Micah Harford

Micah Harford

$55.00  /hr

Identity and Branding specialist

Kennebunk, United States
Corporate Brand Identity Graphic design Brand Consulting Logo Design Label and Package Design


www.MHcreatives.com What is a Brand? Language is supposed to illuminate meaning, but it doesn’t always work that way. As usage evolves, definitions change, and people start using the same word to mean entirely different things. Rather than asking, “What is a brand?” a better question might be, “Who is a brand?” Every brand has a persona. Think of your brand as a person. Creating a successful brand involves associating personality traits and values into a product or service. A proper brand requires an emotional element to reach the

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