Suzanne is an accomplished information professional with 20+ years experience providing market research, Win/Loss analysis, competitive intelligence, and qualitative data analysis. She has worked both as an internal analyst and an independent consultant.
Suzanne specializes in providing custom research for Win/Loss analysis. Her methodologies include conducting in-depth telephone interviews and surveys. Key practice areas are Win/Loss and customer experience (CX). Win/Loss is a powerful tool for increasing win rates through speakin