Corporate Branding and Identity Specialist
Last active: 14 days ago
I have worked in the design industry for over twenty years. Having held the position of creative director and run my own branding consultancy. After a two year sabbatical i have made the decision to work as a freelancer.
My strength is in corporate branding:
- understanding a brand strategy and position,
- concept development,
- developing a dynamic core brand identity and communications concept that will give the brand a unique position in its sector,
- developing all brand extensions and packaging under the core brand,
- implementation and roll out globally across diverse cultures,
- liaising with production vendors and other communication agencies to ensure the consistency of core messages,
- keeping to budget and time constraints,
- creatively leading and managing a team of designers (graphic, product, industrial, interior and fashion)
I am enthusiastic, self-motivated and thrive under pressure. I constantly question the expected and deliver the unexpected.
The TNT packaging won a Clio award