Leigh Fowler
Drop Here

Leigh Fowler

Digital & Social Media Strategist & Freelance Writer

$111.11/hr

Waterdown, Canada

Most recently I have led teams through the re-branding and ... morelaunching of 14 websites, 19 social media pages and an online community as the Digital Media Director at Robert Kennedy Publishing (RKP), home to fitness and lifestyle magazines such as Oxygen Women's Fitness magazine, Clean Eating, Reps magazine, Musclemag and New York Times Best-Selling Book Series, The Eat-Clean Diet®. SOCIAL PAGES I've launched and led the strategy behind in which I'm especially proud of: FACEBOOK: https://www.facebook.com/cleaneatingmag https://www.facebook.com/oxygenmag https://www.facebook.com/eatcleandiet TWITTER: https://twitter.com/oxygenmagazine https://twitter.com/cleaneatingmag https://twitter.com/toscareno YOUTUBE: http://www.youtube.com/cleaneatingmag http://www.youtube.com/oxygenmagazine http://www.youtube.com/eatcleandiet http://www.youtube.com/musclemagintl COMMUNITY DEVELOPMENT & PRODUCTION http://www.eatcleandiet.com/the_kitchen_table/ RECENT WEBSITE LAUNCHES I'M MOST PROUD OF: http://www.cleaneatingmag.com http://www.oxygenmag.com http://www.eatcleandiet.com http://www.musclemag.com In my spare time, as a writer, I have written and published over 200 articles in print and online publications, specializing in interviews and event coverage with a lean towards fitness, health, sports and lifestyle topics. The publishing world is taking a hit these days and due to downsizing, my position as Digital Media Director at RKP was eliminated in November 2012. I am now working from home with a focus in digital and social media marketing, consulting, writing, design and project management. In the last couple of years I've collaborated with sales, corporate, e-comm, subscriptions and editorial teams to drive cohesive in-house web, print, email and social media marketing campaigns that helped grow and engage a combined fan base of over 500,000 likes, followers, members and subscribers. I've worked on campaigns such as monthly contests, e-Commerce promotions, branding materials, weekly videos, digital ad banners, e-blasts, surveys, community panels, e-newsletters and social media page updates which helped double, if not triple the traffic on company sites and increased subscription sales. I helped RKP transition from monthly updates to daily and weekly updates. As a result, I've published a blog series called "Going Digital" for Canada's Unbound Media, a blog for online magazines and media sites. The series is all about helping a company transition their content to the digital realm. You can find it the series here: http://blog.agilitycms.com/going-digital-5-surprising-ways-a-cms-can-unite-a-print-and-digital-team My combined creative and technical background in publishing, writing and web design has led to my ability to successfully strategize and collaborate with company stakeholders and internal and external clients regarding all digital inventory, marketing campaigns, annual editorial schedules, workflows, team staffing and infrastructure decisions. less

Overview

Most recently I have led teams through the re-branding and launching of 14 websites, 19 social media pages and an online community as the Digital Media Director at Robert Kennedy Publishing (RKP), home to fitness and lifestyle magazines such as Oxygen Women's Fitness magazine, Clean Eating, Reps magazine, Musclemag and New York Times Best-Selling Book Series, The Eat-Clean Diet®. SOCIAL PAGES I've launched and led the strategy behind in which I'm especially proud of: FACEBOOK: https://www.facebook.com/cleaneatingmag https://www.facebook.com/oxygenmag https://www.facebook.com/eatcleandiet TWITTER: https://twitter.com/oxygenmagazine https://twitter.com/cleaneatingmag https://twitter.com/toscareno YOUTUBE: http://www.youtube.com/cleaneatingmag http://www.youtube.com/oxygenmagazine http://www.youtube.com/eatcleandiet http://www.youtube.com/musclemagintl COMMUNITY DEVELOPMENT & PRODUCTION http://www.eatcleandiet.com/the_kitchen_table/ RECENT WEBSITE LAUNCHES I'M MOST PROUD OF: http://www.cleaneatingmag.com http://www.oxygenmag.com http://www.eatcleandiet.com http://www.musclemag.com In my spare time, as a writer, I have written and published over 200 articles in print and online ... morepublications, specializing in interviews and event coverage with a lean towards fitness, health, sports and lifestyle topics. The publishing world is taking a hit these days and due to downsizing, my position as Digital Media Director at RKP was eliminated in November 2012. I am now working from home with a focus in digital and social media marketing, consulting, writing, design and project management. In the last couple of years I've collaborated with sales, corporate, e-comm, subscriptions and editorial teams to drive cohesive in-house web, print, email and social media marketing campaigns that helped grow and engage a combined fan base of over 500,000 likes, followers, members and subscribers. I've worked on campaigns such as monthly contests, e-Commerce promotions, branding materials, weekly videos, digital ad banners, e-blasts, surveys, community panels, e-newsletters and social media page updates which helped double, if not triple the traffic on company sites and increased subscription sales. I helped RKP transition from monthly updates to daily and weekly updates. As a result, I've published a blog series called "Going Digital" for Canada's Unbound Media, a blog for online magazines and media sites. The series is all about helping a company transition their content to the digital realm. You can find it the series here: http://blog.agilitycms.com/going-digital-5-surprising-ways-a-cms-can-unite-a-print-and-digital-team My combined creative and technical background in publishing, writing and web design has led to my ability to successfully strategize and collaborate with company stakeholders and internal and external clients regarding all digital inventory, marketing campaigns, annual editorial schedules, workflows, team staffing and infrastructure decisions. less

