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Brooke E.

Brooke E.

new yorkUnited States
Brooke Effron is an independent marketing consultant with over 20 years of Brand Management and Marketing Strategy experience. Working with start-up and Fortune 500 companies ranging from consumer packaged goods to media and entertainment, Brooke has always established herself as an integral part of the teams she has assisted. Her particular strengths lie in conducting qualitative market research, launching and managing businesses, building brand identities and making strategic decisions. As a consultant, Brooke provides project-based solutions to senior-level executives. For example: • For a global food and beverage company, Brooke supervised one of its key product portfolios, as well as, designed and conducted qualitative research for multiple brands. • For a large-scale beer company, Brooke composed new product category concepts for strategic testing. • For the world’s best selling premium spirit, Brooke re-focused and transformed its brand architecture and iconography. • For a worldwide media enterprise, Brooke both re-positioned one of its major entities and generated innovative and custom marketing programs for its top corporate clients. • For one of the largest international packaged goods manufacturers, Brooke formulated and executed marketing plans for several products that drove volume and brand recognition. Brooke also spear-headed packaging strategy and innovation for one of its key global food businesses. And most recently, she directed the digital platform and sustainability efforts for one of its primary intercontinental brands. • For a leading global technology conglomerate, Brooke advised on new software ideas for its CPG clients. • For a non-profit think tank, Brooke structured a multi-million dollar municipal revitalization plan. • For a major telehealth company, Brooke drafted B2B and B2C marketing plans, as well as, internal and external acquisition announcements. For over seven years prior to Brooke starting her own business, she was employed in marketing, both in brand building and business development, within numerous food categories at Unilever. She also serviced a variety of clients in advertising upon college graduation. Brooke earned an A.B. (cum laude) from Princeton University and a M.B.A. from The Wharton School of Business. Clients include: Anheuser-Busch, BSP, Chobani, Chop’t Creative Salad Company, Colorific, Danaher Corp., Dannon, Diageo, GoGirl Finance, Hasbro, KIND, Oklahoma City, a surgeon, Teladoc, Time Inc., Unilever
Brooke E.

Brooke E.

new yorkUnited States
Brooke Effron is an independent marketing consultant with over 20 years of Brand Management and Marketing Strategy experience. Working with start-up and Fortune 500 companies ranging from consumer packaged goods to media and entertainment, Brooke has always established herself as an integral part of the teams she has assisted. Her particular strengths lie in conducting qualitative market research, launching and managing businesses, building brand identities and making strategic decisions. As a consultant, Brooke provides project-based solutions to senior-level executives. For example: • For a global food and beverage company, Brooke supervised one of its key product portfolios, as well as, designed and conducted qualitative research for multiple brands. • For a large-scale beer company, Brooke composed new product category concepts for strategic testing. • For the world’s best selling premium spirit, Brooke re-focused and transformed its brand architecture and iconography. • For a worldwide media enterprise, Brooke both re-positioned one of its major entities and generated innovative and custom marketing programs for its top corporate clients. • For one of the largest international packaged goods manufacturers, Brooke formulated and executed marketing plans for several products that drove volume and brand recognition. Brooke also spear-headed packaging strategy and innovation for one of its key global food businesses. And most recently, she directed the digital platform and sustainability efforts for one of its primary intercontinental brands. • For a leading global technology conglomerate, Brooke advised on new software ideas for its CPG clients. • For a non-profit think tank, Brooke structured a multi-million dollar municipal revitalization plan. • For a major telehealth company, Brooke drafted B2B and B2C marketing plans, as well as, internal and external acquisition announcements. For over seven years prior to Brooke starting her own business, she was employed in marketing, both in brand building and business development, within numerous food categories at Unilever. She also serviced a variety of clients in advertising upon college graduation. Brooke earned an A.B. (cum laude) from Princeton University and a M.B.A. from The Wharton School of Business. Clients include: Anheuser-Busch, BSP, Chobani, Chop’t Creative Salad Company, Colorific, Danaher Corp., Dannon, Diageo, GoGirl Finance, Hasbro, KIND, Oklahoma City, a surgeon, Teladoc, Time Inc., Unilever

Available Less than 30 hrs/week