You will get an in-depth, actionable audit from a 10+ year google ads expert

Ross S.
Ross S. Ross S.
Top Rated

Let a pro handle the details

Buy Ad Review & Optimization services from Ross, priced and ready to go.

You will get an in-depth, actionable audit from a 10+ year google ads expert

Ross S.
Ross S. Ross S.
Top Rated

Select service tier

Starter Audit - Google/Bing

Point out major issues in the account and provide recommendations for fixing

  • Delivery Time 1 day
    • Account Audit
1 day delivery — Jun 24, 2024
Revisions may occur after this date.
Upwork Payment Protection
Fund the project upfront. Ross gets paid once you are satisfied with the work.

Let a pro handle the details

Buy Ad Review & Optimization services from Ross, priced and ready to go.

Project details

Starter Audit - this audit is intended for clients who want a certified expert to review their account and point out impactful problems or areas of inefficiency. This is a macro-level audit but it will call out all major issues and provide recommendations and reasoning.

Standard Audit - This audit is for clients who are interested in the Starter Audit but also want a competitive analysis. I will compile your top Google competitors and show how you rank against them. I can also do this for competitors you provide. In addition to the data, I will provide recommendations to help you more effectively compete or outperform your competition.

Advanced Audit - This audit is for clients who want an expert review of every aspect of their campaign. I will review everything from the campaign settings to keywords, ads, extensions, tracking, bids, budget, structure, landing pages (and everything else) along with a competitive analysis. I will compile all of this together in an order-of-importance action plan.

Add-On Option: Expert Implementation - if you would like me to make the recommended changes to your account, I would be happy to do so. Please message me separately.
Search Engines
Google, Bing
What's included
Service Tiers Starter
Delivery Time 1 day 2 days 2 days
Account Audit
Action Plan
Ongoing Management
Optional add-ons You can add these on the next page.
Fast Delivery

Frequently asked questions

3 reviews
100% Complete
1% Complete
1% Complete
1% Complete
1% Complete
Rating breakdown


Matt S.
Aug 31, 2023
Paid Ads Specialist for YouTube, Google Shopping & Search, and Facebook Ads I've worked with several PPC ad management agencies in the past, and Ross's communication, attention to detail, and willingness to dive in and fix issues or make improvements to the account is the best I've experienced. And he always delivers on time!

He took an account with campaigns that were out of date and restructured them to make them current with best practices. After doing that, he continued to look for and find ways to improve performance. He also actively helped to resolve issues within our Google Shopping feed that other partners in the past had simply ignored or didn't want to deal with. It's refreshing to work with someone who takes your best interests seriously!


David S.
Apr 15, 2023
Marketing agency consultant


Hector M.
Apr 24, 2017
Need help reviewing and optimizing Adwords campaign. Ross was very helpful! He helped me review/optimize an Adwords campaign and I look forward to working with him in the near future.
Ross S.

About Ross

Ross S.
Top Google Ads Expert, Bing Ads, PPC, Lead Generation, Shopping
100% Job Success
4.9  (3 reviews)
Denver, United States - 11:07 pm local time
✯ Top 5% Google Pro ✯ Managed budgets up to $7M/year ✯ 11-Years Experience ✯ 8-Year Head Google Strategist ✯ 5-Year Agency Team Lead ✯

Looking for a Google Ads expert who's been vetted and proven by agencies and billion dollar companies? With 11 years of experience on Google and Bing, I have a proven track record of driving growth and profitability for renowned companies worldwide. I am certified on both Google Ads and Bing ads with a specialization in profitability and ROI-focused strategies. Whether your budget is $500/month or $1 million/month, I can consistently deliver high-end results.

Quick Overview:

✯ 12 years of digital marketing experience
✯ 8 years of consulting / white labeling for various agencies & clients
✯ 6 years leading in-house agency teams

Why You Should Hire Me:

✯ Top 5% Google Ads expert - I have the highest-level of experience and success with an unmatched track record of profitability growth. I encourage you to view my LinkedIn for rankings verification and work history.

✯✯ Transparency - Transparency is of utmost importance to me. I prioritize your success and will always provide honest recommendations for your account. I am not afraid to push back against suggestions that may negatively impact your performance but will also provide my reasoning or another suggestion that accounts for your input. Furthermore, I ensure that Google's recommendations align with your best interests. Often times their suggestions will lead to more clicks (money for them) but be detrimental to your online conversion performance.

✯✯✯ Extensive agency and remote experience - I am extremely familiar with what it takes to be successful working both in-house and remote for marketing agencies. I have a stellar track record of client success and I'm always available to my clients.

My Skills:

✯ Keyword Research: I excel at finding high-performing keywords that align with your website content and outperform competitors in your industry.

✯ Forecasting: I provide accurate budget, performance, and cost forecasts, and can segment them by geographic location if required.

✯ Competitive Research: I conduct thorough analysis of your competitors' ads, keywords, websites, and offerings, giving you a competitive edge.

✯ Ad Copy: I write compelling ads that surpass industry benchmarks for click-through rates and conversions, making your business stand out.

✯ Account Structure: Your account structure plays a vital role in campaign success. I will optimize it to align with your website functionality and industry best practices.

✯ Google/Bing Campaign Expertise: I possess expert knowledge in various campaign types, including Search, Shopping, Display, Retargeting, Performance Max, YouTube Video, Dynamic Search, and Local Service Ads.

✯ Algorithmic Bidding Mastery: I implement conversion-focused algorithmic bidding systems tailored to your goals, whether it's maximizing ROI or achieving specific cost-per-conversion targets.

✯ Multiple Location Strategy: I have industry-leading experience with portfolio-level algorithmic bidding strategies, making them ideal for multi-location businesses. I have actively collaborated with Google in testing and optimizing this feature.

Additional Services:

✯ Account Audits - detailed audits of your accounts with comprehensive competitive analysis and step-by-step action plans

✯ Consultations - I'm happy to do live one-on-one consultations for your account. I can help you sort out whatever problems your having or talk more about strategy (or basics).

✯ Offline Revenue Attribution - Leads are great but optimizing towards low quality or spam leads can tank your performance. I can set up a system to assign real revenue to leads that actually convert from your campaigns. This will completely change how you structure and optimize your account and will lead to significant online revenue growth.

I am eager to work with new and exciting clients, and I invite you to reach out to me or invite me to your projects. I'd love the opportunity to discuss how my experience can help you achieve your online goals!


Ross Sterland

Steps for completing your project

After purchasing the project, send requirements so Ross can start the project.

Delivery time starts when Ross receives requirements from you.

Ross works on your project following the steps below.

Revisions may occur after the delivery date.

Receive Read-Only Access Invite

***IMPORTANT*** I cannot start the audit until this is done. If you are wanting fast delivery, I will need this ASAP This will allow me to access your account without being able to make any changes.

Start Audit Process

I will begin auditing the account, covering the areas which you purchased.

Review the work, release payment, and leave feedback to Ross.