Leigh Fowler
Drop Here

Leigh Fowler

$111.11 /hr

Digital & Social Media Strategist & Freelance Writer

Waterdown, Canada

Overview

Most recently I have led teams through the re-branding and launching of 14 websites, 19 social media pages and an online community as the Digital Media Director at Robert Kennedy Publishing (RKP), home to fitness and lifestyle magazines such as Oxygen Women's Fitness magazine, Clean Eating, Reps magazine, Musclemag and New York Times Best-Selling Book Series, The Eat-Clean Diet®. SOCIAL PAGES I've launched and led the strategy behind in which I'm especially proud of: FACEBOOK: https://www.facebook.com/cleaneatingmag https://www.facebook.com/oxygenmag https://www.facebook.com/eatcleandiet TWITTER: https://twitter.com/oxygenmagazine https://twitter.com/cleaneatingmag https://twitter.com/toscareno YOUTUBE: http://www.youtube.com/cleaneatingmag http://www.youtube.com/oxygenmagazine http://www.youtube.com/eatcleandiet http://www.youtube.com/musclemagintl COMMUNITY DEVELOPMENT & PRODUCTION http://www.eatcleandiet.com/the_kitchen_table/ RECENT WEBSITE LAUNCHES I'M MOST ... morePROUD OF: http://www.cleaneatingmag.com http://www.oxygenmag.com http://www.eatcleandiet.com http://www.musclemag.com In my spare time, as a writer, I have written and published over 200 articles in print and online publications, specializing in interviews and event coverage with a lean towards fitness, health, sports and lifestyle topics. The publishing world is taking a hit these days and due to downsizing, my position as Digital Media Director at RKP was eliminated in November 2012. I am now working from home with a focus in digital and social media marketing, consulting, writing, design and project management. In the last couple of years I've collaborated with sales, corporate, e-comm, subscriptions and editorial teams to drive cohesive in-house web, print, email and social media marketing campaigns that helped grow and engage a combined fan base of over 500,000 likes, followers, members and subscribers. I've worked on campaigns such as monthly contests, e-Commerce promotions, branding materials, weekly videos, digital ad banners, e-blasts, surveys, community panels, e-newsletters and social media page updates which helped double, if not triple the traffic on company sites and increased subscription sales. I helped RKP transition from monthly updates to daily and weekly updates. As a result, I've published a blog series called "Going Digital" for Canada's Unbound Media, a blog for online magazines and media sites. The series is all about helping a company transition their content to the digital realm. You can find it the series here: http://blog.agilitycms.com/going-digital-5-surprising-ways-a-cms-can-unite-a-print-and-digital-team My combined creative and technical background in publishing, writing and web design has led to my ability to successfully strategize and collaborate with company stakeholders and internal and external clients regarding all digital inventory, marketing campaigns, annual editorial schedules, workflows, team staffing and infrastructure decisions. less

Work History and Feedback

  • B2B Social Media Coordinator

    Feb 2013 - Apr 2013
    4.85
    Leigh has been a switched-on team player who contributed to our organisation in too many ways to list. She will be sorely missed - it's unfortunate for us that she has taken an opportunity to move onward and upward. We wish Leigh the best!

    144 hours

    $15.56 / hr
    $2,232.85 earned

  • Social Media Manager

    Mar 2013
    No feedback given
    $166.67 earned
    Fixed Price

  • Email and Landing Page Copy

    Mar 2013
    5.00
    Thanks so much for a great project. Sending a message to rehire now!
    $44.44 earned
    Fixed Price

  • Article Writers Trial

    Feb 2013 - Mar 2013
    5.00
    Good work!
    Fixed Price

  • Content & Blogging For Snowboarding Site

    Jan 2013 - Feb 2013
    5.00
    Excellent content writing. Highly Recomend!
    $83.33 earned
    Fixed Price

  • Ghost writer needed for mum blog

    Jan 2013 - Feb 2013
    5.00
    Leigh was amazing. She understood everything that I required from the job. Her communication was great and the work was really good. I will be hiring her again soon!
    $60.00 earned
    Fixed Price

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Tests

NameScore (out of 5)Time to Complete
Social Media Marketing Test4.40Top 20%12 mins
Email Etiquette Certification4.00Above Average14 mins
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Work History
145 hours worked
16 jobs
Availability
Available
More than 30 hrs/week
Profile Link
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