. I am a reliable, problem solver who works efficiently but doesn't cut corners. Recently, in working with a client developing a marketing strategy for his 80K person list, he said to me, "That was the best conversation I've had in ten years." I have experience in marketing strategy, Facebook advertising, social media and email marketing campaigns. I also have experience in real estate investments, publishing a hard-copy newspaper and other various online businesses. There are too many individual skills to itemize here but below are some of the highlights. I am skilled in using various tools to implement an effective marketing strategy including: Online Marketing Email Marketing Wordpress Facebook Advertising - Use Audience Insights to target prospects by interests, behaviors, demographics; also use dark posts and Lookalike Audiences. I, along with my husband, started and operated a brick and mortar office furniture store in the bay area (CA) for ten years. We had thirteen employees (and a lot of headaches.) In an effort to simplify life, we closed the store. I invested in real estate rehab projects for a few years along with my husband. I know/understand marketing, email marketing, social media and business procedures. I love entrepreneurs because I am one and I know how hard it can be to run a business. I also know how a powerful plan faithfully executed can be a beautiful thing. I learn by doing. I've built Wordpress and template based websites. (To be clear, I don't know code therefore, I am not offering website development as a service.) I type 50+ wpm and am proficient in Microsoft suite products including Word, Excel, Powerpoint, and Publisher. I am a photographer and do my photo editing in Adobe's Lightroom and Photoshop. I am a stay at home mom who wants to work 20-30 hours a week. My kids are teenagers and don't require my full-time attention but I want to be here when they get home from school which is why working from home is a perfect fit. Lastly, life is too short to work with cranky people. I am a happy person, easy to work with, and I enjoy working with the same kind of people. Whatever the situation, I will be straight with you. I communicate well and I guarantee you won't be left guessing what is happening with your project. I am U.S. based and live in the Pacific Time Zone. I work varying hours from Monday through Saturday but not Sundays. Thanks for your interest and I hope we can work together soon.

    $27.78 /hr
    4 hours
    0.00